Google’s AdWords Conversion Linker tag makes sure that the AdWords users can effectively measure conversions regardless of the browser that the site visitors are using. It automatically detects the ad click information in your landing page URLs, and stores this information in first-party cookies on your domain. Econsultancy columnist George Slokoski has published a detailed article on how to use AdWords Conversion Linker. Slokoski says, “In the last few days you might have seen an overlay banner in your Google Tag Manager account. This is related to an email AdWords sent out at... [...]