The latest article on ‘Business 2 Community’ is titled “How to Find Social Media Influencers on Twitter”. Chris Taylor says, “Identifying and interacting with social media influencers should be a vital part of your social media strategy. It’s simply not enough to continually pump out your own news, blogs and products hoping that you’ll get the odd retweet or share from one of your already ‘bought-in’ consumers. In order to really push your campaign forward, you need to have the backing of some of the biggest players in your industry; the movers, the shakers, the thought-leaders,... [...]
Archive for the 'Internet Marketing Blogs' Category
The latest post on ‘Mashable’ is titled “Twitter’s IPO Filing: What It Means”. Chris Taylor says, “Calm down, Internet: Twitter is not going public just yet, nor any time in the next month or so at the very least. The company has filed a “confidential” S-1 IPO with the SEC, meaning it signaled its intent to go public at some point and is getting its paperwork ducks in a row. Why is the filing confidential? So-called “emerging growth” companies are allowed to so that now, according to the Jumpstart Our Business Startups (JOBS) act signed into... [...]
The latest article on HubSpot blog is titled “10 Deadly Reasons Most Websites Fail [SlideShare]”. Jessica Meher says, “22 years ago, something remarkable happened. 36-year-old physicist Tim Berners-Lee, changed the world forever using just a few lines of computer code. That day, the first ever website was born”. 10 Deadly Reasons Most Websites Fail [SlideShare] HubSpot [...]
The latest ‘Web Marketing Today’ blog post is titled “7 Ways to Use Video for Small Business Marketing”. Jack Jostes says, “Video can be one of the most powerful marketing tools for small businesses. Through the use of imagery and sound, you can reach viewers on an emotional level versus text or photography alone. The key, however, is getting people to actually watch the video. Here are seven tips for getting the right eyes and ears on your video. 1. Use Video in Your Welcome Email Email marketing is cost effective, especially compared to physical mail and even other forms of Internet... [...]
The latest article on ‘The Forrester Blog’ is titled “How Are You Thinking About Video Content These Days?”. Jim Nail says, “As I get deeper into the changes impacting television and online video, their convergence, and the possibility of entirely new forms of video entertainment content, I’m thinking about content in the following categories: Long-form professional video — i.e., produced originally to be broadcast on TV Professional clips — news, sports highlights, scenes from programs Short-form professional — i.e., Maker Studios, et al, producing videos... [...]
The most important moment when a visitor comes to your site are the first few seconds. That’s when they decide to stay and visit a while or click away to go somewhere else. Having a well-spoken announcer appear on a virtual stage on your site and encourage them to participate can make the difference between a new client and a restless surfer. Now, Todd Gross and other top announcers have put together a WordPress plugin that places Todd or another spokesperson on your site to deliver your call to action. The plugin is called Webcaster WP Pro, and it gives your site a professional polish that’s... [...]
The latest article on ‘MarketingProfs’ is titled “Search Ranking Factors 2013: What Does Google Look For? [Infographic]”. Ayaz Nanji says, “Increasingly, websites that appear at the top of Google search results are those that tend to have a high number of social signals, such as likes, shares, tweets and plus-ones, according to a recent report by Searchmetrics. The study, which was based on an analysis of 300,000 URLs appearing in the top search result position in the US, found a particularly strong correlation between signals from Google’s own network, Google+, and good rankings“. Search... [...]
The latest article on ‘Marketing Land’ is titled “Three Tricks One Site Used To Increase Subscribers 150% In A Month”. Chris Hexton says, “If you are aiming to use email marketing effectively, then one of your primary focuses should always be to increase your subscribers. There are a myriad of ways to optimise your site for email subscription, but practical advice can be hard to come by. Here are 3 practical approaches you can use for inspiration to increase the subscribe rate for your blog, eCommerce store or Internet product”. Three Tricks One Site Used... [...]
The latest article on the ‘The Future of Ink’ blog is titled “Kristen Eckstein September 11, 2013 How to Turn Your Content into an E-Book in 5 Easy Steps″. Kristen Eckstein says, “One of the biggest questions I get from my clients is, “How do I turn my content into a book or e-book?” And I’m here to tell you it doesn’t have to be that hard! Turning your existing content into a Kindle book can be as easy as going for a treasure hunton your hard drive for material you’ve created that would be good Kindle book content. Some places you may look are: Articlesyou’ve written for... [...]
The latest article on Business Insider is titled “This Ex-Facebook Exec Says Twitter Is Now A More Advanced Advertising Platform”. Jim Edwards says, “Antonio Garcia-Martinez One of the lead designers of Facebook’s ad exchange says Twitter’s $350 million acquisition of mobile ad company MoPub makes Twitter a superior product – potentially – in terms of mobile advertising. Former Facebook ad targeting product manager Antonio Garcia-Martinez helped create FBX, which allows advertisers to target users inside Facebook based on their web browsing history.... [...]