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Quick Sprout’s Lars Lofgren has published a list of best SEO courses and guides on the Internet. Read his article to discover the one that fits into your SEO learning requirements. Lofgren says, “By now, marketers are business owners all over the world have recognized the importance of SEO. It’s no secret that your website needs to... [Read more]

According to a July 2019 report from StatCounter, 71% of PC users access the Internet using Google Chrome web browser. Google continues to improve the browser to deliver a smooth surfing experience to its users. Google’s Margret Schmidt has posted an article highlighting how Chrome provides a safe and easy browsing experience to its users... [Read more]

Holiday season is approaching fast and it’s time to sharpen your marketing tools. Email helps you to achieve your marketing goals. According to Shopify, email marketing was responsible for 24% of holiday sales during the 2018 holiday eCommerce season. Merkle’s Patricia Kendall has shared five ways to create outstanding holiday email... [Read more]

Over the weekend, the product development team headed by Cyril Gupta released VidScribe AI. This new software lets you convert your videos, that you recorded in your own language, into local language videos for all around the world. That makes your video usable by almost anyone world-wide who might be interested in your product. Here’s how you... [Read more]

Approximately 51% of US Internet users listen to podcasts. A Podcast Insights study states that the podcast listeners are loyal, affluent and educated. So if you wish to target a group of people who should have the above three traits, podcast marketing is right for you. WNIP contributor Charlotte Ricca has shared a five-step guide to help... [Read more]

Facebook marketing gives marketers an opportunity to reach out to potential customers. Currently Facebook has approximately 1.19 billion active users. Facebook advertisements are important for businesses because they allow you to target a specific audience. Neil Patel has published a new video to share some useful tips on getting better Facebook... [Read more]

Content creation and publishing are moving at higher a rate than the previous years. For example, the number of blogs is growing faster than the population. When it comes to reading the online content, only 8 out of 10 people read headlines but only 2 out of 10 click and read full articles. 2020 is quite close now. So its time to learn what updates... [Read more]

Email marketing helps you to interact with your audience and increase sales by promoting your products and services. 90% of emails get delivered to the intended recipient’s inboxes. On the other hand only 2% of your Facebook fans see your posts in their News Feed. We trust and use email to achieve marketing goals due to these reasons. But... [Read more]

MarketingProfs contributor Kerry O’Shea Gorgone has published a new podcast episode ‘Content Marketing, Employee Advocacy, and the Future of B2B’ featuring Michael Brenner. Listen to this podcast to discover latest trends in content marketing. It also highlights the future of business-2-business marketing. You will learn the... [Read more]

In 2019, Instagram Stories have become favorites among marketers for reaching targeted audience and promoting products. Today, marketers focus on building trust and transparency in their social media marketing. MediaPoast contributor Oliver Yonchev has shared seven social media trends that will help you to be prepared for the coming year. Yonchev... [Read more]

YouTube offers you three ways to create video ads: TrueView, Preroll, and Bumpers. You can decide which types of campaigns fit into your requirements and budget. Almost half of the Internet users watch YouTube video content, so advertising on YouTube can be beneficial, and choosing the correct ad format can increase that benefit. And when it comes... [Read more]

A landing page is any webpage where you send visitors, in order to initiate a conversation and, possibly, to close a deal. Your landing page should aim at leading your visitors to the product or service you wish to sell. AWeber contributor Chandal Nolasco da Silva has shared 10 ways to create landing pages that convert more customers. Silva says,... [Read more]