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Saturday, December 4, 2021

Marketing Glossary

Quick mention: Membervio membership software launches today #ad

We will have more news tomorrow, but we got word that Neil Napier is launching his new membership site software, Membervio, today.

Napier is holding a webinar at 10 AM Eastern Time to introduce his new marketing software. On the webinar, he will show you:
✔ How to Publish And Sell Your Knowledge – or someone else’s
✔ How to Customize and set pricing
✔ How to Connect & automate your content, marketing, transactional emails, and products in one place.

This is an all-in-one membership management platform with an advanced security setup that builds astounding sites, sells online courses & digital downloads, accepts credit cards securely, all without any difficult setup.

Learn more here: Membervio.

Quick Sprout Reviews Socialman

Socialman is an affordable giveaway app that helps you grow your brand through giveaways.

Quick Sprout’s Lars Lofgren has published a detailed review of this app to help marketers find out whether they should use it.

He says, “Socialman thrives on simplicity. Though it isn’t as robust as other giveaway apps out there, it still comes with valuable features you may find useful.

Here’s a closer look at the pros and cons of using a tool like Socialman.

Socialman Pros and Cons

Pros

  • Unlimited giveaways regardless of the tier you choose
  • Unlimited participants
  • Comes with WordPress plugin
  • Multiple languages
  • Newsletter sign up feature
  • Quiz and polling features
  • Works with all major social media platforms
  • GDPR compliant
  • You can create both giveaways and contests
  • Can be deployed in multiple languages
  • Comes with embed feature for landing pages

Cons

  • Limited user input features
  • Integration with social platforms isn’t as deep as it could be.”

Socialman Review

Quick Sprout

Quizzmate: Interactive quizzes for improved engagement, leads, and sales #ad

Quizzmate Online Quiz GeneratorEvery website needs traffic and leads. That’s a given. The ideal would be viral traffic, where one happy visitor encourages someone else to visit. However, for many sites, viral traffic never seems to happen.

You have to come up with clever social media posts, landing pages, giveaways, and do it over and over to keep traffic coming.

What if you could get the traffic and leads you want, but do so without all that hard work, and in as little as 2 minutes? With Quizzmate, your viral traffic dreams may become reality.

This new software gives you not one, not two, but five powerful tools that draw in your target audience, then engage them, and, finally, give them what they’re looking for on the spot. They’re gently led to participate, to opt-in, and to buy.

These tools are online quizzes. If you worry that deep tech knowledge or extensive (and expensive) programming is needed to do this, they aren’t when Quizzmate is on the job.

If you can click a mouse and drag & drop, you can create powerful psychologically triggering quizzes that persuade your prospect to take the action you want them to. It’s as simple as 1-2-3:

Step 1: Log in to Quizzmate’s online dashboard from anywhere with any device
Step 2: Select your quiz type and drag & drop the building blocks
Step 3: Copy the single line of posting code (i.e., the link to your quiz). Then add it to any webpage anywhere or share it on your social media accounts.

Anyone can do it. Even we invested in it to build our readership engagement.

Click here now to see it in action: Quizzmate.

And here’s why this simplicity matters: quizzes work, and the simplicity of this new tool means you can put them to work easily and often. They are a marketing tool that is under-used.

Online quizzes can generate 1000s of leads without spending a cent on ads. (Place your quizzes on Pinterest, Twitter, or another free platform.)

You could do it the hard way, without the easy drag & drop of Quizzmate, but why waste all the time and effort when the best solution is here.

You are getting 5 types of quizzes:
The Engagement Quizz: It starts with a Yes/No question to draw the prospect in and sort them into two categories. Then, it progressively funnels them to your desired result, question after question. Add a timer and you’ll give your prospect scarcity, plus it gives them the rush of adrenaline to complete the quiz on time.
The Response Pumper: This is a simple question & answer quiz with multiple options. Scarcity and interactivity are pumped up with a timer and a spin-the-wheel section. This is a complete experience for your prospect that will keep them locked in and on task (as you’ve directed them).
The Score Quizz: It’s simple to set up a quiz and include the correct answers. When the prospect reaches the end of the quiz, their score is automatically calculated and shown. Based on the score, you can then redirect them to any lead gen or affiliate offer you wish. (By the way, these get virally shared like crazy.)
The Surveyor Quizz: Another great tactic for drawing your prospect in is an opportunity to state their opinions. You easily add quiz questions with ratings. For each question, the prospect can specify their rating and move on to the next question.
The Poll Quizz: It allows you to create polls to collect opinions from your prospects. It also lets them enter text answers to questions. Everyone wants to be heard, and you are giving them the perfect chance to state their opinion, feedback, and thoughts on whatever subject you want.

It is on a special launch deal right now, but as is so often the case, the price is rising. Be sure to act fast so you get the best possible deal.

Click here now to start getting valuable leads easily for a one-time price: Quizzmate.

Quizzmate: Easy viral leadgen from websites, social media #ad

Quizzmate Online Quiz GeneratorYogesh Agarwal and Pat Flannagan have just released a new software tool to increase your site engagement using quizes. They call this new tool Quizzmate.

Every website, yours and mine included, needs traffic — Viral traffic would be best — and leads, people interested in what you have to sell.

The key question, though, is, “How do you separate people who are casually browsing and wander onto your site from people who have a genuine interest in your products?” One of the best answers to that question is to invite them to take a quiz about the subject.

The quizzes you present to your site visitors get under the surface of their thinking to find the visitors with a real interest in a solution.

✓ Quiz-takers discover how much they already know about the topic.
✓ Quiz-takers have their minds expanded to think from new perspectives about their problems
✓ Quiz-takers are nurtured by leading questions to think about the benefits of your products in solving their problems.
✓ Quizzes can lead the interested person through the sales process so they are often ready to buy when they work their way through a carefully designed quiz.

It’s that list of marketing benefits (and others) that started other marketers using quizzes throughout their marketing process.

Online quizzes can generate 1000s of leads without spending a single cent on ads. For example, Drew Duboff used an online quiz to generate 1,310 leads from Pinterest traffic without paying a dime.

Here’s another example: a small teeth whitening brand used online quizzes to generate 19,212 leads and $123,855 in sales.

Do you see the power in quizzes? Do you wonder if you have the technical skills to build quizzes into your own marketing?

With Quizzmate, it is easy to build effective quizzes for use on your website or on social media.

In this new tool, you get five kinds of quizzes that you can customize with its super easy drag and drop editor and a single line of embed code (to link to your quiz saved on the Quizzmate server) that works on any webpage or website.

Quizzmate includes a bottom bar with timer, a survey system, a lead management system, and the ability to setup emails to send (automatically or manually; your choice) through your SMTP service.

Here are the five kinds of quizzes you are getting:
The Engagement Quizz: This is going to be your go-to quiz. It starts with a Yes/No question to draw the prospect in and polarize them. Then, it progressively narrows them to your desired result, question after question. Add a timer and you’ll give your prospect scarcity, plus the rush of adrenaline to complete the quiz on time.
The Poll Quizz – We call this the “Research Reporter.” It allows you to create polls to collect opinions from your prospects. It also lets them enter answers to questions. Everyone wants to be heard, and you are giving them the perfect chance to state their opinion, feedback, and thoughts on whatever subject you want.
The Score Quizz – Test their knowledge. It’s so simple to set up a quiz, along with the correct answers. When the prospect reaches the end of the quiz, the score is automatically calculated and shown. And they will reach the end because nobody can start one without wanting to see how they score. Based on the score, you can then redirect the prospect to any lead gen or affiliate offer you wish. (Hint: These get virally shared like crazy!)
The Surveyor Quizz – This is the “Review Rater.” Another great tactic for drawing your prospect in for an opportunity to state their opinions. You easily add in quiz questions with ratings. For each question, the prospect can specify their rating and move on to the next question.
The Response Pumper – This one generates a big response. This is a simple question & answer quiz with multiple options. Scarcity and interactivity are pumped up to the max with a timer and a spin-the-wheel section. This is a complete experience for your prospect that will keep them locked in and on task (as you’ve directed them).

There are dozens of ways to use this variety of quizzes in your business. You can see how valuable they can be in:
• Finding and qualifying prospects
• Finding out about their knowledge and their needs
• Showing them the benefits of your products
• Presenting social proof on problems and your solutions

You can invent many other ways to use quizzes throughout your business. Take a look at the demo and get your own copy here: Quizzmate.

Quick Sprout’s HubSpot CRM Review

CRM stands for customer relationship management. As its name suggests, CRM software is a system for managing relationships with your customers.

Quick Sprout’s Lars Lofgren has published ‘HubSpot CRM Review’ detailing the features of the HubSpot CRM.

He says, “We have consistently ranked HubSpot as the top product among the best CRM software. That doesn’t mean HubSpot is perfect, though. We’ll break down the good and bad features found with HubSpot (but mostly good).

HubSpot Pros and Cons

Pros

  • Surprisingly powerful free version with no trial period
  • Easy to upgrade from free tier to paid tiers
  • All-around solid package for a CRM
  • Easy to use and intuitive
  • Excellent help features
  • Integrates closely with email accounts
  • Helps with social media campaigns
  • Focuses on business growth features.”

HubSpot CRM Review

Quick Sprout

Quick Reference Guide to Common Google SERP Features [Guide]

Bruce Clay has published ‘Quick Reference Guide to Common Google SERP Features’.

He says, “The Google search engine results page (SERP) is ever-evolving. Not only does Google aim to improve the SERP with new features each year, but also every search query presents a new SERP with varying features to rank for.

So getting to know the most common SERP features is a good starting point on your journey for optimizing for them.

In this article, let’s discuss:

Quick Reference Guide to Common Google SERP Features

Bruce Clay’s Website

Quick Sprout Lists 11 Payment Methods For E-commerce Sites

To make your e-commerce website fully functional, you need to make it a one-stop destination for shoppers. By choosing the right payment method, you provide a smooth buying experience to them.

Quick Sprout’s Lars Lofgren has published a list of 11 best payment methods for your e-commerce site.

He says, “For those of you who are ready to take your ecommerce platform to the next level, I’ve narrowed down the best payment methods for a fast and secure checkout process in 2021. These are the top options for you to consider.

1. Payment Cloud

Ecommerce stores often need more than just a payment platform. Sure, you can Frankenstein together a payment gateway with a different shopping cart solution and find a separate way to take mail and phone orders—but why not get it all taken care of in one fell swoop?

Payment Cloud can deliver all of that with top-notch security features, including fraud and chargeback protection.

The provider’s payment gateway works well with just about any ecommerce platform you could use, including:

  • Big Commerce
  • WooCommerce
  • Magento”.

11 Best Payment Methods For Your Ecommerce Site

Quick Sprout

Quick Sprout’s List of Eight Membership Management Software

Quick Sprout’s Lars Lofgren has published a list of best membership management software.

He says, “If you run a club, a gym, or any other membership-based entity, then you’ll need membership management software.

Without it, you’ll struggle to manage your members, key events, content, and finances.

Luckily, there’s plenty of excellent software out there.

There’s a significant amount this type of software can do, too, including database management, email marketing, and event planning.

I’ve put together a list of the best membership management software to give you one less thing to worry about this year.

The Top 8 Best Membership Management Software:

  1. MemberSpace — The Best for Overall Customer Service
  2. Zen Planner — The Best for Sports Studios and Gyms
  3. Breeze — The Best for Church Membership Management
  4. GrowthZone — The Best for Membership Management Automation”.

Best Membership Management Software

Quick Sprout

Quick Sprout on Hidden Costs of Website Hosting

Quick Sprout’s Lars Lofgren has published an article highlighting the hidden costs of website hosting.

He says, “Before you jump into building a website, then, you’ll want to understand the costs behind web hosting. Like anything else, the costs associated with hosting your website can influence some of your decisions.

Here’s what to know about the hidden costs of web hosting:

Understanding the Price of Web Hosting

There isn’t just a single one-size-fits-all solution for website hosting. As such, there can be some hidden costs associated with site hosting that you need to be aware of.

For example, as your company grows, your web hosting needs to be able to scale with it. You could choose to purchase additional storage and bandwidth to accommodate increased traffic. That means increased costs”.

The Hidden Costs of Website Hosting

Quick Sprout

Quick Sprout Lists Top 5 Website Builders for 2020

Quick Sprout’s Lars Lofgren has published an article highlighting the top 5 website builders for 2020.

He says, “Nowadays, you can now get a world-class website, build it yourself quickly, and no one will ever know. It looks just like a $100,000 site from some fancy marketing agency.

The designers are that good.

To find the best, I reviewed 31 website builders, testing them on their ease of use, quality of the product, customer support, and pricing. I then narrowed them all down to my top 5 picks for the best website builders.

The 5 Best Website Builders

My top five picks are:

Top 5 Website Builders for 2020

Quick Sprout