Latest News
Facebook introduces measurement solutions to compare Facebook & TV ads
Facebook has announced the launch of new measurement solutions to enable advertisers see the impact of their ad campaigns on both Facebook and TV. This platform will also help advertisers to see incremental impact of both platforms when used together. The advertisers will be able to run a cross-platform brand lift study using Nielsen Total Brand Effect... [Read more]
Improve your email open rates this holiday season
Holiday is the season to supercharge your email campaigns for better performance. It is crucial to design strong email campaigns with great subject lines to improve your email performance in the upcoming holiday season. Marketing Land columnist Kyle Henderick has shared five tips to craft effective email subject lines for your holiday marketing campaigns. says,... [Read more]
Kevin Fahey’s new training in internet marketing #ad
Kevin Fahey has just released his latest free training video, in which he shares his tips for successful online marketing. He released two other videos in this training series last week. You can see them all here: Kevin Fahey’s Free Training. He usually doesn’t keep his free training available to the public for long. In this series of videos,... [Read more]
Improve your display advertising performance with these tips
Display advertising is one of the most effective ways to get new prospects and spread a word about your products and services. Marketing Land columnist Jacob Baadsgaard has shared three ways to help marketers improve their display advertising performance. On picking the right placements for ads, Baadsgaard says, “When it comes to display advertising,... [Read more]
‘How To 3x Your Sales in 4 Months with Email Marketing’ webinar September 28
Kissmetrics is hosting a webinar on ‘How To 3x Your Sales in 4 Months with Email Marketing’ on Thursday, September 28 at 10.00 am PT. This webinar is intended to help participants learn how to increase their web revenue using email marketing. Kissmetrics team says, “Save your seat for a free, one-time workshop being put on by the... [Read more]
CMI’s ‘Content Creativity Day’ webinar event October 17
The Content Marketing Institute is going to hold ‘Content Creativity Day’ webinar on Tuesday, October 17 from 10.00 am to 3.00 pm ET. This web event will have presentations by Tim Washer, Jay Acunzo, Doug Kessler and Carla Johnson. CMI team says, “Every morning, TV late-night comedy writers stare at the blank page, apply a few simple... [Read more]
Why 2017 us the year of bots [HubSpot Video]
HubSpot team has posted a video interview with David Nelson focusing the popularity of bots in marketing domain. https://www.youtube.com/watch?v=M4mLC_2g_6c Sophia Bernazzani says, “Before 2017, my notion of bots — and chatbots, specifically — was that they could only provide canned, basic responses before escalating... [Read more]
Kevin Fahey’s Online Marketing Training (free) #ad
Kevin Fahey just posted two useful training videos for people who are beginners in internet marketing. Fahey has been training marketers for several years. Each year he updates his training with new and revised information so that he keeps up with trends online. He has posted two videos (and a third is coming) here: Kevin Fahey’s Free Training. ... [Read more]
Improve your site design and SEO with these tips
An effectively designed website helps you capture more visitors and keep them coming. The site design also plays an important role in strengthening the organic search performance for better performance. Gabriel Shaoolian has shared four tips to improve website design and SEO in his recent article on Forbes. Shaoolian says, “At our digital agency,... [Read more]
Ten ways to engage your audience
Customer retention is one of the biggest challenges marketers face today. As a marketers you have to be on your toes to keep your audience engaged so that you can persuade them to take an action. Forbes contributor John Hall has shared ten audience engagement strategies shared by successful marketers. Hall says, “Successful marketing is all about... [Read more]
Five ways to make money with your blog posts
Companies use blogs to promote their products and services and to keep their customers up to date with the domain knowledge. And the independent bloggers use this platform to promote third products and content to make money. Several bloggers spend a few hours online and make a handsome income. Forbes columnist Ashley Stahl has shared five ways to make... [Read more]
Serped: Build A Powerful Private Blog Network #ad
The backlinks a Private Blog Network (PBN) can offer your website can potentially raise your site’s visibility in the search results (SERPs) and consequently increase your sales. This and other forms of SEO are useful in virtually any online marketing campaign. Now, there’s a new tool (actually, a suite of tools), called Serped.net, that... [Read more]
