Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Acquisition Strategy: How to Grow Your Sales the Easy Way’ featuring Ravi Abuvala. The SME team says, “Want to generate more leads and close more sales? Looking for an automated process that does the heavy lifting for you? Discover a marketing strategy for acquiring new customers.” Social Media Examiner [...]
Archive for the 'Customer Acquisition Strategies' Category
This is a reminder for an Adweek webinar to be held on December 7, 2022. Adweek is hosting a webinar ‘An Audience-First Approach to Customer Acquisition: How Bloomberg Media Enhanced Targeting With First-Party Data’ on Wednesday, December 7, 2022, at 1.00 pm EST. The Adweek team says, “Hear from Bloomberg Media’s marketing technology strategy lead Grant Germano, and ActionIQ customer success manager Tim Mattessich, about how Bloomberg is using first-party data to power its acquisition efforts. You’ll find out: Strategies to harness data from existing customers to drive successful... [...]
With costs rising quickly and the deprecation of third-party identifiers approaching, it’s crucial for brands to find ways to harness the insights they already have to unlock the next phase of growth. That’s the essence of an audience-first approach. Adweek is hosting a webinar ‘An Audience-First Approach to Customer Acquisition: How Bloomberg Media Enhanced Targeting With First-Party Data’ on Wednesday, December 7, 2022, at 1.00 pm EST. The Adweek team says, “Hear from Bloomberg Media’s marketing technology strategy lead Grant Germano, and ActionIQ customer success manager... [...]
Neil Patel has published a new video ‘The Easiest Way to Get Clients for Your Ad Agency’ to help marketers get more clients. He says, “The easiest way to get clients for your ad agency. It’s funny, everyone thinks it’s easy for me to close business. Even with a brand, it’s never easy. You always have to work hard to close deals. And when I started off, it was even harder, because I didn’t have a brand or the experience. Yeah, I still got to where I am today because I was able to close deals early on, and I continually use that money to reinvest.” Neil... [...]
As privacy changes shake up the marketing ecosystem and data deprecation erodes traditional methods of identifying attractive prospects, signals indicating the potential desirability of customers, like browsing and shopping, can no longer be relied upon. Adweek is hosting a webinar ‘Customer Acquisition in a Privacy-Dominant World: Use Durable Data to Identify New Customers’ on Wednesday, September 14, 2022, at 1.00 pm EDT. The Adweek team says, “Take a deep dive into overcoming these hurdles with Neustar, a TransUnion company. You’ll find out: How to create a customer acquisition... [...]
The deprecation of third-party cookies is fundamentally changing how brands acquire new customers while bringing new levels of urgency to retaining and growing existing customer relationships. Search Engine Land is hosting a webinar ‘Harness Your First-Party Data for Customer Acquisition & Conversion’ on Tuesday, September 13, 2022. The SEL team says, “Join us as ActionIQ and Hearst’s VP of Acquisition & Conversion discuss how Hearst is unlocking value by leveraging its first-party data to drive conversion across both subscriber and eCommerce products. You’ll learn: How... [...]
The deprecation of third-party cookies is fundamentally changing how brands acquire new customers while bringing new levels of urgency to retaining and growing existing customer relationships. Search Engine Land is hosting a webinar ‘Harness Your First-Party Data for Customer Acquisition & Conversion’ on Tuesday, September 13, 2022. The SEL team says, “Join us as ActionIQ and Hearst’s VP of Acquisition & Conversion discuss how Hearst is unlocking value by leveraging its first-party data to drive conversion across both subscriber and eCommerce products. You’ll learn: How... [...]
As privacy changes shake up the marketing ecosystem and data deprecation erodes traditional methods of identifying attractive prospects, signals indicating the potential desirability of customers, like browsing and shopping, can no longer be relied upon. Adweek is hosting a webinar ‘Customer Acquisition in a Privacy-Dominant World: Use Durable Data to Identify New Customers’ on Wednesday, September 14, 2022, at 1.00 pm EDT. The Adweek team says, “Take a deep dive into overcoming these hurdles with Neustar, a TransUnion company. You’ll find out: How to create a customer acquisition... [...]
Customer acquisition is one of the most important processes to grow your business. By adopting the right marketing tactics, you can continue to get new customers. Copyblogger’s Stefanie Flaxman has published an article highlighting the mistakes that should be avoided to get new customers faster. She says, “When you start a new business and want to get new customers, you’ll try to spread the word about what you do. You might write content about why your business is important in attempt to convince someone to care about what you offer. It makes sense that you’d want to produce these... [...]
Entrepreneur magazine has published a new video ‘How to Acquire Your First 100 Customers’ featuring David Roger to help marketers and businesses get more customers. James McKinney says, “David Roger is the co-founder and CEO of Felix Gray, which sells blue light-filtering glasses. In this clip from an episode of “The Startup Story” podcast, Roger talks about growth tactics he has learned and would use today to get his first 100 customers. Roger talks about the importance of getting close to customers to learn from them. He talks about scaling once you understand why people... [...]