Denise Wakeman’s latest blog post is titled “How to be a Kickass Blogger – Adventures in Visibility with Lynne Knowlton”. Wakeman says, “In thisAdventure in Visibility, I hung out with Lynne Knowlton ofDesign the Life You Want to Live.  We talked about how Lynne’s visibility skyrocketed when she made one simple decision about how she was going to approach her blog. Lynne’s secret to blogging success is simple. Lynne blogs exactly like she talks. And that’s not an exaggeration. Lynne is my sister-in-law and I’ve known her about 18 years. When I read her posts, it feels like I’m... [...]

The latest ‘SEO Book’ blog post is titled “Did Matt Cutts Endorse Rap Genius Link Spam?”. Aaron Wall says, “On TWIG Matt Cutts spoke about the importance of defunding spammers &breaking their spirits. If you want to stop spam, the most straight forward way to do it is to deny people money because they care about the money and that should be their end goal. But if you really want to stop spam, it is a little bit mean, but what you want to do, is break their spirits. You want to make them frustrated and angry. There are parts of Google’s algorithms specifically designed to... [...]

The latest ‘SEO Book’ blog post is titled “Gray Hat Search Engineering”. Aaron Wall says, “Almost anyone in internet marketing who has spent a couple months in the game has seen some “shocking” case study where changing the color of a button increased sales 183% or such. In many cases such changes only happen when the original site had not had any focus on conversion at all. Google, on the other hand, has billions of daily searches and is constantly testing ways to increase yield: The company was considering adding another sponsored link to its search results, and they were... [...]

The latest article on the ‘The Future of Ink’ blog is titled “How to Dominate your Niche with a Book Blog″. Denise Wakeman says, “It goes without saying your book must be found online or it doesn’t exist.  In order to break through the noise and attract the right audience for your book, you need to be incredibly visible on the Web since there’s so much competition for your readers’ time and attention. So, how do you dominate your niche and create that visibility without working 24-7 online?  More than 2.5 billion people have access to the Internet worldwide (as of June 2012). You... [...]

The latest article on ‘The Forrester Blog’ is titled “Another Year in Review: Revisiting 2013’s Mobile Trends”. Thomas Husson says, “Every year for the past few years, I’ve revisited our predictions for the previous year’s mobile trends. It’s now time to look back at 2013 and, specifically, at the 2013 Mobile Trends post I put together a year ago with my colleague Julie Ask. So many things happened in 2013, making it difficult to sum up the year overall. BlackBerry’s struggle and Microsoft’s acquisition of Nokia devices offered apt symbols for the end... [...]

The latest ‘MarketingExperiments’ blog post is titled “Marketing Experiment: Learn from our split testing mistakes”. Daniel Burstein says, “We recently held a subject line experiment contest with the fine folks at Copyblogger. On Tuesday, we published the results of this experiment on the MarketingExperiments Blog to hopefully help you improve your own A/B testing. While Tuesday’s post was exciting, today’s post is a word of caution. Essentially, I’ll discuss what we (intentionally) did wrong so you can learn from our mistakes. By running a split test publicly for teaching purposes,... [...]

The latest article on ‘Website Magazine’ is titled “10 Apps for Better Content Marketing”. Amberly Dressler says, “Content marketing can take on many forms, but at the end of the virtual day, creating copy or images that understand an audience’s wants and needs and then publishing it in the most targeted way possible, is what impacts a brand’s bottom line. In today’s Social Media Mavens newsletter, discover 10 mobile applications that any content marketer can use for inspiration, organization and distribution“. 10 Apps for Better Content Marketing Website Magazine  [...]

The latest article on ‘Website Magazine’ is titled “How to Pick In-Content Links”. Amberly Dressler says, “How do you pick the keywords that you use as in-content links? The answer is inevitably a hodgepodge of guesswork, memory and words that you think will boost SEO. Every content creator, however, should have a steadfast process for in-content linking that is strategic, consistent and helps readers discover more relevant material. In today’s Mastering Search newsletter, Greg Keller of LinkSmart provides Website Magazine readers with five steps to improve engagement with... [...]

The latest post on ‘ReadWrite’ is titled “Are There Too Many Social Networks?”. Selena Larson says, “New social networks are cropping up all over the Internet, spawning like rabbits keeping warm during a polar vortex. Jelly, the highly-anticipated app cofounded by Twitter’s Biz Stone, was finally revealed on Tuesday. Turns out, it’s just another social application that its founders claim is “a new way to search.” With Jelly, users connect with the friends and followers they’re already connected to on existing social networks and then upload a photo just to ask: “What is this?” Jelly... [...]

The latest post on ‘ReadWrite’ is titled “What CES 2014 Is Really About: Your Connected Future”. Dan Rowinski says, “You’re at the doctor’s office for your annual check up. At the end of the physical, the doctor gives you a prescription to take to the pharmacist … and a smartwatch. The doctor tells you that it wants to monitor your heart rate and activity for the next several weeks to determine a baseline of your health and fitness. If the doctor is concerned with your heart, she might also give you a sensor that is injected into your bloodstream. She says that this... [...]