In today’s data-driven world, one thing is clear: Bolstering your first-party data strategy is key to driving results. Digital Marketing Institute has published a new guide ‘5 Ways to Create Better Customer Experiences with Data Collaboration’. The DMD team says, “Download 5 Ways to Create Better Customer Experiences with Data Collaboration now to: Learn five specific ways you can drive customer loyalty Get actionable tips and best practices on how to implement data collaboration Understand how data collaboration unlocks new value for brands, publishers, and platforms”. 5... [...]

This is a reminder for the Adweek webinar to be held on September 7, 2023.  Adweek is hosting a webinar ‘Leveraging AI Throughout the Customer Journey: Reimagine CX’ on Thursday, September 7, 2023, at 1.00 pm EDT. The Adweek team says, “Learn from Resonate how to future-proof your customer experience by harnessing AI-powered data. You’ll find out:     How consumer expectations of brands are changing What brands can do to personalize messaging on a large scale How AI is enabling brands to have a more complete understanding of their customers“. Leveraging AI Throughout... [...]

This is a reminder for the MarTech webinar to be held on August 17, 2023.  MarTech is hosting a webinar ‘Build high-impact customer experiences with actionable consumer insights’ on Thursday, August 17, 2023. The MarTech team says, “Join Best Egg’s Head of Innovation and New Product Development, Katie Hanson, and DISQO Product Evangelist Roddy Knowles for a timely discussion about how Best Egg leverages actionable insights for product development and sets new standards for customer-centric innovation. The audience will walk away with a strong understanding of the following: Why... [...]

With AI-powered data to fill the gaps in consumer knowledge, brands can keep pace with evolving customer preferences, habits and motivations to personalize every touchpoint. Adweek is hosting a webinar ‘Leveraging AI Throughout the Customer Journey: Reimagine CX’ on Thursday, September 7, 2023, at 1.00 pm EDT. The Adweek team says, “Learn from Resonate how to future-proof your customer experience by harnessing AI-powered data. You’ll find out:     How consumer expectations of brands are changing What brands can do to personalize messaging on a large scale How AI is enabling... [...]

This is a reminder for the Adweek webinar to be held on August 15, 2023.  Adweek is hosting a webinar ‘How AI Will Change the Face of Customer Experience: Embrace the Revolution’ on Tuesday, August 15, 2023, at 1.00 pm EDT. The Adweek team says, “Join Jascha Kaykas-Wolff, president of Lytics, who will unpack how organizations can take advantage of AI now to deliver great experiences, where the technology is headed, and how this will change data-driven organizations. You’ll find out: What’s changing in AI and how to stay informed in the rapidly evolving landscape Customer... [...]

Today, brands often make decisions based on gut and guesswork. But, in a world where consumer behaviors and preferences shift at a record pace, and customer expectations have reached an all-time high, this approach will no longer cut it. MarTech is hosting a webinar ‘Build high-impact customer experiences with actionable consumer insights’ on Thursday, August 17, 2023. The MarTech team says, “Join Best Egg’s Head of Innovation and New Product Development, Katie Hanson, and DISQO Product Evangelist Roddy Knowles for a timely discussion about how Best Egg leverages actionable... [...]

Digital advertising is at a critical inflection point. The decline of third-party signals has decreased programmatic audience sizes. Adweek is hosting a webinar ‘Transforming Customer Acquisition With AI: First-Party Data Is Key’ on Wednesday, August 30, 2023, at 1.00 pm EDT. The Adweek team says, “Hear from Jason Perocho, VP of product marketing at Amperity, who will examine how brands can use AI and machine learning to take control of freely given and owned customer data and deliver exceptional results. You’ll find out: Why innovative leaders are deciding to own their customer... [...]

More than 60% of business leaders believe that implementing AI will increase productivity. Adweek is hosting a webinar ‘How AI Will Change the Face of Customer Experience: Embrace the Revolution’ on Tuesday, August 15, 2023, at 1.00 pm EDT. The Adweek team says, “Join Jascha Kaykas-Wolff, president of Lytics, who will unpack how organizations can take advantage of AI now to deliver great experiences, where the technology is headed, and how this will change data-driven organizations. You’ll find out: What’s changing in AI and how to stay informed in the rapidly evolving landscape Customer... [...]

This is a reminder for the DMI webinar to be held on June 27, 2023. Digital Marketing Institute is hosting a webinar ‘Supercharge Your Customer Experience with the Power of QR Codes’ on Tuesday, June 27, 2023, at 1:00 EDT. The DMI team says, “In this webinar, we will dive deep into the world of QR codes and app deep linking, revealing the secrets to creating flawless user experiences. Regardless of your industry, this session is tailored to any app category, equipping you with the knowledge to optimize installations and skyrocket app engagement. Discover the art of designing QR... [...]

Digital Marketing Institute is hosting a webinar ‘Supercharge Your Customer Experience with the Power of QR Codes’ on Tuesday, June 27, 2023, at 1:00 EDT. The DMI team says, “In this webinar, we will dive deep into the world of QR codes and app deep linking, revealing the secrets to creating flawless user experiences. Regardless of your industry, this session is tailored to any app category, equipping you with the knowledge to optimize installations and skyrocket app engagement. Discover the art of designing QR codes for maximum scanning efficiency, uncover potential pitfalls,... [...]