YouTube Announces New Content Guidelines + ‘New Creator Academy’ course
YouTube has announced detailed guidelines for the content that is eligible for ads. The video network has taken tough steps against hateful content, inappropriate use of family entertainment characters and incendiary and demanding content.
To help content developers come out with right video content, the company has launched New Creator Academy course.
Ariel Bardin says, “Keep in mind that even if your video is approved for ads, what’s right for one brand may not be right for another. A home cleaning brand and a beer brand will likely choose to target very different audiences. Today, we’re launching a new course in our Creator Academy to provide additional detail around making your content appealing for a broad range of advertisers, if that is your goal”.
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