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Wednesday, June 19, 2024

Archive for the 'Social Media Marketing' Category

Selling More With Instagram: A Proven Organic Strategy [Podcast]

Leverage Instagram’s visual appeal by showcasing products through high-quality photos and engaging stories to attract potential customers. Utilize features like shoppable posts and Instagram ads to streamline the purchasing process and boost sales. Social Media Examiner has published the latest Social Media Marketing Podcast episode ‘Selling More With Instagram: A Proven Organic Strategy’ featuring Kar Brulhart. This episode covers the following: The Power of Instagram for Selling Recent Instagram... [...]

The Value of Social Media Marketing [Podcast]

Social media marketing amplifies brand visibility and engagement by reaching a vast, targeted audience. It drives customer interaction and loyalty, providing valuable insights and fostering community around a brand. The latest Digital Marketing Institute podcast is ‘The Value of Social Media Marketing’. The DMI team says, “How do you measure success in social media? Is it worth it? And how do you explain it to your non-marketing colleagues and stakeholders. Well, this week we get to talk with a real expert, the founder and CEO of renowned social management management platform... [...]

Put Social First to Drive Revenue Growth, July 10 [Webinar]

Social media has forever transformed consumer behavior, but most brands fail to leverage essential social touchpoints for meaningful engagement. Yet the brands that have mastered the art of meeting consumers exactly where they are on social platforms have seen unprecedented growth. Adweek is hosting a webinar ‘Put Social First to Drive Revenue Growth’ on Wednesday, July 10, 2024, at 1.00 pm ET. The Adweek team says, “Discover how putting social at the core of your marketing can directly impact your company’s bottom line from Viral Nation’s chief business development officer,... [...]

The Human Touch in AI Copywriting [Podcast]

AI copywriting harnesses artificial intelligence to generate compelling and engaging written content, saving time and enhancing creativity for marketers and businesses. By analyzing vast amounts of data, it can craft tailored messages that resonate with specific audiences, ensuring higher engagement and conversion rates. The latest Digital Marketing Institute podcast is ‘The Human Touch in AI Copywriting’. The DMI team says, “In this episode, DMI podcast producer and today’s host, ⁠Emma Prunty⁠, is joined by marketing strategist ⁠Julie Atherton⁠, and veteran... [...]

Choosing the Right Social Media Platforms [Podcast]

Choosing the right social media platforms is essential to reach your target audience effectively and maximize engagement. It’s important to align platform selection with your audience’s preferences and behaviors to ensure your marketing efforts resonate and drive desired outcomes. The latest Digital Marketing Institute podcast is ‘Choosing the Right Social Media Platforms’. The DMI team says, “LinkedIn is 20 years old, and it’s never been so popular! In this episode of the DMI podcast, host ⁠Will Francis⁠ chats with ⁠Luan Wise⁠, a long-time LinkedIn... [...]

How to Choose Tools to Enhance and Improve Agency Operations [Podcast]

Social Media Examiner has published the latest Social Media Marketing Podcast episode ‘How to Choose Tools to Enhance and Improve Agency Operations’ featuring Melissa Morris. This episode covers the following: Essential Categories of Tools to Grow Your Marketing Agency How to Choose the Best Tools for Your Agency How to Set Up Tools for Your Agency How to Maximize Your Tools How to Get Your Team Using a Tool Tools for Customer Relationship Management and Sales Processes Effective Project Management... [...]

Reminder- From Subreddits to Search: Maximizing Your Brand’s Impact on Reddit, June 12 [Webinar]

This is a reminder for the SEJ webinar to be held on June 12, 2024. The search landscape is undergoing a seismic shift, and Reddit is at the epicenter. Google’s Helpful Content Update and its $60 million deal with Reddit, coupled with OpenAI’s partnership, have catapulted Reddit’s real-time content to unprecedented heights. Search Engine Journal is hosting a webinar ‘From Subreddits to Search: Maximizing Your Brand’s Impact on Reddit’ on Wednesday, June 12, 2023, at 2.00 pm ET. The SEJ team says, “Join us for an insightful webinar exploring the newfound... [...]

Proving Your Worth: How to Measure the Success of Your Social Marketing [Podcast]

Social Media Examiner has published the latest Social Media Marketing Podcast episode ‘Proving Your Worth: How to Measure the Success of Your Social Marketing’ featuring Emeric Ernoult. This episode covers the following: Why Marketers Should Track Their Social Media Marketing Efforts The Struggles of Measuring Social Media Marketing Success How to Identify Trackable Elements in Your Social Media Marketing How to Implement UTM Parameters for Granular Tracking How to Leverage Google Tag Manager How... [...]

Hacking the Human Mind With Applied Behavioral Marketing [Podcast]

Applied behavioral marketing utilizes consumer data and psychological insights to create personalized and relevant marketing strategies. This approach enhances customer engagement and conversion rates by targeting behaviors and preferences. Social Media Examiner has published the latest Social Media Marketing Podcast episode ‘Hacking the Human Mind With Applied Behavioral Marketing’ featuring Richard Shotton. This episode covers the following: Why Marketers Should Pay Attention to Behavioral Science Defining... [...]

Optimize Your LinkedIn Routine [Podcast]

The latest Digital Marketing Institute podcast is ‘Optimize Your LinkedIn Routine’. The DMI team says, “LinkedIn is 20 years old, and it’s never been so popular! In this episode of the DMI podcast, host ⁠Will Francis⁠ chats with ⁠Luan Wise⁠, a long-time LinkedIn user and trainer and all-round social media consultant. They look at how you can use LinkedIn to fit your needs, the best ways to interact, comment and post, how to leverage the company page for employee advocacy, all while taking good care of your own personal brand. We also get Luan’s thoughts on... [...]


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