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Sunday, March 3, 2024

Archive for the 'Marketing Automation Tips' Category

Customer Data Platforms: A Marketer’s Guide [Guide]

Digital Marketing Depot has published ‘Customer Data Platforms: A Marketer’s Guide’. The DMD team says, “MarTech’s latest publication of the “Customer Data Platforms: A Marketer’s Guide” examines the market for customer data platforms and the considerations involved in implementation. The 75-page report reviews the growing market for customer data platforms, plus the latest trends, opportunities and challenges. In this report you will learn: Who the leading players are in enterprise customer data platforms. What you should look for in a customer data solution. What... [...]

Marketing Automation Platforms: A Marketer’s Guide [Guide]

Digital Marketing Depot has published ‘Marketing Automation Platforms: A Marketer’s Guide’. The DMD team says, “MarTech’s latest publication of “Marketing Automation Platforms: A Marketer’s Guide” examines the market for marketing automation platforms and the considerations involved in implementation. The 44-page report reviews the growing market for marketing automation platforms, plus the latest trends, opportunities and challenges. In this report you will learn:  What factors are driving marketing automation platform use. What core capabilities do... [...]

What Is Marketing Automation And How Does It Work? [Answered]

Marketing automation refers to software platforms and technologies designed for marketing departments and organizations to more effectively market on multiple channels online and automate repetitive tasks. Search Engine Journal contributor Annabelle Nyst has published an article explaining marketing automation. She says, “Marketing automation can help businesses in several ways, including: Speeding up marketing team processes and saving time. Improving team and individual productivity. Generating and nurturing relationships with leads. Improving customer experience and retention. Reducing... [...]

The Ultimate Guide to Marketing Automation [Guide]

Marketing automation is a term used to generally describe the use of a platform whose main purpose is to automate activities across your inbound marketing channels. Digital Marketing Institute has published ‘The Ultimate Guide to Marketing Automation’. The DMI team says, “Here we look at the business-boosting benefits of using marketing automation tools and making them a key part of your ongoing promotional strategy. 1. Cross-departmental collaboration The right marketing automation platform and strategy will inspire better communication between your sales and marketing department. Increasingly,... [...]

Reminder- Drive More Sales and Improve Customer Experience Using Marketing Automation, November 15 [Webinar]

This is a reminder for a MarketingProfs webinar to be held on November 15, 2022.  MarketingProfs is hosting a webinar ‘Drive More Sales and Improve Customer Experience Using Marketing Automation’ on Tuesday, November 15, 2022, at 2.00 pm ET. The MarketingProfs team says, “Join us for Drive More Sales and Improve Customer Experience Using Marketing Automation—a free webinar from ActiveCampaign. You’ll learn how to: Measure and optimize your marketing automation efforts Align marketing automation and Sales for more conversions and deals Determine the mission-critical... [...]

Drive More Sales and Improve Customer Experience Using Marketing Automation, November 15 [Webinar]

Marketing automation can help businesses of all sizes scale their efforts and reach more customers at the right time. MarketingProfs is hosting a webinar ‘Drive More Sales and Improve Customer Experience Using Marketing Automation’ on Tuesday, November 15, 2022, at 2.00 pm ET. The MarketingProfs team says, “Join us for Drive More Sales and Improve Customer Experience Using Marketing Automation—a free webinar from ActiveCampaign. You’ll learn how to: Measure and optimize your marketing automation efforts Align marketing automation and Sales for more conversions and deals Determine... [...]

BotMatic: Facebook, Instagram Chatbot, Automation Tool #ad

Can you really put your marketing on autopilot? BotMatic makes it possible. Thanks to this brand new automation and chatbot technology, it’s now easier than ever to automate your online marketing. Firelaunchers and their partners, Ankur Shukla and Ashwath Shivaram have spent months building, testing and perfecting a new marketing automation tool called BotMatic. This new tool is Instagram-Approved and Facebook-Approved. BotMatic puts every key marketing solution you need in one integrated platform. Imagine running your entire online business, even with: ✓ Multiple niches ✓ Multiple products ✓... [...]

PPC Hero Highlights Dangers of Automation in Marketing

Marketing automation is all about software handling routine marketing tasks without the need for human action. Common marketing automation workflows include email marketing, behavioral targeting, lead prioritization, and personalized advertising. PPC Hero contributor Luke Carlino has published an article highlighting six dangers of automation in marketing. He says, “Automation software may be one of the greatest business development tools invented to date. However, there are some dangers to becoming too dependent on automation; it could be costing you a ton of profit, and, if you are not... [...]

How to Automate Your Agency [Podcast]

Copyblogger has published a new podcast episode ‘How to Automate Your Agency’. The Copyblogger team says, “On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk through the automations that Tim uses to allow his agency to run smoothly, remotely, and without a ton of his micromanagement. These ideas will transfer to other types of service businesses too, so check it out!” Copyblogger  [...]

How to Automate Your Agency [Podcast]

Copyblogger has published a new podcast episode ‘How to Automate Your Agency’ featuring Tim Stoddart and Ethan Brooks. The Copyblogger team says, “On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk through the automations that Tim uses to allow his agency to run smoothly, remotely, and without a ton of his micromanagement. These ideas will transfer to other types of service businesses too, so check it out! Cool Stuff Mentioned In The Show Check out our podcast website Tim’s article on how he automated his business Archive of the Boron letters... [...]


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