Complyfi introduces an advanced consent management platform, tailored for enterprises and marketing agencies overseeing compliance across numerous clients or websites. In the digital age, ensuring compliance is crucial, not a choice. Without the appropriate consent forms, running retargeting ads, building audiences, or shielding your business from substantial fines is virtually impossible. That changes with Complyfi, a cost-efficient, one-click solution for consent management. Complyfi stands as the definitive tool that simplifies compliance management for online businesses. Whether dealing with... [...]
Archive for the 'Marketing and data privacy' Category
: Complyfi manages receipt, storage, and validation of consent from your users as required by governments and Google so you can comply with regulations and stay out of trouble. Did you know that new privacy and consent laws and even Google’s compliance rules are affecting online businesses worldwide? If your website isn’t compliant with GDPR, CCPA, Google Consent Mode V2, or other major privacy laws and rules, you could face penalties—or worse, lose access to ad platforms like Google and Facebook. That’s why we’re inviting you to an exclusive live webinar where you’ll discover... [...]
Giving your users a promise of their data safety is one of the crucial tasks for the marketing professionals. Everyone is concerned with their privacy and if we fail, the organization fails. Marketing Week columnist Mark Ritson has shared an article sharing the concerns with data safety and what precautions marketers should take. Ritson says, “The best case study I have ever used with MBA students is the story of Levi’s suit business. It sounds too bizarre to be true, but it is all too real. A young and extremely enthusiastic marketing manager called Steve Goldstein starts working on a... [...]