Marketing Glossary
Building a Massive Personal Brand and Business Using Social Media [Podcast]
Copyblogger has published the latest podcast episode ‘Building a Massive Personal Brand and Business Using Social Media’ featuring Dan Go.
The Copyblogger team says, “The podcast episode features a conversation between Tim Stoddart and guest Dan Go, covering topics like fatherhood, not being concerned about external judgments, and the role of social media.
They also talk about success and how Dan remains grounded and hungry for more despite his accomplishments.”
Build a Social Community That Supercharges Engagement, December 19 [Webinar]
In 2024, simply showing up in a user’s feed with trendy content will no longer be enough. To experience sustained success on social media, brands must invest time and effort into cultivating a community that supercharges brand engagement and drives conversions.
Adweek is hosting a webinar ‘Build a Social Community That Supercharges Engagement: Get Past Likes and Followers’ on Tuesday, December 19, 2023, at 1.00 pm EST.
The Adweek team says, “Discover why time spent building community is time spent building your bottom line with Jessica Frenchman, SVP of creative and product management at emerging baby care brand Coterie (which counts Karlie Kloss and Ashley Graham among its investors), and Kate Kenner Archibald, Dash Hudson’s CMO. You’ll find out:
- How to embrace authenticity in your content strategy
- Ways to build and nurture a community of social advocates
- Strategies for making informed, data-backed decisions to drive success”.
Building a Massive Personal Brand and Business Using Social Media [Podcast]
Copyblogger has published the latest podcast episode ‘Building a Massive Personal Brand and Business Using Social Media’ featuring Dan Go.
The Copyblogger team says, “The podcast episode features a conversation between Tim Stoddart and guest Dan Go, covering topics like fatherhood, not being concerned about external judgments, and the role of social media.
They also talk about success and how Dan remains grounded and hungry for more despite his accomplishments.”
Brainstorming Ideas with The $200M Man [Podcast]
HubSpot has published the latest episode of ‘My First Million’ podcast episode titled ‘Brainstorming Ideas with The $200M Man’.
The HubSpot team says, “Shaan Puri ( 
/ shaanvp ) and Sam Parr ( / thesamparr ) are jamming with Patrick Campbell on trends that are doubling and the businesses you can start to pounce on them. Patrick also shares three product frameworks, the importance of freedom-inducing purchases, and what his research has revealed about the ultra wealthy.“
Behind The Scenes AI Secrets for Marketing [Video]
Neil Patel has published a new video ‘Behind The Scenes AI Secrets for Marketing with Neil Patel & Eric Siu’ sharing useful tips on using AI for marketing.
In this exclusive behind-the-scenes exploration, delve into the captivating world where cutting-edge AI meets the dynamic realm of marketing. Join industry titans Neil Patel and Eric Siu as they pull back the curtain, revealing the intricacies of harnessing artificial intelligence for unparalleled success in the ever-evolving landscape of digital marketing.
Behind the Scenes Business Trends We Are Seeing [Video]
Neil Patel has published a new video ‘Behind the Scenes Business Trends We Are Seeing’ sharing useful insights on new business trends.
He says, “In the fast-paced and dynamic landscape of the business world, much of the transformative action occurs away from the spotlight. Delving into the concealed recesses of industry dynamics reveals a tapestry of evolving trends that shape the future of commerce. From discreet technological shifts to subtle changes in consumer behavior, the behind-the-scenes narratives of businesses are often the true drivers of innovation and success.”
Build Your Keyword Tool with Python and ChatGPT: A Subreddit Insights Guide [Guide]
MOZ contributor Amin Foroutan has published ‘Build Your Keyword Tool with Python and ChatGPT: A Subreddit Insights Guide’ to help you build an efficient keyword tool.
He says, “By following along, you’ll learn to overcome the manual analysis barriers of Reddit, making the data work for you. Also, you’ll better understand market trends and consumer interests, allowing for more informed digital marketing decisions.
Many SEO professionals I have encountered are not technically inclined and might be unfamiliar with application programming interfaces (APIs). If you’re familiar with APIs, please jump to the “Step-by-step guide to acquiring a Reddit API key” section. Otherwise, let’s delve in.
What is an API key?
An API key is similar to a unique password identifying who requests an API. It helps the API service manage access, track usage, and ensure security.
Rate limiting and API quotas
An API rate limit is a control mechanism that defines how many requests a user or application can make to an API within a specified timeframe. This ensures the service remains stable and available to all users by preventing a user or application from overloading it.”
Build Your Keyword Tool with Python and ChatGPT: A Subreddit Insights Guide
Best Practices in Programmatic for B2B Brands [Webinar Replay]
StackAdapt has made available the replay of its webinar ‘Best Practices in Programmatic for B2B Brands’.
Access this webinar to learn about:
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Aligning campaign types with business objectives in the sales funnel: from awareness, interest, evaluation to conversion.
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Data-driven audience targeting options for B2B advertisers.
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Strategies for ABM targeting with programmatic.
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Understanding how to analyze the effectiveness of media buys through post-campaign attribution reporting.
Beyond Bard: A Conversation With Google’s Yury Pinsky on AI & the Future of SEO [Podcast]
Google Bard is a conversational AI chatbot that uses machine learning (ML), natural language processing (NLP), and generative AI to understand user prompts and provide text responses. Google developed Bard to simulate human conversations.
Search Engine Journal has published the latest episode of the Search Engine Journal Show podcast ‘Beyond Bard: A Conversation With Google’s Yury Pinsky on AI & the Future of SEO’ featuring Yury Pinsky.
Loren Baker says, “Hear about the origins and journey to Bard’s unveiling, and discover how the team behind it envisions a collaborative future with AI. SEO pros and seasoned digital marketers alike will get an up-close look at the nuances of generative AI and a glimpse at what predictions for what’s next.
So prep your popcorn — grab your notetaking method of choice — and tune in to learn how to incorporate Google’s current and forward-looking AI initiatives into your own business innovation.”
Become a Data Champion By Mastering Marketing Analytics Automation, November 9 [Webinar]
Today, actionable data is key. Yet, drowning in a sea of information from various sources can be overwhelming.
Digital Marketing Depot is hosting a webinar ‘Become a Data Champion By Mastering Marketing Analytics Automation’ on Thursday, November 9, 2023, at 1.00 pm EDT.
The DMD team says, “Automation can elevate your marketing game by freeing time so you can focus on innovative strategies rather than wrestling with data. Join marketing analytics automation experts to learn how to impact the bottom line and prove your campaigns succeed. You’ll also:
– Hear how one company saw a 25% increase in marketing campaign revenue.
– Gain the power of optimizing campaign performance effortlessly across all channels.”
Become a Data Champion By Mastering Marketing Analytics Automation
