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‘Report: What marketers can learn from the biggest brands on Instagram’ – Marketing Land
Tamar Weinberg says, “What insights can you learn from Fortune 500 brands using Instagram? TrackMaven has your answer. After analyzing over 40,000 unique social posts on the image sharing network, they’ve released The Fortune 500 Instagram Report: 2016 Edition, sharing data on what marketers can learn from these big brands. Looking at both B2B... [Read more]
‘The 5 Social Media Customer Service Stats You Must Know’ – Convince & Convert Blog
Jay Baer says, “In partnership with Edison, I did a lot of research into the science of complaint when working on my new book, Hug Your Haters. One of the most important thrusts of that research is around customer expectations. When a customer complains, what do they expect from a brand…and when? The answers are important, because they help... [Read more]
‘4 Ways to Find Out How People Found Your Site on Google’ – Entrepreneur
Joe Shervell says, “As anyone familiar with Google Analytics knows, the platform has kept its keyword data hidden for some time. A number of years ago, it was possible to understand the exact words users searched to find your site, but in 2011, Google began witholding that information, and much of the data became ‘(not provided)’. Google... [Read more]
‘Bullhorn, Be Gone: How to Use Social Media as More Than Distribution’ – Business.com
Wes King says, “When I speak with small business owners, especially service-based businesses in local communities, about using social media to reach their audience, I get some strange reactions. Some of them glaze over. Some get defensive. Apprehension. Excitement. But the most common by far is defeat. So many local business owners have a hard... [Read more]
‘5 Email Productivity Strategies That Will Make Your Business Better’ – Entrepreneur
Chirag Kulkarni says, “Running a business is time consuming and takes a lot of effort. You need to find as many ways as possible to gain more time and to avoid any unnecessary losses of productivity. And that’s where email comes in. The fact is that email is responsible for a huge hit in productivity. 28 Per cent of the average workweek is spent... [Read more]
‘How to run a conversion-focused Facebook Ads campaign’ – Marketing Land
Khalid Saleh says, “With 1.09 billion users, Facebook is an advertiser’s dream come true. But this immense reach also brings with it a lot of challenges. As click-through rates drop and competition increases, it’s more important than ever to run a conversion-focused Facebook ad campaign. In this post, I’ll share four things you can do to... [Read more]
Unlimited Resale Rights to 50 Training Programs #ad
The name of Sean Mize is well-known in small business internet marketing circles. He has created many training courses in various aspects of online marketing. Mize has decided to redirect his business to other marketing activities and has decided to let other marketers and marketing trainers use 50 of his training programs for your own educations. He... [Read more]
‘The right way to get dynamic with Google AdWords’ – Search Engine Land
Todd Saunders says, “To be honest, AdWords hasn’t changed much since its launch in 2000. And that’s coming from someone who spends all their time either advertising, testing, reading, or writing about all things PPC and SEM. Sure, AdWords has added a ton of capabilities over the years — from Gmail Ads late last year to extended display networks,... [Read more]
‘Busted! 23 Marketing Myths Held By (Some) Industries’ – HubSpot
Alexi Lambert says, “Even though inbound marketing has been a huge success within so many different industries, there are still some companies that are shackled with misconceptions about whether it will work for them. In fact, we have identified 23 myths about inbound marketing that some people may think are true. Time to bust these myths! 1)... [Read more]
‘Let’s go back to the future–it is time to start planning now for customer service in 2021’ – Forrester
Meredith Cain says, “Let’s take trip back to 1989. One of the big movies of that year was “Back to the Future: Part II.” One of the great things about that movie was its view of the future—or, because so much has time has passed since the film was released, its view of what our present should be like. In the film, Marty McFly and Doc... [Read more]
‘Ecommerce in the UK post-Brexit: Positives, negatives & opportunities’ – Econsultancy
Dan Barker says, “I am in a slightly odd position when it comes to Britain’s exit from the European Union. Among the various roles I currently hold, most will be strongly impacted by Brexit in one way or another: – I am an independent consultant, and have worked with numerous ecommerce companies across Europe & the world (as well... [Read more]
‘3 Cs that Reveal the Quality of Your Blog Post’ – Copyblogger
Kelly Exeter says, “If you’ve ever had the pleasure of purchasing a diamond, you’re probably familiar with the four Cs that determine its value: Cut, Clarity, Color, and Carat. As the Editor of a national online publication, I’m faced with the task of assessing the “value” of articles that are submitted to me every day. The value of... [Read more]
