MarketingProfs has published a new episode of the Marketing Smarts podcast ‘ChatGPT: Marketing Dream or Marketing Disaster?’ featuring Chris Carr. George B. Thomas says, “Chris Carr compares AI technology to the invention of the printing press or the atomic bomb—a massive shockwave that is going to change the world. “If you are in the marketing space, you can’t be an ostrich, you can’t bury your head in the sand and you can’t pretend like this wave isn’t coming,” he says on the latest episode of Marketing Smarts. “You can either get... [...]

ChatGPT has many functionalities when it comes to improving the online marketing process. For better SEO performance, it can be employed to speed up your keyword research processes. Search Engine Journal contributor Daniel Smullen has published an article featuring useful tips on using ChatGPT for keyword research. He says, “Steal my most effective prompts for conducting keyword research – and if you can hold off on trying them out and get to the end of the article, I will provide you with some additional advanced use cases for ChatGPT and keyword research. Let’s jump straight into... [...]

Search Engine Journal contributor Greg Jarboe has published an article featuring top 10 digital marketing trends for 2023 by ChatGPT. He says, “I was curious to see what ChatGPT would produce when I asked it to “write an article about the top 10 digital marketing trends for 2023 in the style of Greg Jarboe.” Here’s ChatGPT’s opening paragraph: “The world of digital marketing is constantly changing, and keeping up with the latest trends is crucial for businesses that want to stay ahead of the competition. In 2023, we can expect to see a number of exciting developments in the world... [...]

Keyword research helps you find which keywords are best to target and provides valuable insight into the queries that your target audience is actually searching on Google. Search Engine Land contributor Tom Demers has published an article on using ChatGPT for keyword research. He says, “If you’ve used ChatGPT for any period of time for tasks like creating content for SEO, you’ve likely noticed a few things: It’s great and a major time-saver for some tasks. It’s much worse than what you already do for other tasks. To get the most out of it, you must understand how it works,... [...]

Launched by OpenAI in November, ChatGPT is built on top of OpenAI’s GPT-3 family of large language models (LLM) and enables interaction with a model via a conversational user interface. MarTech has published ‘ChatGPT: A marketer’s guide’ to help marketers decide where and how to use the tool for marketing campaigns. Theresa Kushner says, “Knowing ChatGPT’s strengths and weaknesses can help you decide where to use the tool. Since natural language processing (NLP) is what it does best, start with the tasks that you might need as a marketer. Writing point-of-view papers. Developing... [...]

ChatGPT is an artificial intelligence chatbot developed by OpenAI and launched in November 2022. It can be a useful assistant to support everyday work tasks. Search Engine Journal contributor Vahan Petrosyan has published an article featuring 25 ChatGPT examples for digital marketers & SEOs. He says, “ChatGPT is a revolutionary technology that will significantly change how we work. As a programmer, I initially didn’t believe it could solve advanced tasks, but I was surprised to see how helpful it can be in my daily life. So, I started playing around with ChatGPT and discovered several... [...]

MOZ has published a new video ‘SEO Recap: ChatGPT’ featuring Tom Capper. The MOZ team says, “We’re back with another SEO recap with Tom Capper! As you’ve probably noticed, ChatGPT has taken the search world by storm. But does GPT-3 mean the end of SEO as we know it, or are there ways to incorporate the AI model into our daily work? Tom tries to tackle this question by demonstrating how he plans to use ChatGPT, along with other natural language processing systems, in his own work. Be sure to check out the commentary on ChatGPT from our other Moz subject matter experts, Dr.... [...]