This is a reminder for the Adweek webinar to be held on July 25, 2024. Effective customer experience management is crucial for building brand loyalty and driving repeat business, as it ensures that customers feel valued and satisfied at every touchpoint. Additionally, positive customer experiences can lead to valuable word-of-mouth marketing, significantly enhancing your brand’s reputation and reach. Adweek is hosting a webinar ‘Stop Losing Customers to Bad Digital Experiences’ on Thursday, July 25, 2024, at 1.00 pm ET. The Adweek team says, “Whether you’re in marketing,... [...]

Effective customer experience management is crucial for building brand loyalty and driving repeat business, as it ensures that customers feel valued and satisfied at every touchpoint. Additionally, positive customer experiences can lead to valuable word-of-mouth marketing, significantly enhancing your brand’s reputation and reach. Adweek is hosting a webinar ‘Stop Losing Customers to Bad Digital Experiences’ on Thursday, July 25, 2024, at 1.00 pm ET. The Adweek team says, “Whether you’re in marketing, CX, commerce or data science, you likely have lofty goals for digital... [...]

This is a reminder for the DMD webinar to be held on June 13, 2024.  Providing great customer experiences is crucial for building brand loyalty and fostering positive word-of-mouth, both of which drive business growth. It also differentiates a company from its competitors, enhancing customer retention and long-term success. Digital Marketing Depot is hosting a webinar ‘The Personalization Framework: Building Blocks for Exceptional Customer Experiences’ on Thursday, June 13, 2024, at 1.00 pm EDT. The DMD team says, “With 82% of consumers claiming that personalization drives brand... [...]

Providing great customer experiences is crucial for building brand loyalty and fostering positive word-of-mouth, both of which drive business growth. It also differentiates a company from its competitors, enhancing customer retention and long-term success. Digital Marketing Depot is hosting a webinar ‘The Personalization Framework: Building Blocks for Exceptional Customer Experiences’ on Thursday, June 13, 2024, at 1.00 pm EDT. The DMD team says, “With 82% of consumers claiming that personalization drives brand choice, there’s evidence of a clear connection between personalization... [...]

MarTech has published ‘Enterprise Customer Experience Management Platforms: A Marketer’s Guide’. MarTech’s publication of “Enterprise Customer Experience Management Platforms: A Marketer’s Guide” examines the market for customer experience management platforms and the considerations involved in implementation. The 52-page report reviews the growing market for customer experience management platforms, plus the latest trends, opportunities and challenges. In this report you will learn: Who the leading players are in customer experience management platforms. What... [...]

MarketingProfs has published the ‘MarketingProfs Customer Experience (CX) Guide’ explaining the importance of offering a great customer experience. The MarketingProfs team says, “Customer experience happens whether you’re intentional about it or not. That means you’re already doing CX every single time your customers or prospects interact with your brand. Customer experience done well can meaningfully improve your organization’s bottom line, while customer experience left ignored can meaningfully hurt your bottom line. In this e-book, you’ll learn… How... [...]

In today’s data-driven world, one thing is clear: Bolstering your first-party data strategy is key to driving results. Digital Marketing Institute has published a new guide ‘5 Ways to Create Better Customer Experiences with Data Collaboration’. The DMD team says, “Download 5 Ways to Create Better Customer Experiences with Data Collaboration now to: Learn five specific ways you can drive customer loyalty Get actionable tips and best practices on how to implement data collaboration Understand how data collaboration unlocks new value for brands, publishers, and platforms”. 5... [...]

This is a reminder for the MarTech webinar to be held on August 17, 2023.  MarTech is hosting a webinar ‘Build high-impact customer experiences with actionable consumer insights’ on Thursday, August 17, 2023. The MarTech team says, “Join Best Egg’s Head of Innovation and New Product Development, Katie Hanson, and DISQO Product Evangelist Roddy Knowles for a timely discussion about how Best Egg leverages actionable insights for product development and sets new standards for customer-centric innovation. The audience will walk away with a strong understanding of the following: Why... [...]

Today, brands often make decisions based on gut and guesswork. But, in a world where consumer behaviors and preferences shift at a record pace, and customer expectations have reached an all-time high, this approach will no longer cut it. MarTech is hosting a webinar ‘Build high-impact customer experiences with actionable consumer insights’ on Thursday, August 17, 2023. The MarTech team says, “Join Best Egg’s Head of Innovation and New Product Development, Katie Hanson, and DISQO Product Evangelist Roddy Knowles for a timely discussion about how Best Egg leverages actionable... [...]

This is a reminder for the Adweek webinar to be held on June 6, 2023.  Adweek is hosting a webinar ‘Siloed Data Is Killing Your Customer Experience: 5 Signs It’s Time For a CDP’ on Tuesday, June 6, 2023, at 1.00 pm EDT. The Adweek team says, “Learn where your brand falls on the CX maturity model and how to determine if a CDP is the right fit from KPMG LLC’s managing director of marketing consulting, Ryan Doubet, and Acquia’s VP of sales and marketing, Jake Athey. You’ll find out:  The five signs that you need a CDP Steps to move to a single source of truth for all... [...]