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Monday, June 30, 2025

Marketing Glossary

Everything You Need To Know About Generative Engine Optimization

Generative Engine Optimization (GEO) focuses on optimizing content for AI-driven platforms like ChatGPT and Google’s SGE, rather than just traditional search engines. It involves creating authoritative, structured, and conversational content that AI models can reference and summarize accurately.

Semrush has published an in-depth article on Generative Engine Optimization.

Tushar Pol says, “AI-powered search is exploding in popularity.

ChatGPT hit 100 million users faster than any app in history. Google’s AI Overviews now appear for billions of searches every month. People are increasingly turning to AI assistants for everything from product recommendations to research help.

Like good sales personnel, these AI assistants can sway purchasing decisions. If AI-generated answers mention your brand or product, you’re instantly part of the consideration set. With no mention, you may not even be seen.

Here are some other benefits of investing in GEO:

  • You get organic visibility without paying for ads
  • You drive qualified traffic back to your website”.

Generative Engine Optimization: The New Era of Search

Escribe 2.0 writes, designs, and formats your eBook for you #ad

Escribe 2.0 AI eBook Writer

Escribe 2.0 turns your ideas into full-length eBooks with just a few clicks.
🚫 No writing.
🚫 No formatting.
🚫 No creative block.

This is the tool everyone’s been buzzing about — a powerful AI-powered eBook creation platform that builds your entire book in just 3 clicks:
✅ Choose your topic
✅ Auto-generate a title, outline, and chapters
✅ Customize, format, and export — all in minutes

No writing. No design tools. No stress.

Whether you’re creating lead magnets, launching Kindle books, or building info products… Escribe 2.0 makes it effortless.

And right now, you can get in at the launch price — but only through midnight Wednesday.

🎯 Click here to grab it before the price jumps: Escribe 2.0.

This is one of those tools you’ll wish you found sooner.

Why? Writing is hard. This makes it easy.

Hate writing? This tool was built for you. You’re going to love it.

This game-changing software creates full eBooks in 3 clicks — no writing, formatting, or stress required.

Just fill in a few prompts, and boom:
✅ It writes the outline
✅ It writes the chapters
✅ It formats everything professionally
✅ You download and publish

Whether you want to create lead magnets, publish to Amazon, or just finally finish that book you’ve been thinking about, this is your shortcut.
It’s powerful. It’s simple. And it’s available right now at a special launch price.

👉 Grab Escribe 2.0 here: Escribe 2.0.

Besides general eBooks, it is also a “Lead Magnet Creator”.

Need a new lead magnet? Create one in 10 minutes

This tool creates ebooks AND builds your list

At last, we have a fast way to create high-value lead magnets.

But launch picing only last through Wdenesday. Get your copy now: Escribe 2.0.

Email Marketing Plan: Craft & Track Your Email Campaign [Guide]

Email marketing offers a direct and personalized way to reach customers, fostering stronger relationships and brand loyalty. It delivers high ROI by targeting the right audience with timely, relevant content.

HubSpot has published a new guide, ‘Email Marketing Plan: Craft & Track Your Email Campaign’.

Lindsay Kolowich Cox says, “If you’ve ever tried to put together an email marketing plan, you might have wanted to pull your hair out at least once or twice. Maybe you didn’t have enough time to properly segment your lists, so you knew your clickthrough rate was gonna totally suck.

Or you were planning several email campaigns at once, so keeping track of all the details for each was kind of like trying to juggle while skateboarding while accomplishing your 50-squats-a-day goal.

Email marketing requires a lot of attention to detail, which is why we put together an email planning template that removes the guesswork and helps set your email campaign up for success. In this blog post, I’ll walk you through how it works.”

Email Marketing Plan: Craft & Track Your Email Campaign

HubSpot

Emerging Technologies 2025: Forrester’s Top 10 Guide [Guide]

Forrester has published ‘Emerging Technologies 2025: Forrester’s Top 10 Guide’.

The Forrester team says, “Do you know where your next big opportunity lies? The speed of innovation isn’t slowing down — but neither should you. Forrester’s guide, The Top 10 Emerging Technologies Of 2025, is your shortcut to what matters most, giving technology leaders like you the insight needed to separate hype from true, ROI-driven opportunity.

Download the guide to dive into our research and discover which technologies are set to transform your business and, more importantly, when they’ll deliver real value. Our data-driven “benefit horizons” approach shows you exactly when to expect payoff, from short-term quick wins to long-term strategic bets. You’ll get real-world use cases, practical analysis, and a clear roadmap to help you invest wisely, beat competitors to the punch, minimize risk, and scale innovation faster.

What’s Inside? 

  • The top 10 emerging technologies reshaping industries in 2025
  • Predictions for when these technologies will deliver real ROI
  • Real-world use cases to inspire your strategy
  • Practical insights to minimize risks and scale faster
  • A clear roadmap for using innovation as a competitive advantage”.

Emerging Technologies 2025: Forrester’s Top 10 Guide

Forrester

Econsultancy Shares Eight Digital Marketing Trends for 2025

Econsultancy contributor Ben Davis has published an article featuring eight digital and marketing trends for 2025.

He says, “This year we’ve got eight trends, and for a bit of fun I’ve put them in four buckets – pragmatism, purposefulness, personality and productivity. I am in no way trying to redefine the 4Ps, it’s simply a naked ploy to make the list more memorable.

1. Marketers do less with less (AKA staying strategic in tough times)

When we asked a few agency folk about the elephant in the room heading into 2025, Mindshare Sweden’s Nils Andersson Wimby pointed to a familiar beast.

“Our field is still pestered by the confusion of tactics and tools with strategies, with tech and channel FoMo, with a nervousness and lack of confidence that means we keep adding more things rather than focusing on fewer, bigger, better.”

Wimby highlighted the tension of a marketing industry known for its (potentially distracting) innovation and populated by many professionals that lack formal education in their field.”

Eight digital and marketing trends for 2025

Employee-Generated Content: Creating a Video First Strategy [Podcast]

Employee-Generated Content (EGC) involves staff creating and sharing authentic content about their workplace experiences. It boosts brand credibility, enhances engagement, and humanizes the company’s image.

Social Media Examiner has published the latest Social Media Marketing Podcast episode, ‘Employee-Generated Content: Creating a Video First Strategy’.

​The SME team says, “​Struggling to build trust and engagement with polished brand content alone? Wondering how to empower your employees to create authentic videos for your business? Discover how to implement a video-first employee-generated content (EGC) strategy to amplify reach, boost credibility, and connect with your audience in a more human and relatable way.”

Social Media Examiner

Elevate Your Content with AI-Powered Music by MusicHero #ad

MusicHero AI Music Creation Software

Every online marketer needs to look into MusicHero. Why?

Because in today’s fast-paced digital world, music is the heartbeat of engagement. Whether you’re producing videos, ads, podcasts, or social media content, the right soundtrack can captivate audiences, boost conversions, and enhance storytelling.

But finding high-quality, royalty-free music can be expensive, time-consuming, and frustrating. Licensing fees, copyright restrictions, and generic stock tracks often limit creativity.

What if you could instantly generate original, professional-grade music tailored to your exact needs—without hiring composers, paying for expensive licenses, or worrying about copyright issues?

That’s exactly what MusicHero does.

What is MusicHero?

MusicHero is the ultimate AI-powered music creation platform, designed to help content creators, marketers, and businesses generate premium-quality music, full songs, and album covers in just three simple steps.

With MusicHero, you can:
✅ Create original music tracks for videos, ads, podcasts, and more
✅ Generate full songs with AI-powered lyrics and vocals
✅ Design stunning album covers automatically
✅ Sell music, songs, and covers to clients for profit
✅ Access unlimited downloads with commercial rights

Why MusicHero is a Game-Changer

Unlike traditional music creation methods that require expensive software, technical skills, and licensing fees, MusicHero automates the entire process—so you can focus on creating, selling, and scaling your content.

1. AI-Powered Music Generator

Forget spending hours searching for the right track—MusicHero instantly generates original, high-quality music tailored to your needs. Whether you need background music for a video, an ad jingle, or a full song, this platform has you covered.

2. Full Song Creation (Lyrics + Vocals)

Want a complete song with lyrics and vocals? Just type a keyword, and MusicHero’s AI will compose, write, and sing a full song—perfect for storytelling, intros, and emotional connection.

3. Album Cover Generator

Every great song needs a stunning cover. MusicHero automatically designs eye-catching album covers using AI, with a built-in editor for customization.

4. Millions of Track Combinations

Each track is unique, even with the same settings—ensuring endless variety with no repeats.

5. 3-Step Music Creation

Creating music has never been easier:
1️⃣ Choose mood/genre
2️⃣ Let AI compose your music
3️⃣ Preview and download

6. 10 Unique Tracks Per Project

Every project auto-generates 10 high-quality track options—so you always have the perfect sound.

7. Genre, Mood & Theme-Based Output

Control the emotion, energy, and vibe of your music using intuitive track settings.

8. Fully Royalty-Free + Commercial Rights

No copyright issues, no licenses required—perfect for social media, YouTube, client work, ads, and more.

9. Sell Music, Songs & Covers to Clients

Want to profit from your music? MusicHero includes a built-in commercial license, allowing you to sell audio assets to clients.

10. Done-for-You Music Website Included

Launch your own rebrandable music store, preloaded with 10,000+ tracks—ready to sell.

11. Create Gigs on Fiverr/Upwork

Offer music creation as a service and charge $100–$1000 per project.

12. Built-In Video & Audio Editors (Bonus)

Fine-tune your tracks or combine them with visuals using drag-and-drop editing tools.

13. Unlimited Downloads (Plan-Based)

Depending on your plan, you can download hundreds to thousands of assets.

14. Fully Cloud-Based & Beginner-Friendly

No software to install, no technical skills required—anyone can use it.

Who is MusicHero For?

MusicHero is perfect for:
✅ Content creators who need high-quality music for videos
✅ Marketers looking for unique soundtracks for ads
✅ Musicians who want AI-generated inspiration
✅ Agencies offering music services to clients
✅ Anyone who wants to create and sell music effortlessly

What Customers Are Saying

“MusicHero saved me hundreds of dollars in licensing fees! Now, I create custom soundtracks for my videos in minutes.” – Sarah T., Video Creator

“I was struggling to find unique music for my ads. MusicHero made it effortless—I now have a full library of AI-generated tracks!” – James R., Marketer

“The AI-generated songs are incredible. I never thought I could create professional music so quickly!” – Lisa M., Digital Entrepreneur

Special Offer – Get MusicHero Today

For a limited time, you can grab MusicHero at an exclusive one-time price—no monthly fees, no hidden costs.

💰 Regular Price: $97/month
🔥 Today’s Price: Only $57 (One-Time Payment)

But hurry—this special offer expires soon.

Click Here to Get MusicHero Now: MusicHero.

Your Future in Music Creation Starts Today

Don’t let technical barriers or licensing fees hold you back. With MusicHero, you can effortlessly create, sell, and scale your own music empire.

The next big hit could be yours—and it all starts with MusicHero.

Are you ready to take the next step in your business?

Get MusicHero Now: MusicHero.

Email Subscriber Retention Strategies to use and to sell #ad

Email Subscriber Retention StrategiesEmail Subscriber Retention Strategies, just released by Content Sparks, is designed to address the critical issue of subscriber retention in email marketing.

This course equips coaches, consultants, and service providers with the tools and strategies necessary to keep subscribers engaged and transform their email lists into valuable marketing assets.

As with almost all of the content by Content Sparks, this course comes with PLR. You can put your name, the name of your company, or both on it to claim it as your own. You can sell it, teach it, record it, translate it, etc. The only thing you can’t do with it is pass along rights, other than personal use, to your buyers.

Key Features of Email Subscriber Retention Strategies

➤ Comprehensive training focused on email subscriber retention, not just list building.
➤ Practical and ready-to-use materials including fully customizable slides, worksheets, checklists, and scripts.
➤ Clear, step-by-step instructions for easy delivery and implementation.
➤ Suitable for all levels of experience, from beginners to seasoned marketers.

Key Benefits of investing in this training

➤ Learn to maintain and increase subscriber engagement, minimizing unsubscribe rates.
➤ Develop a practical plan to keep subscribers consistently interested in your emails.
➤ Turn your email list into a powerful marketing asset rather than just a task.
➤ Deliver the workshop under your brand with editable, ready-to-go content.
➤ Generate additional income by selling the course or using it to attract high-value clients.
➤ Benefit from over 30 years of Content Sparks’ expertise in creating business courses.

In Summary

Transform your email marketing results with the “Email Subscriber Retention Strategies PLR Course” from Content Sparks.

This unique workshop provides everything you need to convert casual subscribers into loyal fans, ensuring your emails are opened, clicked, and valued.

With fully customizable materials and simple instructions, you can confidently deliver a powerful course that enhances your brand and boosts your business.

Say goodbye to high unsubscribe rates and hello to a thriving community of engaged subscribers—add this essential course to your toolkit today.

Get your copy here: Email Subscriber Retention Strategies.

Everything You Should Know About In-Stream Video Ads

In-stream video ads play before, during, or after video content, seamlessly integrating with the viewer’s experience. They are highly effective for engagement, brand awareness, and driving conversions.

HubSpot contributor Pamela Bump has published an article explaining the benefits and best practices for in-stream video ads.

She says, “When done right, there are a handful of perks to in-stream advertising. To find out exactly what the benefits are, I asked video marketing experts for their insights.

Ad Sequencing

According to Maria Harrison, the President and Co-Founder of Bullseye Strategy, the digital agency of record for The Corcoran Group, one benefit of in-stream video ads is that they allow ad sequencing. This is a powerful tool that allows marketers to control the order in which viewers see a series of video ads.

“This creates a cohesive narrative or story arc to engage audiences, enhancing brand recall, message retention, and user engagement,” says Harrison. “Ad sequencing can drive a deeper sense of engagement and affinity for a brand due to our ability to bring a brand to life through a relatable story for the target audience”.

Are In-Stream Video Ads Worth the Investment? [Benefits & Best Practices for Marketers]

HubSpot

Easy AI Public Domain Fiction: You, a Sherlock Holmes author #ad

Easy AI Public Domain Fiction
Easy AI Public Domain Fiction puts you in the author’s chair for writing our own stories about Sherlock Holmes, Mr. Darcy, Fanny Price, Elinor and Maryanne Dashwood, and more.

To understand how big the market is for Easy AI Public Domain Fiction, check on Amazon.com. There are well over 200 authors who have contributed to Sherlock Holmes stories available on Amazon. The character’s timeless appeal has inspired countless writers to create new adventures, pastiches, and adaptations.

With Easy AI Public Domain Fiction, you can join them.

How about Jane Austen heroes and heroines? Would you like to create a book but what happened after Mr. Darcy and Elizabeth Bennett were married? Suppose they lived in New York instead of the English countryside; want to write that story? You can with Easy AI Public Domain Fiction.

Suppose they lived in 1900 instead of 1800, and they had the disappearance of their favorite carriage and a note left behind by the thief and they called in Sherlock Holmes to solve the mystery. With Easy AI Public Domain Fiction, you can write that story, too.

Suppose they were visited by vampires. (Well, that has already been done, but with Easy AI Public Domain Fiction you are able to do a sequel.

In fact, with Easy AI Public Domain Fiction, you cn create many kinds of so-called “fan fiction” about these public domain figures:
➤ Modern retelling
➤ Sequel or continuation
➤ Character-focused Story
➤ Crossover
➤ What-if story
➤ Mashup of genres (such as Jane Austen and zombies)

Once you have created your book or collection of stores, sell it on Amazon, Barnes & Noble, or anywhere fine books are sold.

Easy AI Public Domain Fiction offers you a complete system designed to help you break into one of the most profitable and ever-expanding publishing markets.

You get two text editors driven by AI and ready to give you story ideas in the blink of an eye.

The launch pricing is available through Monday only, so don’t delay. Get your “AI fiction generation machine” here: Easy AI Public Domain Fiction.