Facebook has announced new analytics features including omni-channel reporting tool Journeys, more automated insights, and a Facebook Analytics mobile app. The new features are aimed at helping brands grow with the analytics. Talking about the Analytics app, Josh Twist says, “These days businesses are increasingly on the go: 87% of depend to some extent on their employees to access mobile business apps from their personal devices (Source: Syntonic 2016 Employer Report: BYOD Usage in the Enterprise.” Survey among 409 CEO, CFO, and CIS leaders of US companies with 100+ employees. 2016.) That’s... [...]