The latest article on ‘MarketingProfs’ is titled “How Yelp Can Help… Small Businesses Take Advantage of Reviews”. Verónica Maria Jarski says, “If you work at a small business, you might consider establishing a presence on the popular Yelp review site. Small businesses that took advantage of Yelp business accounts recorded increases in annual revenue, according to a Boston Consulting Group survey. The average increase in annual revenue for small businesses with Yelp accounts was $8,000, and $23,000 was the average increase in annual revenue for small businesses that paid to... [...]