The latest article on ‘Business 2 Community’ is titled “Release a Press Release Expertly”. Julia Spence says, “It takes a special kind of skill to release a press release that people read, remember, and share, which is the whole point of writing it in the first place. Do you have what it takes? Go through the following expert pointers on how to release a press release successfully, and see if it matches your own PR style and strategy. Hook Not the Peter Pan villain. In PR lingo, hook is that special quality of a written text that makes a press release irresistible. Have... [...]
Archive for the 'Internet Marketing Blogs' Category
Luther Landro is well-known for his professional themes for offline businesses, filled with materials for marketing consultants to use to quickly build a website for their local clients. Now, he has tackled the food service (restaurant and fast food) industry, and has created a WordPress Food Service Theme and Marketing Kit tailored for their specific needs. Now you can offer restaurants a beautiful website with Menus, a Reservation Engine, Detection of visitors using mobile devices, QR Tags, Social Media, Google Maps, and even SEO. After all, mobile surfing is growing daily. Restaurants need to... [...]
The latest post on ‘Mashable’ is titled “Facebook Stock Hits New All-Time High”. Seth Fiegerman says, “Facebook stock topped $45 a share in midday trading Wednesday, surpassing the all-time high it hit briefly on the day of the IPO more than a year ago. The stock’s surge comes amid renewed optimism from investors in the social network’s ability to monetize, particularly on mobile. Facebook beat earnings expectations in the most recent quarter and revealed that mobile ads now account for 41% of total ad revenue, up from essentially 0% a little more than a year earlier.... [...]
The latest ‘Econsultancy’ blog post is titled “Marketing agility: do you measure up?”. Jon Baron says, “Philip Gladman, Diageo’s white spirits director for Western Europe, once commented that because of digital marketing and consumer empowerment, marketers had to become multi-faceted like ‘Swiss army knives’. What Gladman was describing is what I like to call marketing agility. It’s a topic that has garnered interest with most if not all marketers confronted with the fast-changing digital media landscape (Chris Lake recently covered the topic)”. Marketing... [...]
The latest ‘Econsultancy’ blog post is titled “A step-by-step guide to RLSA and dynamic remarketing”. David Fothergill says, “The practice of remarketing has become increasingly common over the last couple of years, and a number of leading display marketing companies have developed some pretty advanced, highly tailored solutions for their customers. These are already helping many businesses achieve prolonged engagement with users who have shown intent on a given site”. A step-by-step guide to RLSA and dynamic remarketing ‘Econsultancy’ Blog [...]
The latest article on HubSpot blog is titled “6 Lessons to Help You Launch a Product Like Apple”. Dan Lyons says, “For new product marketers out there looking to make a splash, I thought it might be worth examining the company that is arguably the best in the world when it comes to launching new products, to see how they do it. I’m talking about Apple, which yesterday held a long-awaited and widely covered event in San Francisco to announce two new iPhone models”. 6 Lessons to Help You Launch a Product Like Apple HubSpot [...]
The latest MOZ blog post is titled “The 2013 Local Search Ecosystems (and a GetListed Upgrade)”. David Mihm says, “Brand new visualizations show the state of the local search ecosystems in the US and several other countries. Along with this exploration, we’re excited to announce the release of two data platforms to the roster we display on GetListed.org”. The 2013 Local Search Ecosystems (and a GetListed Upgrade) MOZ Blog [...]
Jay Baer‘s latest ‘Convince & Convert’ blog post is titled “I’ll Never Buy a Smartwatch and Neither Will You″. Baer says, “In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about the new Samsung Galaxy Gear, a smartwatch that hopes to popularize a new consumer device category in the way the iPad did a few years ago. Wrist Factors I’m not a fan of this technology, as it is the answer to a question that”. I’ll Never Buy a Smartwatch and Neither Will You Jay Baer’s ‘Convince & Convert’ Blog [...]
John Chow’s latest blog post is titled “Streamline Your Email Marketing with ListStream.NET”. Chow says, “The money is in the list. We all know that. We also know that it takes money to maintain and manage a list. This is a fee that we happily pay because the money we make from the list is far higher than the cost of the list. This doesn’t mean we shouldn’t try to save money if a lower priced solution comes along. And that is the case with ListStream.NET”. Streamline Your Email Marketing with ListStream.NET John Chow’s Blog [...]
MarketingSherpa has released a case study titled “Marketing Automation: 200% increase in lead volume for software company after implementation”. David Kirkpatrick says, “In the complex sale, lead generation and lead nurturing are key components in finding and moving people down the pipeline. The best and easiest way to accomplish both of these objectives is taking advantage of automation software that can handle some of the early and mid-stage marketing, and also tie into the sales CRM to provide lead-gen-to-closed-deal visibility for the marketing team. This week’s B2B... [...]