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Recently TechChrunch and Forbes reported that the Facebook Messenger user base has reached 1.2 billion users. The app currently features games, a chatbot platform, voice calling, video calling and camera with masks, frames, stickers and effects. It seems Facebook is set to monetize the huge user base now. According VentureBeat, Facebook is planning... [Read more]

Mashable has announced a $29 ‘Complete Facebook Ads and Facebook Marketing Course’ for the marketers. The course teaches how marketers can use this social network for advertising and marketing to make money online. The Mashable team says, “With 222 lectures and 27.5 hours of content, this course teaches aspiring Facebook marketers... [Read more]

Mashable has announced ‘Pinterest Marketing And Ads Blueprint’ course. This course teaches how Pinterest works and how marketers can use it. Mashable team says, “One of the central challenges of marketing through social media is sorting through buyers and sellers to get a high conversion rate. On many platforms you have to invest big... [Read more]

Content Marketing Institute is hosting a webinar on ‘Audiences Or Buyers? Open Up Your View on Personas, Open Up Your Content Repertoire’ on Wednesday, July 12 at 2.00 pm EDT. This webinar will help attendees learn earn the differences between audiences and buyers, receive a framework for helping to develop audience personas, and develop... [Read more]

Search engine optimization is the core task for all marketers. Today search engines bring most of the business to brands as people consult Google, Yahoo and Bing before making a purchase decision. Apart from just knowing the SEO techniques it is also important to know about the SEO myths that prevail around. Entrepreneur contributor Jason Parks has... [Read more]

Marketo is hosting a webinar on ‘How Sales & Marketing Can Drive More Pipeline Together’ on Tuesday, July 18 at 11.00 am PT. The webinar will help participants to learn the lead generation tactics. Webinar speakers Jessica Green – Sr. Director of Sales, Marketo Brian Glover – Principal Product Marketing Manager, Marketo Marketo... [Read more]

Marketers need to focus on lead generation to effectively make sales. Lead generation is the act of establishing interest in products or services among a target market. Marketing Land columnist Seth Price has shared five tips to nurture leads. Seth says, “Before giving up and packing your own beach bag, try viewing the downtime as a chance to... [Read more]

Content marketing and promotion is weak without video. With the spread of Internet on mobile devices, the consumption of video has grown manyfold. We have seen that there are some videos which go viral and many remain unnoticed. In both the cases there are reasons. HubSpot’s Amanda Zantal-Wiener has shared seven reasons why people don’t... [Read more]

Adweek’s Marty Swant has reported that a new feature has been added to Snapchat which allows users to create links to websites. This new feature could help brands and marketers to generate more traffic to their sites. The new feature is called Paperclip and it allows users to attach a link to a Snap before it’s shared. Swant says, “The... [Read more]

According to a research work published by MOZ, Google, Facebook, YouTube, Yahoo, and Amazon get 32.34% of the total US web traffic. The research also states that Google, Yahoo and Bing are the most visited search engines in US. More findings In Internet and Telecom Category, search engines and social network sites possess 95% of the web traffic Wikipedia.org... [Read more]

Our friends over at WebsiteBuilder.org sent us a cool and informative infographic to share with you. The information here can improve your email marketing success tremendously. With 119 facts, you’re sure to find something you don’t already know that will bump up your results. Click on the graphic to read their article and see their infographic.  [Read more]

Customer retention is a key in today’s competitive marketing environment. Providing offers and services that appeal the customers is a task that needs your attention. Business.com writer Larry Alton has shared five ways that can help you keep your customers coming back. Alton says, “There are hundreds of ways to generate repeat business,... [Read more]