Search Engine Journal has made available the replay of its webinar ‘3 Steps To Building A Winning Holistic Search Strategy’. Heather Campbell says, “Discover how to combine insights & data from paid & organic channels to create a cohesive search strategy that enhances online visibility. On May 10, I moderated a webinar with Wayne Cichanski, Vice President of Search and Site Experience at iQuanti, and Erin Wilson, VP of Marketing at HomeEquity Bank. Cichanski and Wilson demonstrated how to combine insights and data from paid and organic channels to create a cohesive... [...]
Archive for the 'SEO Tips' Category
MOZ has published the latest episode of the Whiteboard Friday video ‘The Ultimate Low-Hanging Fruit SEO Strategy’ featuring Aleyda Solis. The MOZ team says, “We all know that we want to maximize our chances for success in SEO, and for that, what we want to do is prioritize tasks that will have a higher impact, and lower effort, but sometimes those get lost in the SEO audit process. In today’s Whiteboard Friday, Aleyda helps develop this low-hanging fruit analysis in parallel of the usual SEO process.” MOZ [...]
Neil Patel has published a new video ‘New to Digital Marketing: 10 Essential Tips for a Strong Start’ sharing useful digital marketing tips to grow your business. He says, “Welcome to our channel, where we dive deep into the exciting world of digital marketing! If you’re new to this field and looking for a strong start, you’re in the right place. In this video, we’ll provide you with a comprehensive guide to help you get started in digital marketing. Whether you’re a business owner, a marketing enthusiast, or someone seeking a career in digital marketing,... [...]
Rank Ranger has published a new episode of the In Search SEO podcast ‘Using ChatGPT for SEO: Part 2’ featuring Julia McCoy and Ellen Conning. The Rank Ranger team says, “Welcome to the first episode in a special three-part series within the In Search SEO podcast, looking into what SEOs needed to know about Chat GPT. I’m joined by Julia McCoy from Content at Scale, Ellen Conning from Salience, and Alizée Baudez, SEO consultant. In this episode, our panel discusses how to use ChatGPT for SEO, including: What SEOs need to know about ChatGPT Using prompts to train the... [...]
Neil Patel has published a new video ‘My Secrets To Creating an SEO Friendly Website’ sharing useful strategies to create an SEO-friendly website for your business. He says, “In today’s digital landscape, having an SEO-friendly website is paramount to success. A website optimized for search engines can attract organic traffic, improve visibility, and boost online presence. In this YouTube video, we will explore the secrets of creating an SEO-friendly website and guide you through the essential steps. Whether you’re a business owner, a blogger, or a web developer, understanding... [...]
This is a reminder for the SEJ webinar to be held on May 24, 2023. Search Engine Journal is hosting a webinar ‘Is Content The King In Modern SEO?’ on Wednesday, May 24, 2023, at 2.00 pm ET. The SEJ team says, “Join us for an insightful webinar where Carlos Meza, President and CEO of Crowd Content, will share what it takes to form an effective content strategy, while keeping up with modern times. You’ll learn: The role of content in modern SEO. Content strategies that used to work and now don’t. The different types of content you can create to capture more organic traffic. How... [...]
Ahrefs has published a new video ‘Are SEO Conferences Worth Attending?’. The Ahrefs team says, “We asked people at an SEO conference if SEO conferences are worth attending.” Ahrefs [...]
Rank Ranger has published a new episode of the In Search SEO podcast ‘What SEOs Need to Know about ChatGPT’ featuring Julia McCoy and Ellen Conning. The Rank Ranger team says, “Welcome to the first episode in a special three-part series within the In Search SEO podcast, looking into what SEOs needed to know about Chat GPT. I’m joined by Julia McCoy from Content at Scale, Ellen Conning from Salience, and Alizée Baudez, SEO consultant. In this episode, our panel discusses how to use ChatGPT for SEO, including: What SEOs need to know about ChatGPT Using prompts to... [...]
Optimizing images is the process of decreasing their file size, using either a plugin or script, which in turn speeds up the load time of the page. Koozai contributor Gary Hainsworth has published an article citing the advantages of optimizing images. He says, “When it comes to SEO, there are many factors to consider, such as keywords, backlinks, and content quality. However, one aspect that is often overlooked is image optimisation. Optimising the file size and names of images can actually have a significant impact on your website’s search engine rankings. In this blog post, we’ll... [...]
In the world of content creation and customer experience, AI’s ability to alleviate tedious tasks has been hyped. However, for a successful digital asset management strategy, librarians still know best how to generate and manage complex information libraries using metadata. Digital Marketing Depot is hosting a webinar ‘Metadata, SEO, and ChatGPT: What’s DAM Got To Do With It?’ on Tuesday, June 6, 2023. The DMI team says, “In this webinar, Melissa Torres, Assistant Director of Digital Publishing for Phillips 66, and Jake Athey, VP of Sales & Marketing for Acquia,... [...]