Data rules today. In marketing it has become one of the most sensitive elements that empowers marketers and so they need to be very careful in analyzing the data and protecting it too. To help marketers discover the secrets of data visualization to improve their marketing efforts, Content Marketing Institute columnist Clare McDermott has shared an informative article. McDermott addresses data visualization as dataviz. McDermott says, “Let’s explore two practical and easy-to-understand ways marketers use dataviz as well as real-world cases showing how it’s applied. Dataviz as marketing... [...]