Latest News
Find out why prospects don’t buy from you
Keeping your sales steady and growing is a challenge. Most brands and marketers face this and try to face it in different ways. HubSpot columnist Aja Frost has shared five reasons why your propects might not be making a purchase. Frost says, “It doesn’t matter how good you are at selling, your close rate will never be 100%. But if you’re consistently... [Read more]
New Facebook automation tool drives traffic on auto-pilot #ad
You may already be aware that Facebook has started demoting casual content creators. Now it’s only promoting high quality, organic content. As a result, if you are regularly finding, posting and marketing unique, relevant content, will you be able to pull massive traffic, ans, as you know, traffic is the bloodline of any online business. Crating... [Read more]
CMI shares Hub-and-Spoke method that can boost your guest posting efforts
Guest blogging helps you promote your brand and products by distributing free content on various content platforms. It is seen as one of the cheapest ways to grow your brand. CMI columnist Arvind Kesh has published an article to help marketers use Hub-and-Spoke method to boost their guest posting. Kesh says, “Guest blogging delivers advantages... [Read more]
Three ways to launch and run successful podcast
Podcasting helps marketers reach out to masses and promote their products and services. It also enables to establish your brand. CMI contributor Joe Pulizzi has shared three ways to launch and run a successful podcast. Pulizzi says, “At our recent master class in Washington, D.C., one of the attendees asked me to write an article about creating... [Read more]
Empower personalized email marketing by improving subscriber data
Data plays a pivotal role in email marketing as you can make your campaigns personalized by using it appropriately. CMI columnist Cathy McPhillips has shared five steps for improving your subscriber data to strengthen your email marketing. McPhillips says, “When I started at the Content Marketing Institute in 2012, I sat with founder Joe Pulizzi... [Read more]
‘SEO in 2018: What’s hot, what’s not… A conversation with the experts’ Webinar 1.00 pm ET
Digital Marketing Depot is hosting a webinar on ‘SEO in 2018: What’s hot, what’s not… A conversation with the experts’ on Thursday, November 30 at 1.00 pm ET. The webinar will focus on the the future of search engine optimization. The DMD team says, “Voice search. AMP pages. Gap analysis. Algorithm updates. Local SEO. SEO is... [Read more]
‘Making email campaigns in a social world’ webinar 10.00 am PT
Kissmetrics is hosting a webinar on ‘Making email campaigns in a social world’ on Thursday, November 30 at 10.00 am PT. The Kissmetrics team says, “Email marketing is the cornerstone of many digital marketing strategies. However many of the tried and tested techniques are being challenged by social media and mobile apps. The way we... [Read more]
What Video Marketing Metrics Should You Pay Attention To? [Video]
HubSpot has published a video titled ‘What Video Marketing Metrics Should You Pay Attention To?‘. Watch the video below. [Read more]
HubSpot lists 8 biggest marketing mistakes
HubSpot has enlisted 8 biggest marketing mistakes in a blog post. The mistakes include the campaigns that dealt with guerilla marketing, offering free stuff and more. Amanda Sibley says, “Everyone makes mistakes. Even (especially?) marketers. Usually, we learn from them and move on with our lives, maybe escaping with just a touch of public shaming.... [Read more]
5 Key Competitive Insights [Free Report]
Hitwise has published a free report titled ‘5 Key Competitive Insights’. The report highlights some ways to know your competitor’s audience. The Hitwise team says, ““Knowing your competition” is perhaps one of the most enduring strategies for business success. But advances in competitive intelligence have changed dramatically... [Read more]
Attract customers like never before with done-for-you ads #ad
New software by Mo Latif called Flicktive Pro Your customers get excited about new, riveting content that’s entertaining, captivating and impressive. These unusual videos provide you content that commands attention just like Coca-Cola, Netflix or Starbucks so you can grow your business and your profits. Use your videos on Facebook, Instagram, Pinterest,... [Read more]
Amazon achieved 55% share in Black Friday sales
According to an Internet Retailer report Amazon won 54.9% of online transactions at the top 50 retailers’ websites on Black Friday. Don Davis says, “Walmart.com and BestBuy.com followed Amazon (No. 1) in terms of number of transactions on both Thanksgiving Day and the following day, widely known as Black Friday. Target Inc.’s (No. 20) Target.com... [Read more]