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The Entrepreneur magazine has published a list of ten marketers you should watch this year. The list includes some of the well-performing marketing influencers. Jayson DeMers says, “With 2018 just getting started, I wanted to list some of my favorite marketing influencers, some of the most influential experts in the industry and some of the... [Read more]

Pay-Per-Click advertising (PPC) allows advertisers and businesses to place their ads on a website in exchange for a fee each time a user clicks on the ad. If you are into PPC marketing or new to PPC marketing, you should have a look at the three important things Econsultancy columnist Daniel Gilbert has shared in his recent post. Gilbert says, “Running... [Read more]

Content marketing is a valuable asset for all the marketers as it helps them connect with the customers and also to promote their brand in various ways. Econsultancy columnist Jeff Rajeck has shared three trends that will transform 2018 content marketing arena. Rajeck says, “Econsultancy recently invited dozens of brand marketers to Digital Cream... [Read more]

Econsultancy is hosting a webinar on ‘SEO: Trends, Data and Best Practice’ on Wednesday, January 31, 2018. This webinar will highlight key trends and issues around SEO that SEO practitioners need to think about going into 2018. The Econsultancy team says, “Econsultancy’s Trends Webinar for January 2018 looks at some of the key... [Read more]

An effective copy is important for persuading your prospects and customers to take an action. You need to connect with their emotions for bringing out desired results. Copyblogger columnist Stefanie Flaxman has shared seven strategies to help writers and publishers improve thier copywriting. Flaxman says, “Your aim is to demonstrate your dedication... [Read more]

The Entrepreneur magazine has published a video ‘Quick tips you can use to improve your sales technique’ featuring award-winning author, speaker and entrepreneur Tim S. Marshall. The Entrepreneur team says, “In this video, Entrepreneur Network partner Kate Volman interviews award-winning author, speaker and entrepreneur Tim S. Marshall.... [Read more]

Machine learning and artificial intelligence are expected to take our marketing efforts to new heights in the coming days. Michael Brenner, author of The Content Formula and the CEO of Marketing Insider Group, has highlighted five machine learning and artificial intelligence marketing trends for 2018. Brenner says, “From more sophisticated metrics... [Read more]

The marketing domain has seen the increased integration of artificial intelligence in the past two years. In 2018, AI is expected to take the personalizing user experience to a greater extent. And it will also contribute to predictive marketing. Forbes contributor Andrew Stephen has shared the four things about artificial intelligence that marketers... [Read more]

Search engine optimization is of utmost importance to grow your business today. The new year is hear and if you are still in the planning phase for your SEO activities, Forbes contributor Jayson DeMers has shared some useful tips. DeMers says, “that we’re at the end of 2017, search engine optimizers and marketers everywhere are working on establishing... [Read more]

For those who want to use video for their marketing, YouTube is an essential tool to take advantage of. YouTube’s massive reach provides them with an opportunity to project their brand and products to millions of people online. Forbes contributor James DeMers has shared eight secrets to help marketers grow their YouTube channel in 2018. It is... [Read more]

Influencer marketing is on the to do list of every marketer now. It has become a proven way to deal with marketing and promotions over the Internet. Business.com columnist Shane Barker has shared five creative ways to boost your business with influencer marketing. Barker says, “The term “influencer marketing” has become the most searched... [Read more]

The Federal Trade Commission’s (FTC) Endorsement Guides have put forward the norms for various kinds of promotional activities over the Internet. AWeber columnist Andy Shal has shared some important guidelines that are applicable to the affiliate marketers. On why marketers include affiliate disclosures, Shal says, “While the FTC isn’t spending... [Read more]