Watch this TED video ‘The four-letter code to selling anything’ featuring Derek Thompson. The recipient of several honors, including the 2016 Best in Business award for Columns and Commentary from the Society of American Business Editors and Writers, Derek is the author of the national bestselling book Hit Makers: How to Succeed in an Age of Distraction. This talk was given at a TEDx event using the TED conference format but independently organized by a local community.  [...]

HubSpot has published a new guide ‘Personal Selling: The Ultimate Guide to Humanizing Your Sales Efforts’ to help businesses improve their sales.  Allie Decker says, “Personal selling gives you a leg up. A whopping 92% of all customers expect a personalized experience. What’s more, 80% of consumers are more likely to buy from companies that nail personalization. It should come as no surprise that personal selling offers several critical advantages. That includes the following. You can build strong relationships. You can use detailed and personalized communication to build... [...]

Sales forecasting software are designed to predict demand for a company’s offerings based on data. These programs utilize historical data and the current sales pipeline to create time-bound sales estimates. HubSpot contributor Tolulope Alabi has published a list of 12 best sales forecasting software in 2022. Alabi says, “The effects of inaccurate forecasts extend far beyond missing sales targets. In reality, these effects ripple throughout an organization in various ways — inventory shortages, poor resource management, inaccurate staffing, and so on. So, the true benefit of sales... [...]

Sales analytics is used in identifying, modeling, understanding and predicting sales trends and outcomes while aiding sales management in understanding where salespeople can improve. HubSpot has published ‘Sales Analytics: A Simple Guide‘ featuring useful sales analytics statistics. Jay Fuchs says, “Sales analytics is used in identifying, modeling, understanding and predicting sales trends and outcomes while aiding sales management in understanding where salespeople can improve. 1. Select who or what you want to analyze. This one is pretty straightforward, but it’s still worth... [...]

The Social Media Examiner has published a new video ‘Earning Trust: A Method for More Sales’ explaining how to earn customer trust. The SME team says, “Wish more people trusted your business? Looking for a content marketing model that helps establish trust? Discover how to combine three kinds of content to earn and sustain a trusted relationship with today’s marketplace.” Social Media Examiner  [...]

Effective communication is one of the most essential skills for sales and marketing personnel. Also, there are several other skills that you need to acquire and master. HubSpot contributor Rebecca Riserbato has published an article featuring 30 sales skills to master for a successful career. She says, “As your sales process evolves, it’s important to keep your skills relevant and up to date. Plus, it can increase your sales. 1. Effective Communication The ability to clearly and effectively communicate across mediums is a non-negotiable for salespeople. Between drafting enticing... [...]

Sales remain at the heart of any business. Constant growth in sales can keep your business thriving. HubSpot contributor Jay Fuchs has published an article featuring 2022 sales benchmark data, how figures could change, and five ways you can prepare. He says, “Here, we’ll take a look at the hard data around some key metrics, explore how those figures could change in a potential recession, and review some strategies you can leverage to protect your numbers during economic turmoil. Sales Win Rate Sales win rate — the percentage of final stage prospects that closed and became customers... [...]

With rising competition, it becomes quite difficult to persuade people to purchase. But with the right tactics, you can continue to deal with those challenges. HubSpot contributor Jay Fuchs has published an article featuring nine sales challenges for 2023 and how you can overcome them. He says, “In the interest of helping you identify and overcome those issues, we reached out to sales experts and conducted some research. Here are nine of the main concerns salespeople will face in 2023 — as well as perspective on how to address them. 1. Trying to Build Trust Virtually According to Hubspot... [...]

HubSpot has published ‘The Ultimate Guide to Sales Compensation’ explaining how to structure your sales compensation plan. Kristen Baker says, “The purpose of a sales compensation plan is to encourage positive behaviors across your team, set expectations and standards for compensation for all salespeople, and drive results to achieve overall team and organizational goals. Creating a sales compensation plan has additional benefits. Sales compensation plans create structure within the team. Sales teams are known for their high turnover. The stresses of selling to uninterested prospects... [...]

HubSpot has published a new video ‘How to Create a Winning Sales Plan that Closes Paying Customers’ featuring useful strategies to improve sales. The HubSpot team says, “Closing deals and driving revenue is the only way to keep a business in business. That’s why having an effective sales plan is critical to every company’s success. In this video, we are going to show you how to create a sales plan by taking you step-by-step through HubSpot’s free Sales Plan Template.” HubSpot  [...]