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Monday, October 7, 2024

Archive for the 'Customer Relationship Management' Category

Create Life-Long Fans Out of Casual Customers, October 17 [Webinar]

Customer experience is the bedrock of brand affinity. After all, Epsilon research found that about half of consumers choose to engage with marketing messages when they are “familiar with and like the brand.” Adweek is hosting a webinar ‘Create Life-Long Brand Fans Out of Casual Customers’ on Thursday, October 17, 2024, at 1.00 pm ET. The Adweek team says, “Hear Epsilon SVP Dana Moroze and from guest speaker Rusty Warner, principal analyst at Forrester, about how the right technology, powered by strong identity and data, can help marketers create seamless, 1:1 personalized... [...]

Reminder- Unlocking Customer Lifetime Value: Data Strategies and Technologies, July 31 [Webinar]

This is a reminder for the DMD webinar to be held on July 31, 2024. Harnessing Customer Lifetime Value (CLV) will revolutionize your business strategy. Today, cutting-edge strategies and technologies are transforming how marketers capture, analyze and leverage data to enhance CLV. Digital Marketing Depot is hosting a webinar ‘Unlocking Customer Lifetime Value: Data Strategies and Technologies’ on Wednesday, July 31, 2024, at 1.00 pm EDT. The DMD team says, “Discover how predictive analytics and AI convert raw data into actionable insights, eliminate data noise and forecast emerging... [...]

Unlocking Customer Lifetime Value: Data Strategies and Technologies, July 31 [Webinar]

Harnessing Customer Lifetime Value (CLV) will revolutionize your business strategy. Today, cutting-edge strategies and technologies are transforming how marketers capture, analyze and leverage data to enhance CLV. Digital Marketing Depot is hosting a webinar ‘Unlocking Customer Lifetime Value: Data Strategies and Technologies’ on Wednesday, July 31, 2024, at 1.00 pm EDT. The DMD team says, “Discover how predictive analytics and AI convert raw data into actionable insights, eliminate data noise and forecast emerging trends. We will also delve into strategic data capture, the pivotal... [...]

Reminder- The Personalization Framework: Building Blocks for Exceptional Customer Experiences, June 13 [Webinar]

This is a reminder for the DMD webinar to be held on June 13, 2024.  Providing great customer experiences is crucial for building brand loyalty and fostering positive word-of-mouth, both of which drive business growth. It also differentiates a company from its competitors, enhancing customer retention and long-term success. Digital Marketing Depot is hosting a webinar ‘The Personalization Framework: Building Blocks for Exceptional Customer Experiences’ on Thursday, June 13, 2024, at 1.00 pm EDT. The DMD team says, “With 82% of consumers claiming that personalization drives brand... [...]

Reminder- Building Customer Trust and Loyalty: The Power of Consent-Driven Marketing, June 11 [Webinar]

This is a reminder for the DMD webinar to be held on June 11, 2024.  In a world where digital interactions shape the customer experience; trust has become the currency of the online realm. The challenge lies not only in obtaining consent but in documenting and managing it effectively. Digital Marketing Depot is hosting a webinar ‘Building Customer Trust and Loyalty: The Power of Consent-Driven Marketing’ on Tuesday, June 11, 2024, at 1.00 pm EDT. The DMD team says, “Join us for an interactive webinar where we unravel the complexities surrounding consent documentation and showcase... [...]

The Personalization Framework: Building Blocks for Exceptional Customer Experiences, June 13 [Webinar]

Providing great customer experiences is crucial for building brand loyalty and fostering positive word-of-mouth, both of which drive business growth. It also differentiates a company from its competitors, enhancing customer retention and long-term success. Digital Marketing Depot is hosting a webinar ‘The Personalization Framework: Building Blocks for Exceptional Customer Experiences’ on Thursday, June 13, 2024, at 1.00 pm EDT. The DMD team says, “With 82% of consumers claiming that personalization drives brand choice, there’s evidence of a clear connection between personalization... [...]

Building Customer Trust and Loyalty: The Power of Consent-Driven Marketing, June 11 [Webinar]

In a world where digital interactions shape the customer experience; trust has become the currency of the online realm. The challenge lies not only in obtaining consent but in documenting and managing it effectively. Digital Marketing Depot is hosting a webinar ‘Building Customer Trust and Loyalty: The Power of Consent-Driven Marketing’ on Tuesday, June 11, 2024, at 1.00 pm EDT. The DMD team says, “Join us for an interactive webinar where we unravel the complexities surrounding consent documentation and showcase how it can be a cornerstone in building unwavering customer trust. Key... [...]

How to Improve Client Satisfaction [Podcast]

Client satisfaction is crucial for fostering long-term business relationships, driving repeat business and referrals. Moreover, satisfied clients enhance a company’s reputation, leading to increased trust and market competitiveness. Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘How to Improve Client Satisfaction’ featuring Q Moldrik. This episode covers the following: Why Transparency Is Crucial for Marketing Agencies Especially in the Sales Process Overcoming... [...]

Reminder- Turn Data into Meaningful Customer Moments, April 4 [Webinar]

This is a reminder for the DMD webinar to be held on April 4, 2024.  Digital Marketing Depot is hosting a webinar ‘Turn Data into Meaningful Customer Moments’ on Thursday, April 4, 2024, at 1.00 pm EDT. The DMD team says, “Learn about how Salesforce uses its Data Cloud to harness customer data, enable teams to deliver impactful marketing journeys, optimize sales & service conversations, and boost productivity. In this session, you will learn: How to drive growth, build loyal customer relationships, and work smarter with AI How to solve business use cases across the entire... [...]

Creating Compelling Experiences With Data + AI for B2B Consumers [Podcast]

MarketingProfs has published a new episode of the Marketing Smarts podcast ‘Creating Compelling Experiences With Data + AI for B2B Consumers’ featuring Neha Shah & Ruth Bolster. George B. Thomas says, “This sponsored episode of the Marketing Smarts podcast, featuring Neha Shah and Ruth Bolster from Salesforce Marketing Cloud, delves into various facets of using data and AI to enhance B2B customer experiences. The core of their discussion centers on the integration and intelligent utilization of data to forge stronger, more personalized connections with customers. Here are... [...]


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