Hashtags help you develop user interest in you social media accounts. Hashtags help you get your content categorized and also in getting it popular. HubSpot columnist Chris Sabanty has shared fifty-eight most popular Twitter hashtags that can get you likes and retweets. Sabanty says, “Recently, we analyzed millions of tweets and found that some Twitter hashtags correlate with a 1,065% increase in engagement — clearly, hashtags still matter in 2018. More specifically, we found tweets with no hashtags averaged 1.7 interactions per tweet. Tweets that included #ico, the most popular... [...]

Ann Smarty says, “A hashtag is the wonder of the past decade. It was born to address the need to organize and make sense of the overwhelming social media buzz. Thanks to active and creative user adoption, hashtag support has been added to most popular social media platforms. This article shows how different social media sites make use of hashtags. Most importantly, it shares some insight into how you can make the most effective use of hashtags for your brand”. How Hashtags Work on Twitter, Instagram, Google Plus, Pinterest, Facebook, Tumblr, and Flickr MOZ Blog  [...]

Josh Dreller says, “Throughout this series on Tag Management Systems (TMS), you’ve read about tags, how to manage them, how to evaluate TMS vendors, and other tag related issues. Tag management is certainly an important part of online marketing to date, but marketers are beginning to realize that better tag management only takes advertisers and the digital marketing ecosystem so far. Simply put, tag management is just one slice of the advertising data pie that marketers need to wrangle. Yes, tags are a crucial component for collecting web data, but your data doesn’t just live on a website,... [...]

Peter Bray says, “What factors go into determining how many Twitter followers you gain (and lose) each day? I was driven in part by Rand Fishkin’s recent “mad scientist” experimentation that he touched on at MozCon. There, he noted that his tweets with images resulted in significant follower losses. Do they? And what other behaviors result in more (or fewer) followers? I’ve found some interesting gems. Of course, it’s worth noting that aggregate”. Are Hashtags Dead? Do Tweets with Images Get More Followers? Twitter Growth Factors (and Some Excel Tips) MOZ Blog  [...]

Sam Kusinitz says, “Hashtags were initially introduced to Twitter to make it easier for users to keep track of certain types of content on Twitter and find the people and topics most relevant to their interests. Today, hashtags have become a cultural phenomenon — they’re on almost every social network and used in everyday conversations. While hashtags are fairly widespread, lots of marketers still aren’t using them properly. Simply including a hashtag in a tweet does not ensure that it will be successful — it’s a bit more strategic than that. To help avoid... [...]