Content marketing has come out as a strong facet that has enabled the marketers to use an altogether new channel to promote their products and services through content. Most of the marketers use content as a promotional tool now. Entrepreneur columnist Andrew Medal has posted an article showing content as a service as the next evolution of marketing. Highlighting the future of content marketing with the tag ‘Meet CaaS, the future of content management’, Medal says, “While most businesses are struggling to manage all of the content needed to attract, convert and delight customers,... [...]