Latest News

Laura Forer says, “Consumers’ use of mobile and digital devices while shopping in-store has increased significantly in the past few years, an infographic by CUBE, a company that specializes in providing digital customer experiences, points out. For example, 5% of retail sales were influenced by mobile devices in 2013, but by 2016 that figure... [Read more]

Susan Gunelius says, “When we think about surrounding ourselves with the right people, we often think in terms of what those people can do for us. The real question you should be asking is, “What value can I bring to people?” People do business with people, not businesses. Most people at networking events go right out, shake hands, ask what... [Read more]

Lance Robinson has just released BleuPage Pro, software that will make your life promoting your products on social media a lot easier. As Robinson explains, BleuPage Pro finds and posts the most engaging content according to your niche and posts it on all the major social media networks that include, Facebook, Instagram, Twitter, LinkedIn, Pinterest,... [Read more]

Rachel Lindteigen says, “Are you ready to take your content marketing program to the next level? Have you seen some program success? You’re driving more traffic, maybe even attracting some links and seeing your KPIs increase. Great! Here are three tips you can implement today to move your content marketing program to the next level. 1. Net new... [Read more]

Aja Frost says, “Every interaction you have, with everyone from your pet sitter to your massage therapist, is an opportunity to network professionally. But how do you most effectively represent and market your company or personal brand without seeming opportunistic, inappropriate, or intrusive? Here are some quick tips to help you make connections,... [Read more]

Brian Clark says, “Two weeks ago, my side project Further had one of its highest traffic days ever. If you’re not familiar, Further is a personal development email newsletter in which I curate content from around the web. It’s basically whatever I find useful and interesting related to health, wealth, wisdom, and travel. So what sparked the... [Read more]

Paul Randall says, “Be careful what you ask for, is always sound advice. And when you’re briefing an agency to create a new website or ecommerce store you need to be extremely careful. The consequences, good and bad, of that briefing will stay with you for some time. The results of dodgy assumptions or the wrong focus can be costly to fix once... [Read more]

Simon Penson says, “What will you learn from this post? How to get lots of Search Console data quickly and easily How to run a Python script And who can do it? Hopefully, it should be accessible to any beginner. Why do we use the API to get Search Console data? At Distilled, we often want to use Google Search Console data, but getting it from... [Read more]

Dan Bova says, “Having a clear goal is the first step to success, and for Abigail Ratchford, that goal couldn’t have been clearer: “I wanted to be famous,” she laughed on a recent call with Entrepreneur. If you are one of her 7.1 million Instagram followers, you know that she achieved that goal and then some. Over the course of our discussion... [Read more]

Barry Feldman says, “Star ratings are simple, but they have an immense effect. They increase social proof, boost word-of-mouth marketing, and improve the results of paid ads. And, most important, they influence purchases. So… What’s social proof? Social proof is “a psychological phenomenon where people assume the actions of... [Read more]

Chris Orlob says, “Women “listen” less than men. Women interrupt their customers more than men. In fact, by every measure so far, men follow “the rules of selling” better than women do … at least on paper. Recently, our data science team at Gong sat down to analyze how men and women sell differently. And I must admit, I’m a bit... [Read more]

Jeff Rajeck says, “The Great Firewall of China (GFW), called The Golden Shield Project in China, is a censorship and surveillance project which intends to block information and data which is considered unfavorable by the government. Regardless of the politics behind it, the GFW is a nuisance for Western brands trying to access China as many... [Read more]