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With the rise of Internet and the social networks and apps, small businesses have found a treasure of tools to boost their sales online. What is requires is to be consistent in whatever strategy you have chosen for your business. Business.com columnist Diana Wertz has shared five ways to boost your sales. Wertz says, “A recent L2 study of top... [Read more]

Content rules over the Internet and so blogging is one of the most important ways to market online. Just maintaining a blog doesn’t help, one has to keep spreading the content around so that more and more people turn to your blog. Guest blogging is one way that can be beneficial for your site or blog especially in getting more links and visitors. Entrepreneur... [Read more]

Social media keeps evolving in terms of its user base and the ways marketers utilize it for reaching out wider audiences. To craft an effective social media marketing plan you need to keep yourself updated with how it changes. Entrepreneur columnist Jonathan Long has shared four trends to watch in 2018. Long says, “The end of the year is quickly... [Read more]

Video is a great tool to share things about your brand and the products. By crafting unique content-rich videos you can convert more prospects into customers this during the season. Marketing Land columnist Brent Hieggelke has shared four ways marketers can strengthen their video marketing efforts during holidays. Hieggelke says, “Summer is officially... [Read more]

Search Engine Optimization is the process of getting your sites indexed in the search engines. It requires targeted keywords and search terms to get a desired spot in the search results. HubSpot’s Andrea Francis has shared a list of ten tools marketers can use to find best search terms for their businesses. Francis has also shared some tips to... [Read more]

Email marketing is one of the most popular forms of marketing due to its reliability and importance given by the prospects. To make your email marketing campaigns outstanding the first thing that you should work on is its subject line. A catchy subject motivates the receiver to open the email. HubSpot columnist Aja Frost has listed the fourteen overused... [Read more]

Digital Marketing Depot is hosting a webinar on ‘Keys to Driving Webinar Registration and Attendance’ on Thursday, September 28 at 2.00 pm EDT. The participants will learn how they can turn more people to attend their webinars. The DMD team says, “Join Mark Bornstein, ON24’s VP of Content Marketing, as he provides the best... [Read more]

Kissmetrics is hosting a webinar on ‘How To 3x Your Sales in 4 Months with Email Marketing’ on Thursday, September 28 at 10.00 am PT. This webinar is intended to help participants learn how to increase their web revenue using email marketing. Kissmetrics team says, “Save your seat for a free, one-time workshop being put on by the... [Read more]

In establishing and helping your brand survive, your customer’s trust and loyalty are the two most important parameters. Trust is an element that helps you to strengthen the roots of your organization. Econsultancy columnist Nikki Gilliland has shared three ways to help brands gain customer confidence. On importance of ‘value’ Gilliland... [Read more]

Econsultancy has today launched a microlearning platform for its subscribers. The microlearning platform is a library of more than 40 videos, each between 1-2 minutes in length, covering topics from strategy to search, data and analytics to programmatic advertising. The microlearning modules cover strategy, content, search, advertising, email, ecommerce... [Read more]

This interview could be of your interest. The titled of this article on Forbes reads: Blueshift: The Tech Startup Using A.I. To Shift How Marketers Engage Consumers. Blueshift is a marketing technology company focused on using artificial intelligence to help businesses implement audience-of-one targeting. Julian Mitchell has published his interview... [Read more]

As you may know, Amazon allows small businesses and individual online marketers to become affiliates and earn a commission from any Amazon product they sell. Your blog, for example, can advertise products sold on Amazon and reap commissions when someone clicks on an ad you place. Cindy Donovan has just released InstaGenius, a plugin for WordPress that... [Read more]