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Wednesday, May 18, 2022

Marketing Glossary

JumpStory Review [Quick Sprout]

JumpStory is a visual platform that provides access to millions of images, videos, and illustrations.

Quick Sprout’s Lars Lofgren has published a review of JumpStory.

He says, “Below you’ll find the key features of JumpStory.

AI Text Match

The AI Text Match capability of JumpStory is a powerful feature that helps users save time. It works by scanning the text on your blog and then automatically picking the most relevant images to go with it. We’re talking about images that look good visually and those that will perform the best on the page. In other words, this tool can help a site to rank, boosts traffic in the long run, and saves time.

With AI Text Match, you insert the text and click where it says Match Now. Ideally, you want the text to be no longer than 20 words for the best results—the platform takes more time to find images for longer texts. We found the wait for larger texts wasn’t unbearable, though.

You’ll be able to sort image search results by relevance and “freshness” or filter them via location, orientation, color, and the people in them. The options here in the search results are impressive, and it feels like quite a bit of thought has gone into them, helping users narrow down their results to be as accurate as possible.”

JumpStory Review

Quick Sprout

John Shehata On NewzDash & Google AMP [Video]

Search Engine Roundtable’s Barry Schwartz has published a new video featuring John Shehata sharing information on NewzDash & Google AMP.

Schwartz says, “John Shehata is the Global Vice Present of Audience Development Strategy & CRM at Condé Nast. John also founded, an SEO software toolset for news publishers. But more importantly, John is a 20+ year SEO vet that has a deep passion about news SEO. We spoke for a pretty long time but the conversation goes very quickly. Honestly, we didn’t even prepare ahead of time with topics, we just flowed from topic to topic naturally. It was one of my more smooth vlogs in a while but that happens often when the person you are speaking with is passionate about the topic.

Part one, we spoke a bit about the early days of news SEO but in part two we went into how to rank in Google News, news SEO topics, and how valuable Google Discover is to publishers. Now in part three we spoke more about his product named NewzDash and if publishers will continue to use Google AMP after the page experience update”.

Search Engine Roundtable

Jenny Melrose’s List of Best Books for Women Entrepreneurs

Reading the books the deal with your domain can help you grow your knowledge resulting in a better grip over your business.

To help women entrepreneurs empower themselves, Jenny Melrose has published a list of useful books.

She says, “Time is always well spent when you’re continuing to educate yourself which is why I’ve put together 15 Best Books for Women Entrepreneurs.  I try to ready every night before bed, but definitely have my fair share of books that I binge read.  Even ones that inspire me so much that I sign up to run a half marathon directly after finishing them.


Just like the title suggests, this book helps you focus on one thing and that is moving your business forward.

So many bloggers say to me that they feel as though they’ve plateaued. If this is you and you aren’t sure what steps you need to take to keep moving forward, this is the book for you. This book has made such a difference in my own business.

I read this book the summer that we moved from New York to Charlotte when I was in a time of uncertainty in my business; not sure how to continue to grow my blog”.


Jenny Melrose’s Blog

John Mueller Answers Five SEO Questions [Video]

Google’s John Mueller has answered five important SEO questions in a video called “SEO Lightning Round”.

Watch the video for answers.

Jeff Bullas Shares Seven Ways to Use Twitter Influencers

By identifying and tappig the right social media influencers, you can give a boost to your business.

Jeff Bulls has shared seven powerful ways to help you use Twitter influencers to promote your business.

He says, “Let’s explore seven different ways a business can employ Twitter influencers to solve a variety of use cases.

Use #1: Social shares

Why: Amplify existing content such as previously written blog posts and hosted videos that exist outside Twitter in order to drive more exposure.

Details: This is one of the easier of the use cases for most brands to grasp. Twitter’s share functionality in the form of Retweets, Quote Tweets (and now likes injected into activity feeds) feel more disposable in nature than the intimate sharing with friends that exists over Facebook. The lower barrier to activity results in higher campaign acceptance rates for brands reaching out to influencers looking for these shares.

Since the amplification use case is designed more to maximize eyeballs than specific audiences, the targeting aspects are more relaxed”.

7 Powerful Ways to Use Twitter Influencers

JavaScript SEO: An In-Depth Guide

SEMrush contributor James Brockbank has published ‘JavaScript SEO: An In-Depth Guide’.

This guide covers the following:

JavaScript SEO: An In-Depth Guide

Jan 6: Avatar Builder, world’s first 3D custom avatar tool #ad

Avatar BuilderTomorrow, Paul Ponna is releasing new software that is a major step forward in video creation: Avatar Builder.

This new video creation tool will let you take advantage of 3D Animation, Artificial Intelligence, and soundtracks in any language to create animated explainer videos that are unlike anything you have ever been able to create before.

Beginning tomorrow, you can build videos with natural-looking and natural-sounding 3D animated presenters who can sell your products in virtually any language of the world.

Besides changing the language spoken by your presenter avatar, you have total control over other customizations. You can change the colors and look of clothing, hair, skin, accessories. You can select from a wide variety of props such as eyeglasses, shoes, watches, vests, and more for unlimited design possibilities.

What you create with this software will be totally unique, unlike any other person’s videos.

You may wonder why we are mentioning the launch a day early. Well, to kick off the launch, Ponna and his partner, Sid Diwar, are planning a special introductory webinar to unveil Avatar Builder.

To make this webinar extra-special, they are offering people who attend special incentives:
➤ 20 copies of Avatar Builder will be given away.
➤ 10 $100 Prizes will be handed out to webinar attendees.
➤ Other Bonuses will also be distributed.
➤ A Facebook Group that will give you access to $3000 in additional rewards.
➤ Step-by-Step Training.
➤ Live Avatar Builder Case Studies and a Demonstration.

There is one limitation. The webinar has only 1,000 seats available, due to a limitation of the webinar software. You need to sign up now to make sure you can get a seat. Ponna is a well-known product developer so the webinar will attract a lot of attendees.

You could win one of the prizes, but only if you attend, because they will be awarded during the webinar, to people who are on the webinar.

Avatar Builder is an advanced artificial-intelligence powered video maker that transforms any text or audio clip into Disney-style 3D computer animated videos in any language of your choice automatically, in just minutes.

No longer will you need to hire expensive actors, announcers, or voice-over artists to create your marketing videos.

Remember, only 1000 seats are available, so register now for your place in the webinar: : Avatar Builder. Attendance is free.

John Mueller on Links in 2020 [Compilation]

Rise at Seven has published an article compiling Google’s John Mueller’s statements on links in the year 2020.

The Rise at Seven team says, “So for everyone’s benefit, ive rounded up everything John Mu has said about links in 2020 that you NEED to know…

Starting off positive…

  1. “I’ve seen some really cool things this year in the name of link building. The lazy short-cuts are all the same & boring, but there are also smart folks doing great work that falls into the broader category of building awareness & links for sites.”
  2. Here is John’s answer to how long it takes for a link to take effect in Google:

    “The way that we process links is something that is continuous. So it’s not that we have to wait for a specific time frame to see the new effect of the links”.

Everything Google’s John Mueller said about links in 2020

Rise at Seven Blog

Jeff Bullas Highlights Seven Best TikTok Follower Generators of 2020

On any social media platform, what you need is more and more followers. With the right sets,  of tactics, you can continue to increase your followers.

In his latest blog post, Jeff Bullas has highlighted the seven best TikTok follower generators of 2020.

He says, “When it comes to investing money in a follower generator, only trusted sites make it to this list. These sites either fully manage your account or automate TikTok actions safely, generating you long term followers and building trust in your account.

#1. TokGrowth


TokGrowth is at the top of the list to get you, real TikTok followers, for your account. They are a 100% trusted site and put the focus on account safety. They are well-established and have a great customer service response.

TokGrowth doesn’t just give you random followers, they have pinpoint targeting within the hashtags and profiles you provide them and will focus on real followers that will best engage with your profile”.

7 Best TikTok Follower Generators of 2020

Jeff Bullas’ 10 Link Building Tips and Tricks For Beginners

Link building is one of the most important tactics to grow your website authority and web traffic. It also helps you to improve your SEO rankings.

Jeff Bullas has shared 10 useful link building tips and tricks for beginners.

He says, “If you’re not practicing link building for your site, you should start now. Learning everything would take a lot of time. That’s why I’ve come up with a list of the basic tricks to building links that you can use as a beginner.

1. Finding replaceable links

  • Learning curve: 2 hours including tool learning
  • Scalability: Low
  • Success Rate: 50%

This method is time-consuming and the success rate is not that high. But if you feel that your content is better than others, then you should give it a shot.

For example, let’s say you’ve found a website that has linked to an article that features 10 useful SEO tools. Then, you have an article with a list of 20 tools. Yours is obviously a better article given that your writing skills are also up to par”.

10 Link Building Tips and Tricks For Beginners