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Friday, April 23, 2021

Marketing Glossary

WhatDROID is 💯% ready to bring you WhatsApp automation #ad

WhatDroid automation software for WhatsAppAutomating any part of marketing is a win. Automating messaging (which is at the heart of modern online marketing) is a super win. WhatDROID is breakthrough software that can save hours each week, freeing marketers for more creative activities.

WhatsApp is the largest messaging application online, with more than 1.3 billion active users globally.

Email, on the other hand, has a declining open rate, and even when the email is opened, the click-though rate on links in the email is also declining. WhatsApp messages are opened at the rate of 88%-98%. This is also backed by serious engagement with the content of the message.

As a result, marketers are focusing more and more attention on messaging apps.

Studies have shown that over 60 billion messages are sent using WhatsApp every day. You would be wise to capitalize on this opportunity.

WhatDROID is the most powerful WhatsApp marketing solution available. It not only allows you to easily reach your audience (your clients and prospects who have opted in), when you use it for your messages, you build a strong connection with your audience, and this can result in more sales.

Check out these features to see what makes WhatDROID a must-have for every Internet marketer needing customer engagement.

✓ Send Bulk Messages on WhatsApp

✓ use three broadcast options available: Broadcast to collection, Broadcast to group,and Broadcast to list of numbers.

✓ Message numbers without adding them to your Contacts list first.

✓ Smart filtration accepts any list of numbers and searches the list to find the valid WhatsApp numbers it.

✓ Human randomization helps protect your accounts from bans.

✓ 100% organic footprint. It uses your individual IP address. This protects you from association with unethical users.

✓ Supports number collection from WhatsApp groups.

✓ Includes a multi-user license so your employees and VAs can work on your messaging

✓ Includes Agency Rights so you can do WhatsApp marketing for clients

✓ Messages can be personalized with the name of each recipient, making each recipient feel the message was sent directly to him/her.

✓ Schedule WhatsApp messages and broadcasts to go out at any time.

✓ Advanced reporting and analytics are included in the app.

✓ Detailed analytics, sales reporting, and progress tracking are available for members & students.

✓ Can run on any Windows PC or even a VPS for 24/7 automation.

✓ Perfect for small businesses, solopreneurs and prospecting clients.

✓ Supports multiple accounts and phone numbers.

Now, that is impressive automation. Is there anything more you could want? There is so much power there, you would probably never get around to using all of it.

WhatDROID is backed by months of development & research to make sure it is complete and correct, with these benefits:

✓ Intuitive platform with a super-easy to use UI.

✓ Rigorously tested.

✓ Detailed tutorials and training included.

✓ Dedicated 24 hours support team with live chat support round the clock.

✓ High quality evergreen app that is maintained with diligence.

We have lined up a collection of bonuses for our readers to make your experience with this new tool even better: WhatDROID Bonuses for IM NewsWatch readers

For the best price on this app, go here now: WhatDROID.

What are the Makings of a High-Quality Link? [Video]

MOZ has published a new video’What are the Makings of a High-Quality Link?’ featuring Paddy Moogan.

The MOZ team says, “What links are considered “high quality”? Find out from link building expert, Paddy Moogan, who talks you through link relevancy, link diversity, link authority, and the sustainability of your link building efforts.

Whiteboard Friday is going on Spring Break! We’ll be back with new episodes in just a few short weeks, but in the meantime, be sure to check out Paddy’s recent update to The Beginner’s Guide to Link Building for more link building tips”.

MOZ

Which is the best video hosting platform for SEO? [Answered]

Yoast’s marketing strategies Phil Nottingham has published an article answering a very important question: ‘Which is the best video hosting platform for SEO?’.

He says, “Can you tell me which video hosting platform is best for SEO? This is the question I get asked most frequently on the topic of video SEO, and it’s worth stating up-front that the categorical answer, like everything else in SEO, is “it depends.” Let’s discuss what you need to consider when choosing the video hosting platform that best fits your needs.

It’s also the case that no platform is necessarily “better” for video SEO, in the sense that you can get a video indexed and ranking on your website with any video platform – with no ranking preference accorded for using a specific hosting provider.

Table of contents

WP Profiler: The Biggest WordPress Speed Issues Fixed #ad

Google loves speed. So does Bing. Slow sites=low rankings in search engines. WP Profiler speeds up your WordPress sites.

This new WordPress plugin is the latest tool in the WP Toolkit.

Not only do search engines hate slow pages. So do customers. Slow-loading pages send conversions dropping like a rock; they increase your bounce rates; and they cost you more in Pay-Per-Click costs.

In fact, Kissmetrics research reports that if your site takes 3+ seconds to load you lose at least 50% of your traffic. If you are unfortunate enough to have 20 second page load times you lose 95%+ of your traffic. They get tired of waiting.

That’s a serious problem for your site. And as more people surf the web on mobile devices with slower connection speeds, the problem only gets worse.

You may have tried optimizing your site with cache plugins. They do help because they “pre-digest” your content, that is, process it so it is ready to download. Without a cache, there is an additional delay while the various component of the page (graphics, text, icons, videos, etc.) are put together into a downloadable form.

You may have tried a database cleaner, which speeds up finding elements of your page.

But as good as these products are, they only solve two of the problems that slow down your site.

WP Profier WordPress Optimization Software That’s why WP Profiler was created. It tackles the full range of slow-down issues:

Problem #1 – Hosting

Poor global connectivity slows down your site.

Problem #2 – Server

Poor configuration and inadequate hosting plans cause speed issues

Problem #3 – Plugins & Themes

Some of these WP add-ons were poorly written and cause load speed issues.

Problem #4 – Unoptimized graphics

Graphics consume a lot of space on your server and take a lot of bandwidth to download, slowing down the page load time.

Problem #5 – Bloated Databases

The bigger your database, the more server processor has to work to find the correct information.

You can see how much more there is to worry about than caching and cleaning (as important as they are.)

In fact, WP Profiler is the only tool on the market that helps you solve this whole range of problems.

Specifically:

✓ It diagnoses hosting connectivity issues in real time.

✓ It diagnoses server config issues in real time.

✓ It tests theme & plugin load speed in real time.

✓ It does lossless auto optimization of site graphics.

✓ It does an advanced junk clean-up.

It is currently on a grand opening sale at 75% off if you are quick. The launch ends in a few days.

Get yours here: WP Profiler.

WordPress Editor Beginner’s Guide

Quick Sprout has published ‘WordPress Editor Beginner’s Guide’ to help marketers and webmasters improve their WordPress performance.

Lars Lofgren says, “Since its launch in 2003 as a blogging platform, WordPress has grown to become the world’s most popular CMS platform. Over 75 million sites worldwide use WordPress, and it powers more than 30% of the entire Internet.

But for such an outstanding tool for running a website, many beginners struggle with WordPress out-of-the-box. It’s not quite as user-friendly on the backend, especially if you don’t have a ton of experience building and managing websites.

Compared to other popular website builders on the market today, WordPress definitely has more of a learning curve, especially when it comes to editing site content and design elements.

If you need some guidance using the WordPress editor, you’ve come to the right place. I’ll explain what you need to know and even show you my favorite tools that will improve your experience”.

WordPress Editor Beginner’s Guide

Quick Sprout

Wasteful Wednesday Day#25 – Keyword of the Week ‘Scholar’

Seer Interactive has published a new video Wasteful Wednesday Day#25 – Keyword of the Week ‘Scholar’ featuring Will Reynolds.

He says, “This Wednesday I decided to look for clues and domains around Google Scholar.

So I think that this video is going to be helpful for almost everyone, but it’s going to be most helpful for those folks that are in the healthcare industry.

We decided to take a look at where Google Scholar is showing up in the top five or top ten results. Then use that information to say, “if Google is showing Google scholar in the top few, that means that people might also be searching for parts of journals and then clicking on my clients’ ads when that’s not what we want”.

So let me go ahead and show you a couple of examples to just give you a feel on why you might want to take your organic rank data, join it to your paid data and start saving some money”.

Wasteful Wednesday Day#25 – Keyword of the Week ‘Scholar’

Seer Interactive

WordStream Shares Strategies to Stand Out From Your Competitors on Google

WordStream contributor Jessica Thiefels has published an article highlighting seven strategies to stand out from your competitors on Google.

She says, “Google’s search engine results pages are filled with opportunities to stand out, in various forms. There are ads, organic results, local results, images, shopping results, and more. Below are some attainable ways to stand out above your competitors on the search platform.

1. Make killer Google Search ads

There are a lot of ways to produce awesome Google ads that stand out from your competitors. Do your keyword research, test out ad variations (maybe you focus on keywords in one headline, and creativity or storytelling in another), make use of ad extensions, use customer feedback for ad copy, make your ads locally focused, and the list goes on. For more help with coming up with effective Google ads, check out the tips in these posts on the following:

7 Solid Strategies to Stand Out From Your Competitors on Google

Website Images Beginner’s Guide

Pictures speak louder than words. Your website needs a lot of quality pictures to support the textual content you publish.

Quick Sprout contributor Lars Lofgren has published the ‘Website Images Beginner’s Guide’ to help you make an image-rich website.

He says, “Every website should be using images. From screenshots to product images, original photos, and everything in between, visual elements really improve the user experience and add professionalism to your site.

Unfortunately, images can slow down the speed and performance of websites.

Having high-quality images on your site is useless if your load times are so slow that nobody gets to see them. That’s why I created this guide. I’ll explain how you can add images to your site without sacrificing speed, performance, or user experience.

Hundreds, if not thousands, of images, are added to the sites I manage on a monthly basis. With so much experience in this category, I’ve narrowed down my top five favorite tools to help improve your website images.

#1 — Optimole

Optimole is an all-in-one image optimization tool for WordPress and beyond”.

 

WordPress 5.7 Launched [Report]

Search Engine Journal contributor Matt Southern has reported that WordPress 5.7 has been launched with one-click HTTP to HTTPS conversion.

He says, “Named after musician Esperanza Spalding, the first WordPress release of 2021 offers features such as an easier to use editor and the ability to accomplish more without writing custom code.

Here’s an overview of all the new features in WordPress 5.7.

What’s New in WordPress 5.7?

HTTP to HTTPS Conversion

WordPress 5.7 promises to simplify the process of migrating a site from HTTP to HTTPS.

Until now, converting a WordPress site from HTTP to HTTPS hasn’t been an easy task. With this release it can now be accomplished in one click.

After initiating the conversion, URLs in a site’s database are automatically replaced when the site and WordPress address are both using HTTPS”.

WordPress 5.7 Launches With One-Click HTTP to HTTPS Conversion

Search Engine Journal

What is On-Page SEO – 2.1. SEO Course by Ahrefs [Video]

On-page SEO is the practice of optimizing web pages to rank higher in search engines. And it revolves heavily around optimizing pages for search intent.

Ahrefs has published a video titled ‘What is On-Page SEO’ to explain what is on-page SEO.

The Ahrefs team says, “On-page optimizations also involve creating and optimizing HTML tags like titles and meta descriptions. If you’ve been exposed to the practice of on-page SEO, then it’s quite likely that you’ve heard conflicting advice. So, in this video, you’ll learn some common advice on on-page SEO best practices that are not true today”.

Ahrefs