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Friday, July 12, 2024

Archive for the 'Search Engine Optimization' Category

Technical SEO Best Practices: How To Improve Discoverability, Crawlability & Rankings, July 17 [Webinar]

While on-page SEO gets a lot of attention, overlooking your website’s technical foundation can severely limit your ability to rank on search engines (and reach new customers). Search Engine Journal is hosting a webinar ‘Technical SEO Best Practices: How To Improve Discoverability, Crawlability & Rankings’ on Wednesday, July 17, 2023, at 2.00 pm ET. The SEJ team says, “Join us as we explore an actionable framework for auditing and improving your technical SEO across four key pillars—discoverability, crawlability, indexability, and user experience. You’ll... [...]

Perfecting Technical SEO for Ecommerce Success

Technical SEO in ecommerce involves optimizing website structure, speed, and performance to enhance search engine visibility and user experience. It focuses on factors like site architecture, mobile responsiveness, page load times, and structured data implementation to improve rankings and drive organic traffic HubSpot contributor Sam Lauron has published an article on Technical SEO for Ecommerce. Sam says, “There are several technical SEO elements needed for an ecommerce business to thrive. These are the steps to follow if you want to get it right, according to a couple of ecommerce experts... [...]

3 Unexpected Examples of Technical SEO Issues [Video]

Technical SEO is the process of improving a website’s architecture and backend elements to improve its visibility and performance on search engines. MOZ has published the latest episode of the Whiteboard Friday video ‘3 Unexpected Examples of Technical SEO Issues’ featuring Kristina Azarenko. The MOZ team says, “In this Whiteboard Friday, learn how to find technical SEO issues, how to define issues, as well as how to resolve them.” MOZ  [...]

State of SEO 2024 [Report]

Search Engine Journal has published its newest report titled ‘State of SEO 2024’. The SEJ team says, “The third annual State Of SEO report has the insights you need to guide your SEO strategy next year. If you want to know what’s actually happening in the world of SEO, how it’s changed over the last year, and which tactics are making big impacts – go straight to the source. That’s what we did. We surveyed 3,890 SEO professionals of various backgrounds, jobs, levels of experience, and income to identify the latest trends and evolutions within the industry. And now, you... [...]

On-Page Optimization: A Top Agency’s Guide to Publishing Content for SEO [Guide]

On-page optimization, also known as on-page SEO, is the practice of optimizing a website’s content to improve its search engine rankings and earn organic traffic. Copyblogger has published ‘On-Page Optimization: A Top Agency’s Guide to Publishing Content for SEO’. Aleks Stoyanov says, “Think about the words you choose when you use a search engine. You want them to be as specific as possible, right? This helps ensure that you’ll find what you need. Well, a search engine’s job is to review content and recognize certain keywords and other on-page SEO elements. They’re... [...]

Improving Technical SEO Using WordPress Hooks

WordPress Hooks are functions that theme and plugin developers use to modify Actions or Filters to change the default functionality. Search Engine Journal contributor Vahan Petrosyan has published an article on use WordPress Hooks to improve technical SEO. He says, “This article aims to help you in your learning path, and we will cover the most needed WordPress hooks to help you improve your website’s technical SEO. What Is A WordPress Hook? WordPress hooks are key features in WP that allow developers to extend the functionality of the CMS without a need to modify core WP files – making... [...]

The State of Technical SEO Report 2023 [Report]

Aira has published ‘The State of Technical SEO Report 2023′. The Aira team says, “After the success of our report in 2022, we’re thrilled to join forces again and launch the 2023 version of the report. This year, we received insights from over 500 SEOs and once again, have experts exclusively from the Women in Tech SEO Community who have shared their thoughts on the results. We’ve split the report into a range of sections which we hope will make it easier for you to read and digest. Some questions have been asked across in-house SEOs, agencies and freelancers, allowing for... [...]

Tools to Improve Your Website

To achieve the best results from your website, it needs to be tested regularly. There are plenty of free resources available to help. Practical Ecommerce contributor Sig Ueland has published an article featuring 25 free tools to test your website. He says, “Here is a list of free tools to test your website. There are tools to measure download speed, monitor user experience, test accessibility, locate broken links, evaluate search engine and browser compatibility, and check mobile friendliness. All of these tools have free plans, and most offer premium options. Free Tests for Your Site W3C... [...]

The complete guide to on-page optimization [Guide]

On-page optimization refers to the measures that can be taken directly within the website in order to improve its position in the search rankings. Search Engine Land has published ‘The complete guide to on-page optimization’ explaining how to take your on-site optimization to the next level, create top-performing pages and achieve desired results. The SEL team says, “On-page SEO includes a variety of tasks for every page element, but some are easy to miss. To stay on track, use an automated tool with a step-by-step checklist and actionable tips. You can still complete most tasks... [...]

Eight-Step Guide to Technical SEO Audit

Technical SEO audit helps teams understand behind-the-scenes issues that affect search engine rankings like site speed, indexing, and backlinks. Sitepoint contributor Magnus Eriksen has shared eight steps to complete a technical SEO audit. She says, “In this article, we’ll go over eight steps to help you complete a technical SEO audit, increase web traffic to your web pages, and build your confidence as an SEO specialist. When you should complete a technical SEO audit It’s important to complete technical SEO audits regularly. Some businesses use technical SEO to help improve cash flow... [...]


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