Marketing Glossary
OpenAI Launches Atlas Web Browser
Newser has reported the launch of Atlas, a new web browser from OpenAI.
The Newser team says, “OpenAI said Tuesday it is introducing its own web browser, Atlas, putting the ChatGPT maker in direct competition with Google as more internet users rely on artificial intelligence to answer their questions. Making itself a gateway to online searches could allow OpenAI, the world’s most valuable startup, to pull in more internet traffic and the revenue made from digital advertising, the AP reports.
- OpenAI has said ChatGPT already has more than 800 million users but many of them get it for free. The San Francisco-based company is losing more money than it makes and has been looking for ways to turn a profit.”
OfferMint: Your product, your brand, your breakthrough #ad
OfferMint gets you started on the road to online marketing success. Why do we say that? Nearly all successful entrepreneurs online have one thing in common: their own products.
Not just an idea. Not just an affiliate link. A real product with their name on it.
“This is how the winners online do it…”
That’s what sets them apart. And up until now, it’s probably what’s kept you stuck.
Because creating a product feels overwhelming… Think of all the things you have to iron out before you can sell your own roduct:
➤ The name
➤ The branding
➤ The outline
➤ The deliverables
➤ The marketing plan
➤ The tech
It’s a lot of work.
But tomorrow, Oct 18, all of those problems get solved.
👉 Pre-register here now before the doors open » OfferMint.
A new AI tool called OfferMint is launching – and it does 90% of the work for you:
➤ Names your product + creates your logo.
➤ Maps out your framework + deliverables.
➤ Builds your marketing plan with audience, pricing, and positioning.
Instead of staring at a blank page, you’ll log in and see your product taking shape inside your account.
This is your opportunity to finally step into the circle of entrepreneurs who own their products.
And the best part?
It’s Free during pre-launch.
👉 Reserve your free OfferMint account here today: OfferMint.
PS: Every breakthrough business starts the same way – with a product. This is where yours begins.
OfferMint: the information marketer’s secret weapon #ad
Chad Nicely, Matt Garret & Paula Maree-Roberts are launching OfferMint Saturday. Get on their early bird list today.
Are you tired of launching product campaigns only to watch them fall flat?
Suppose you’re an online marketer, entrepreneur, or product creator. In that case, you know the single biggest hurdle standing between you and a massive payday isn’t traffic (although this is highly important), nor is it the perfect funnel layout (although the better your funnel, the more you will earn). It’s the Offer.
An offer is the heart of your entire business. A weak offer can undermine a brilliant campaign; an irresistible offer can turn a terrible funnel into a revenue-generating machine. Yet, most marketers rely on guesswork, scattered testimonials, and gut feeling to determine what their audience truly wants—a process that’s slow, costly, and incredibly prone to failure.
Imagine eliminating the guesswork. Imagine having an AI analyst that processes millions of conversion data points, analyzes your target audience’s deepest desires, and tells you, with laser precision, the exact price, bonus stack, guarantee, and headline combination that will compel them to buy right now.
Welcome to the future of conversion marketing. Welcome to OfferMint.
The Broken Model of Offer Creation
For too long, creating an offer has been a fragmented mess. You might spend days brainstorming, paying high-priced copywriters for variations, and then enduring weeks of A/B testing—bleeding ad dollars on versions that simply don’t resonate. This traditional approach is defined by:
➤ Delay: Slow turnaround from concept to testing.
➤ Expense: High cost of copywriters and wasted ad spend on underperforming ideas.
➤ Uncertainty: No guaranteed path to finding the perfect price/value proposition.
This is the “Offer Gap”, and it’s costing you dearly in lost revenue. You need a system that collapses the time between idea and the powerful, even irresistible, offer.
💡 Offermint: The A.I. Engine for Irresistible Offers
The OfferMint platform is a revolutionary AI-powered solution built to bridge the Offer Gap. It doesn’t just manage your offers; it mines and mints them, generating high-converting sales propositions that are psychologically engineered to maximize revenue.
By analyzing vast datasets of successful campaigns across your industry, Offermint’s core AI provides you with the competitive intelligence you need to dominate any niche.
Key Pillars of the Offermint Advantage
1. The Offer Stack Architect
Stop manually compiling bonuses and guarantees. OfferMint’s AI instantly generates optimized offer stacks. You input your main product, and the system recommends the perfect combination of scarcity elements, tiered pricing, digital bonuses, and risk reversal strategies that have the highest correlation with high-value conversions.
Benefit for You: Transform a single product into a multi-layered, high-value package that justifies a premium price, radically boosting your Average Order Value (AOV).
2. Real-Time Psychological Pricing
Pricing is the razor’s edge of conversion. Too high, and you scare them off; too low, and you devalue your product.
OfferMint solves this with Dynamic Pricing Modeling. Based on real-time market data, competitor activity, and observed consumer behavior within your funnel, the AI suggests the optimal price point—and the exact psychological anchor price—that maximizes customer lifetime value (CLV) and front-end conversion rate simultaneously.
3. Hyper-Optimized Copy Prompts
Even the best offer needs the right words. OfferMint doesn’t write your entire sales page, but it gives you the winning copy blueprint. The AI generates high-impact headlines, bullet point frameworks, guarantee statements, and urgency drivers proven to resonate with your specific audience segment, saving thousands of dollars in copywriting fees and weeks of testing.
Scale Your Profits, Not Your Effort
OfferMint is engineered for scale. Whether you manage one funnel or a portfolio of 50 niche sites, this tool provides the leverage necessary to grow exponentially without increasing your workload.
Imagine launching a new product campaign and, instead of guessing, you have three pre-validated, AI-optimized offers ready to go. You simply choose the best fit, plug the generated copy and pricing into your existing funnel builder, and start driving traffic, confident that your offer is a conversion masterpiece.
This is the power of working smarter, not harder. You move from the agonizing process of creating offers to the strategic process of deploying proven, profitable conversion mechanisms. xxx allows you to shift your focus from fixing a broken funnel to scaling a profit engine.
The future of digital marketing belongs to those who leverage AI to remove uncertainty from the conversion equation. Don’t be the marketer left behind, still throwing darts at the wall with untested offers.
The team behind this revolutionary platform has pulled back the curtain for a limited time. You need to see this engine in action to understand the true competitive advantage it offers.
Your next six-figure campaign is waiting for the perfect offer. It’s time to mint it.
Click below right now to get your exclusive sneak peek at OfferMint and see why AI is changing how offers are built forever.
P.S. This isn’t just a marketer’s upgrade; it’s a paradigm shift. If you want to stop leaving massive amounts of money on the table due to underperforming offers, seeing this demo is the most important 10 minutes you will spend all year. Click the link and secure your spot before the beta window closes: OfferMint.
OfferLab unlocks exponential growth for creators & affiliates #ad
For years, the digital marketing landscape has operated on a broken promise: You can scale your business with no help.
Product creators toil for months on a single offer, only to struggle with distribution.
Affiliate marketers constantly chase partnership deals, manually juggle dozens of links, and wrestle with complex, delayed commission structures. The friction of collaboration has been the biggest bottleneck to exponential growth online.
But a revolutionary shift is here. Enter OfferLab, the collaborative commerce platform engineered by the team behind ClickFunnels. OfferLab isn’t just another marketplace or funnel builder; it’s the missing link that finally unites creators and promoters in a frictionless ecosystem, allowing them to stack offers, automate payments, and maximize average order value in ways previously impossible.
The Anatomy of the Super Funnel
The core innovation of OfferLab is the Super Funnel—a dynamic sales funnel that allows you to combine complementary products from multiple creators into one seamless, high-converting checkout experience.
Imagine this scenario: You have an email list interested in graphic design.
* The Main Offer is a $47 course on Photoshop basics from Creator A.
* You add a **One-Click Upsell** of a $97 digital template library from Creator B.
* You include an **Order Bump** of a $19 ‘Color Theory’ eBook from Creator C.
* The entire package is promoted by you using a single link.
When a customer completes the purchase, OfferLab’s proprietary technology automatically calculates the revenue split and instantly distributes the correct commission to Creator A, Creator B, Creator C, and you—all in real-time via Stripe.
This model is a game-changer because it eliminates the technical headache of custom integrations, complex tracking, and manual payment reconciliation, which are the traditional killers of joint ventures. It radically boosts the Average Order Value (AOV) for the affiliate while simultaneously expanding the reach for every creator involved.
A New Era for Every Marketer
OfferLab is designed to solve fundamental pain points for three key user groups:
1. For Course Creators & Product Owners: Amplify Your Reach
You’ve built a world-class product, but customer acquisition is expensive. OfferLab turns your product into a magnet for the world’s best promoters. By listing your course, software, or service in the CoLab Library, you give thousands of motivated affiliates the power to integrate your offer directly into their high-converting funnels as upsells, order bumps, or bonuses.
Problem Solved: No more relying solely on costly paid ads or hiring expensive internal sales teams. You plug into existing, targeted audiences instantly.
The Benefit: You achieve explosive new sales volume by leveraging the audience and traffic of the OfferLab network, while preserving your product fulfillment and customer management within your existing tools (ClickFunnels, Shopify, Kartra, etc.).
2. For Affiliate Marketers & Funnel Builders: Scale Faster
Are you tired of promoting a single offer and earning a single commission? OfferLab transforms the affiliate model from transactional to collaborative, turning you into a Super Affiliate.
Problem Solved: You no longer need to create your own product to earn a high AOV. You can stack proven, complementary offers from the marketplace into a custom funnel that no one else can match.
The Benefit: You promote a single link for an entire multi-product funnel stack, earning commissions on every item sold in the sequence. This drastically increases your earnings per click and simplifies your entire promotional strategy. You get automated, real-time payouts instantly to your connected Stripe account, eliminating the 30-day waiting game common in traditional networks.
3. The Exponential Network Effect: Passive Commissions Forever
Beyond the immediate sales, OfferLab introduces a lucrative Referral Commission Model designed to reward network growth. When you refer another creator or affiliate to the platform, you can earn a passive, lifetime commission (up to $2\%$ of the processing volume) on every sale they make—forever.
This evergreen income stream means your earnings don’t just stop at your own campaigns. By focusing on building relationships and bringing successful partners into the ecosystem, you build a compound interest income that grows with the entire OfferLab network.
The Future of Commerce is Collaboration
The age of the digital silo is over. The most powerful way to scale any online business today is not by working harder, but by collaborating smarter. OfferLab is the engine that makes this collaboration simple, scalable, and instantly profitable.
It is free to join, platform-agnostic (it works with your existing marketing tools), and delivers the most transparent, automated commission splitting ever created.
If you’re ready to stop chasing one-off sales and start building a high-leverage, compounding business model, the time to leverage collaborative commerce is now. Get in, build your first Super Funnel, and experience the power of selling together.
Get your free account here: OfferLab.
Optimizing for Google AI Mode in 2025
Semrush contributors Cecilia Meis and Connor Lahey have published an article explaining Google AI Mode and how to optimize for it in 2025.
They say, “AI Mode and AI Overviews both use generative AI, but they appear in different places and serve different purposes in Google Search.
AI Overviews appear in standard search results when Google determines they’re helpful. AI Mode is a separate, opt-in experience available in its own tab or at google.com/aimode.
How Is Google AI Mode Different from Other AI Tools?
Google AI Mode is built to work within Google’s ranking ecosystem. That makes it more relevant to SEO than standalone AI tools like ChatGPT or Perplexity.”
Off-Page SEO Checklist from Semrush
Semrush contributors Christine Skopec and Connor Lahey have published an article featuring eight tips on the off-page SEO checklist.
Off-page SEO focuses on improving a website’s authority and visibility through external efforts like backlinks, social signals, and brand mentions. It helps build trust, credibility, and higher search rankings beyond on-site optimization.
They say, “Follow these eight steps to get the most from your off-page SEO efforts.
1. Audit Your Backlink Profile
Auditing your site’s backlink profile helps you assess the quality and relevance of the links pointing to your site to uncover ways to strengthen your profile. And that can improve your visibility in search results.
Basically, backlinks signal to search engines that your website is credible and deserving of ranking (showing in search results), as long as those links are from reputable and relevant websites.
It’s possible a healthy backlink profile can also impact your visibility in AI tools.”
Optimizing login-page content for Google Search [Podcast]
The GSC team says, “Explore critical aspects of search engine optimization for web content that lives behind a login or paywall. In this episode, Martin and John cover how Googlebot interacts with these pages, the role of paywall structured data, and methods to prevent unintended indexing of private information. Get practical advice on improving your website’s visibility and user experience while maintaining data security in Google Search.”
OfferLab: New platform simplifies selling your products/services #ad
OfferLab is a new challenger to online marketplaces, and they are going all out to make sure it becomes the leading online marketplace, especially for digital products.
Many of our readers are familiar with JVZoo, WarriorPlus, PayKickStart, and Clickbank. They are platforms that facilitate selling products online by doing many of the tasks required to process a sale for the merchant. Every day, you see our ads for products sold on these marketplace platforms.
Russell Brunson, a man familiar to our readers, has started this new competing site, OfferLab.
He is offering a set of free onine marketing tutorials,two of them today and tomorrow. And he is giving a free OfferLab account to anyone who registers to attend. If you can’t attend you can optionally invest in recordings of all four of these online marketing seminars.
If you haven’t already done so, sign up and attend the OfferLab Seminars >> OfferLab Marketing Training
The site and the selling processes it provides have been designed so that even introverts can do well. You can make sales without doing any selling, according to Brunson.
That means that you DO NOT have to sell anything yourself…and, potentially, you can still get weekly payouts straight to your bank account.
With OfferLab, you can list your product once, and then let other people promote it inside their funnels, stacks, and sequences.
They do the work.
You collect the reward (they do, too, of course: commissions for the sales they make for you.)
If you’re tired of rising ad costs, shrinking margins, and spending money just to maybe make a sale…
This OfferLab Launch will open your eyes to the new way ‘experts’ are using to skip the paid ads and still double their profits.
Sign up to see the way ‘experts’ are driving traffic without paid ads>> OfferLab Marketing Training
This is a tool to turn other people’s funnels into your own personal sales army, and you need to use this tool for growing your business.
You have to see it for yourself to believe it. Attend today and tomorrow for free training that will build your online business like never before:
And remember: When you register for this event, you get a free OfferLab account included.
Register for offerlab launch + Claim your free account: OfferLab Launch.
OpenAI Launches ChatGPT Go
OpenAI has launched ChatGPT Go, a low-cost subscription plan that provides expanded access to ChatGPT’s most popular features at an affordable price.
It includes the following:
Extended access to GPT-5: Enjoy more usage of our flagship model.
Extended access to image generation: Create more images for work or play.
Extended access to file uploads: Analyze and work with more documents, spreadsheets, and other files.
Extended access to advanced data analysis: Use tools like Python for data exploration and problem-solving more often.
Longer memory for more personalized responses: Keep conversations flowing with a larger context window.
Access to projects, tasks, and custom GPTs: Organize your work, track progress, and build personalized AI tools with more flexibility.
Online Business Resilience Check
Online Business Resilience Check for Spotting Potential Weak Points in Your Business Before Disaster Hits
Running a business means handling uncertainty. Costs can creep up, sales can slow down, customers can get cautious, and suppliers can drop the ball when you least expect it.
This checklist is designed to help you do a quick check on how resilient your business is.
You’ll spot the areas where you’re already solid, as well as identify areas where you might be vulnerable if the unexpected happens.
Go through these 15 simple checks. Tick off what you’ve got covered, then circle anything that needs work. That way, you’ll know exactly where to focus so a surprise doesn’t turn into a full-blown problem.
Your Business Resilience Checks
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Reviewed my last 3 months of expenses for creeping costs. Small increases add up. Knowing where costs rise helps |
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Identified at least one backup supplier or delivery So if your main one fails, you’re not scrambling. |
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Checked recent customer engagement (emails, clicks, comments). Dropping interest can warn of sales dips ahead. |
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Listed tasks only I know how to do. If you’re pulled away, will things grind to a halt? |
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Created a draft “we’re still here” update email or post. Staying visible keeps customer trust high in uncertain |
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Reviewed my website and social media to ensure it’s clear No confusion = fewer lost customers. |
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Started (or topped up) a small cash buffer. Even 2–5% of sales builds breathing room for surprises. |
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Documented at least one repeatable task (like onboarding Even a rough guide means someone else can help. |
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Saved my critical passwords in a secure tool someone else Avoid total lockouts. |
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Checked that customers have at least two ways to buy or If one channel fails, you’re still selling. |
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Pinned or scheduled a simple “how we can help you now” Reassures buyers you’re present and ready. |
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Created a folder (digital or paper) for key documents Easy to build on — one small start makes the rest easier. |
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Wrote down my top 3 past business trouble spots. So you can watch for early signs of them returning. |
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Made a short list of FAQs or common issues someone else Protects your time and keeps customers happy. |
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Scheduled a date in the next 30 days to run this Keeps resilience fresh, not forgotten. |
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If you checked off most of these, you’re already building a stronger, more adaptable business.
If you spotted gaps, that’s perfectly normal. It simply means there’s room to tighten things up now, so uncertainty doesn’t knock you sideways later.
Want to start fixing those gaps right now?
Content Sparks is offering a course, How to Deal with Uncertainty in Your Business, that helps you manage the uncertainties in your business. Through Wednesday, it is on sale for 66% off.
In this course, you will be guided in processes that will put your online business in shape to weather the uncertainties you will face, such as:
Ø Spot pressure points before they turn into problems
Ø Get ahead of rising costs
Ø Steady your sales when demand wobbles
Ø Keep your operations running even if something goes wrong
Ø Stay visible and trusted so customers stick with you
It’s simple, supportive, and you’ll finish with real steps in place to keep your business strong, no matter what the future brings.
What’s in the Course Package
You will not only improve your own business with this course, you may also choose to teach the course to others, and you get all the tools you need to teach it:
- Course Book (teachable content + examples)
- Action Guide and Scenarios (with prompts + activities)
- Cheat Sheet (summary + quick reference)
- Slideshow (editable, for live or recorded delivery)
- Lead Magnet: 5-Day Uncertainty Challenge (with emails + worksheets)
- Social media posts, blog content, follow-up emails
- Sales page copy
Get it here How to Deal with Uncertainty in Your Business.
