Latest News

Email automation helps you constantly stay in touch with your prospects and customers with latest offers and updates. Martech columnist Ryan Phelan has published a short guide to help marketers build their email automation campaign. Phelan says, “I’m a big believer in automation, and I have two reasons why automation belongs in an effective... [Read more]

Facebook has announced a new policy which states that the social network will blocking ads from pages that repeatedly share false news. According to Facebook, this step will reduce the distribution of false news and the pages which spread false news will not be able to make money. Satwik Shukla & Tessa Lyons, Product Managers at Facebook say, “False... [Read more]

Copyblogger has opened the registrations for the ‘Digital Commerce Academy’. The academy helps people build their digital business. The DCA covers the following courses: Build Your Online Training Business The Smarter Way How To Create Automated Marketing Funnels That Work Themes, Plugins, and More: Creating WordPress Products the Smarter... [Read more]

To find out how search engines treat JavaScript for indexing, the MOZ team ran an experiment that has brought some useful insights. Talking about the experiment, Bartosz Góralewicz says, “To see how search engines other than Google deal with JavaScript crawling and indexing, we used our experiment website, http:/jsseo.expert, to check how Googlebot... [Read more]

MOZ has released the MozCon 2017 video bundle. The bundle contains 26 sessions conducted during the MozCon 2017. Danielle Launders says, “MozCon may be over, but we just can’t get enough of it — and that’s why our team has worked hard to bring the magic back to you with our MozCon 2017 Video Bundle. You’ll have 26 sessions at... [Read more]

Effectively designed websites and blogs help your convert more prospects. There are plenty of things you should consider while preparing your sites to get maximum return. CMI’s Marcia Riefer Johnston has shared five tips to design better blogs and websites. Johnston says, “When I say, “website design,” what comes to mind? Graphic design?... [Read more]

CMI is hosting the Content Marketing World Conference and Expo at Cleveland, Ohio USA, on September 5-8, 2017. Key speakers of the event are Linda Boff, Joseph Gordon-Levitt and Casey Neistat. The CMI team says, “Content Marketing World is the one event where you can learn and network with the best and the brightest in the content marketing... [Read more]

IBM in collaboration India Retailer is hosting a webinar on ‘Making personalization real – anytime, anywhere’ on Tuesday, August 29. The IBM team says, “The future of retail is all about humanizing the shopping experience by creating real time conversations with your customers. As a marketer in the Retail & e-tail industry... [Read more]

Content amplification helps marketers use paid, owned, and earned media to promote and distribute content. It helps marketers expand their reach. CMI’s Arnie Kuenn has shared four ways to amplify your content. Kuenn says, “Content amplification is not a one-off task. It’s an in-depth practice that requires a lot of work to get right. Amplification... [Read more]

comScore has released ‘The 2017 U.S. Mobile App Report’ which reveals that mobile apps account for 57 percent of all digital media usage. The comScore team says, “Why have apps become such a powerful force in our daily media lives? The power of habit. The 2017 U.S. Mobile App Report explores the dynamics of mobile media consumption,... [Read more]

Augmented Reality can be a game changer in the domain of marketing. With new devices marketer have started adopting the tech into their efforts to reach out more and more customers and influence them. Search Engine Land columnist Brian Smith has shared some updates on how AR is making an impact in marketing. Smith says, “It’s encouraging to... [Read more]

Digital Marketing Depot has released a new report titled “The Marketer’s Guide to APIs: Increasing Offline Conversions with Tracking and Analytics”. Here is how the DMD team describes the report: When more than two-thirds of the average customer journey takes place online, many marketers understandably concentrate their efforts on digital... [Read more]