During the 12 days of the Content Sparks marketing courses sale, in addition to the main product of the day, a bonus was usually included at no extra cost. You only got the bonus if you invested in the complete (“Blaze”) course of the day. These bonuses were no throw-away products, but products that could also be a major value any business. Some were even robust enough to be a “done for you” course in themselves. Throughout the sale, you probably saw some bonuses that looked right for your marketing, although you didn’t want to invest the capital to get the product... [...]

Kissmetrics is hosting a webinar on ‘Getting started with behavioral marketing’ on Thursday, November 16 at 10.00 am PT. The Kissmetrics team says, “In this webinar, Kelsey Cohen, Director of Marketing and Communications at FarmLogs, will walk you through her tried and true methodology for implementing a successful behavioral marketing strategy that she’s used across all types of businesses including SaaS, B2B, event, and e-commerce companies. You’ll learn: How meaningful goals can focus and align your analytics, content, and marketing strategy How to map and optimize... [...]

Kissmetrics is hosting a webinar on ‘Getting started with behavioral marketing’ on Thursday, November 16 at 10.00 am PT. The Kissmetrics team says, “In this webinar, Kelsey Cohen, Director of Marketing and Communications at FarmLogs, will walk you through her tried and true methodology for implementing a successful behavioral marketing strategy that she’s used across all types of businesses including SaaS, B2B, event, and e-commerce companies. You’ll learn: How meaningful goals can focus and align your analytics, content, and marketing strategy How to map and optimize... [...]