Hashtags can boost impressions, improve your content’s searchability, and encourage more people to talk about your brand. Content Marketing Institute contributor Ashley Baker has published an article on mastering the use of hashtags on LinkedIn, Twitter, Facebook, and Instagram. She says, “Let’s break it down by platform so you can go from #TheyLoveMeNot to #TheyLoveMe hashtags in 2023. Twitter Hashtags on Twitter can be a powerful tool for boosting your brand’s visibility, encouraging engagement, and expanding your network with like-minded individuals. According to Twitter Business,... [...]

Instagram is a fascinating and ever-changing social media platform. In the last five years, it has changed from being a photo-sharing app to a visual marketing powerhouse. With 600 million active users and counting, Instagram has become a staple social media channel for marketers around the world. The visual nature of the platform allows customers to “get a feel” for products before they buy them. Check out these tips for your next Instagram marketing campaign. 1) Post at Optimal Times Instagram audiences are more engaged during certain hours of the day. According to HootSuite, engagement... [...]

Instagram Hashtags (#hashtag) help you to connected with the right audience. To make most from the hashtags, the first step is to find out the most popular ones on the platform. Shopify’s Ana Gotter has shared some useful ways to find the most popular Instagram hashtags and connect with more followers. Gotter says, “Using the right Instagram hashtags can help you extend your reach, engage your audience, and even boost your brand. In order to get each of these distinct benefits, however, you need to have specific strategies in place. This is something that’s often... [...]

Instagram has come out as a strong platform for businesses to showcase their products. To achieve marketing success on Instagram you should use hashtags for getting your content a wider visibility and reach more people. Social Media Examiner’s Jenn Herman has published a new guide on improving your business performance with Instagram hashtags. Herman says, “Let’s dive deeper into how to use them strategically in your content in different areas of Instagram. #1: How to Use Hashtags on Instagram Feed Posts Your Instagram feed posts are your best opportunity to appear in search results... [...]

Instagram is the rising star on the social media scene. Thousands of people use it daily and depend on it for trends, fashions and fun. Every marketer worth his/her salf wants to profit from this popular platform. However, profiting from it turns out to not be as easy as you might think. In fact, most marketers fail time and time again using Instagram. There could be several reasons why. For example, Problem 1: You can’t get your content the same level of exposure the superstars get. Problem 2: You can’t design the content your audience is hungry for. Problem 3: You can’t turn... [...]

Instagram Hashtags are linked to posts you make on the network, they are clickable phrases and topics. Proper hashtag creation can help you to deliver your Instagram content to the right users. Shopify contributor Ana Gotter has shared an useful article on using Instagram Hashtags to connect with more customers and improve your sales. Gotter says, “Understanding which hashtags you should use is a crucial part of developing a strong hashtag strategy that maximizes your reach and increases engagement. There are different types of hashtags that each serve a purpose, and any strong strategy... [...]