This is a reminder for the DMI webinar to be held on October 3, 2024. When it comes to modern advertising strategies, it can feel like the latest and greatest technology always takes the spotlight. CTV (Connected TV) audience targeting allows advertisers to reach specific viewers based on demographics, interests, and behaviors by leveraging data-driven insights. This approach enhances ad relevance and engagement, improving campaign effectiveness on streaming platforms. Digital Marketing Depot is hosting a webinar ‘How Search Marketing Turned the Tide for CTV Audience Targeting’ on Thursday,... [...]
Archive for the 'Audience Targeting' Category
When it comes to modern advertising strategies, it can feel like the latest and greatest technology always takes the spotlight. CTV (Connected TV) audience targeting allows advertisers to reach specific viewers based on demographics, interests, and behaviors by leveraging data-driven insights. This approach enhances ad relevance and engagement, improving campaign effectiveness on streaming platforms. Digital Marketing Depot is hosting a webinar ‘How Search Marketing Turned the Tide for CTV Audience Targeting’ on Thursday, October 3, 2024, at 1.00 pm EDT. The DMD team says, “The... [...]
The programmatic ecosystem is changing rapidly and new methods to target and reach your intended audience are constantly evolving. StackAdapt is hosting a webinar ‘The Basics of Audience Targeting with Programmatic’ on Wednesday, July 27, 2022, at 11.00 am ET. Attend this webinar to learn: The evolution of audience targeting in the programmatic space. The basics of programmatic targeting and how to reach your audience effectively. How different channels play a role in creating a cohesive brand story. Recommendations for audience building through advanced methods including contextual... [...]
The programmatic ecosystem is changing rapidly and new methods to target and reach your intended audience are constantly evolving. StackAdapt is hosting a webinar ‘The Basics of Audience Targeting With Programmatic’ on Wednesday, July 27, 2022, at 11.00 am ET. Attend this webinar to learn: The evolution of audience targeting in the programmatic space. The basics of programmatic targeting and how to reach your audience effectively. How different channels play a role in creating a cohesive brand story. Recommendations for audience building through advanced methods including contextual... [...]