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Friday, January 27, 2023

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Personal Selling: The Ultimate Guide to Humanizing Your Sales Efforts [Guide]

HubSpot has published a new guide ‘Personal Selling: The Ultimate Guide to Humanizing Your Sales Efforts’ to help businesses improve their sales.  Allie Decker says, “Personal selling gives you a leg up. A whopping 92% of all customers expect a personalized experience. What’s more, 80% of consumers are more likely to buy from... [Read more]

Facebook Marketing: An In-Depth Guide For Beginners [Guide]

Search Engine Journal has published a new guide ‘Facebook Marketing: An In-Depth Guide For Beginners’ featuring useful advice for Facebook marketing success. Brian Fredrick says, “The very first thing you need to do to launch your marketing efforts on Facebook is to create a page for your business. It’s free to set up and gives you... [Read more]

How To Predict Your SEO Success: A 5-Step Formula To Help You Win, February 15 [Webinar]

Your SEO success depends on several elements including keyword research, quality content, and right optimization strategies. Search Engine Journal is hosting a webinar ‘How To Predict Your SEO Success: A 5-Step Formula To Help You Win’ on Wednesday, February 15, 2023, at 2.00 pm ET. The SEJ team says, “Join Sabrina Hipps, VP of Partner... [Read more]

Writing Optimized Content Briefs [Guide]

A content brief is a document that gets sent to writers outlining the key information, goals, and objectives for the piece of content they will be writing. Keyword Insights has published an in-depth guide on writing optimized content briefs. This guide covers the following: What is a Content Brief? What is an SEO-Focused Content Brief? The Importance... [Read more]

VidAmaze video creator triggers higher engagement, ROI #ad

The launch sale for VidAmaze has been underway for several days and will end soon. The heart of its unique selling proposition is that it can automatically customize your video for each person you send it to. People see their own name inside the video. When they do, according to psychological research. they go into a state of high alert and watch every... [Read more]

Growth Marketing: Attribution is a myth, but you need it [Podcast]

MarketingSherpa has published the latest episode of the How I Made in Marketing podcast ‘Growth Marketing: Attribution is a myth, but you need it’. Daniel Burstein says, “Our latest guest told the story of how she learned to find the ‘why’ – why a potential customer should act on her conversion objective. One of the things I... [Read more]

Your Guide to Using Meta Keywords

Meta keywords are a <meta> tag option that can give search engines more information about a page’s content. Semrush has published an in-depth article explaining meta keywords and when to use them. The Semrush team says, “Some people suggest using meta keywords for competitor research. They advise looking at meta keywords on competitor... [Read more]

How To Avoid Getting Burned By AI-Gen Content Creation [Video]

Artificial Intelligence has been growing consistently contributing to several domains and content creation too is not left out. Copyblogger has published a new podcast episode ‘How To Avoid Getting Burned By AI-Gen Content Creation’ featuring Tim Stoddart and Ethan Brooks. The Copyblogger team says, “On this week’s episode, Tim Stoddart... [Read more]

From 0 to 150k+ Subscribers In 7 Months [Podcast]

Watch Copyblogger’s podcast episode ‘From 0 to 150k+ Subscribers In 7 Months’ featuring Tim Stoddart and Ethan Brooks. The Copyblogger team says, “The Milk Road grew from 0 to 150k+ subscribers in less than seven months. On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) dig in to show you what... [Read more]

Eight Steps to Making Great Smartphone Videos [Video Tutorial]

MarketingProfs has published a new video tutorial ‘Eight Steps to Making Great Smartphone Videos’ to help marketers create quality video content. The MarketingProfs team says, “Thanks to smartphones, creating great video for your organization is now easier and less expensive than ever before. Despite this brave, new, more accessible... [Read more]

HubSpot Shares 28 Case Study Examples for Marketers

It is important to keep yourself updated with the latest trends in marketing. Case studies are proven methods for giving a boost to your business. HubSpot contributor Caroline Forsey has published an article featuring 28 case study examples for marketers, She says, “There’s no better way to generate more leads than by writing case studies.... [Read more]

What Does GPT Really Mean for Digital Marketing?, February 9 [Webinar]

Digital Marketing Institute is hosting a webinar ‘What Does GPT Really Mean for Digital Marketing?’ on Thursday, February 9, 2023. The DMI team says, “Curious to learn how ChatGPT and its underlying technology GPT-3 are actually going to impact marketing? Wondering how your job might change? Join us for a live expert discussion with... [Read more]