HubSpot has published a new video ‘Pinterest Marketing: How To Use Pinterest To Promote Your Business’ sharing useful Pinterest marketing tips. The HubSpot team says, “Are you considering Pinterest marketing for your business but unsure if it’s worth the investment? Look no further! In this insightful video, we explore the world of Pinterest marketing and its potential impact on businesses across various industries. What You’ll Learn: Unique features of Pinterest that set it apart from other platforms Real-life success stories of businesses that have thrived using... [...]
Archive for the 'Social Media Marketing' Category
Neil Patel has published a new video ‘Simple Tips to Combine Your SEO and Social Media Strategies’ sharing useful marketing tips. He says, “In today’s digital landscape, it has become increasingly important for businesses to have a strong online presence. Two key components of a successful online strategy are search engine optimization (SEO) and social media marketing. While these two tactics may seem distinct, combining them can amplify their impact and help you achieve your marketing goals. In this video, we will explore some simple tips to effectively combine your SEO... [...]
HubSpot has published a new video ‘Pinterest Ads 2023: Step-by-Step Guide to Promoted Pins’ featuring Pinterest advertising tactics. The HubSpot team says, “Welcome to our ultimate Pinterest Ad Campaign tutorial! In this video, we’ll guide you step-by-step through the process of setting up and managing your Pinterest ad campaigns, all while using a mock account for a hands-on learning experience! What You’ll Learn: How to create a Pinterest Business account Setting up and managing Pinterest ad campaigns from scratch Crafting the perfect ad creative with best practices Expert... [...]
Search Engine Journal contributor Alex Macura has published an article featuring 17 social media marketing courses in 2023. He says, “You’ll get a solid social media foundation, enhance your skill set, and have the credibility you need to position yourself as a serious candidate. All you need to do is decide on the right course, and you’ll be golden. 17 Social Media Marketing Courses To Look Out For Free Social Media Marketing Courses With so many free courses to choose from, there’s no need to break the budget. Foundational knowledge on digital advertising is freely available – just... [...]
By using various features of the social networking site, you can grow your online reach resulting in better business. Social Media Examiner contributor Anna Sonnenberg has published an article featuring five steps to creating quality Instagram Reels in less time. She says, “Because Instagram now offers in-app creative and scheduling tools, it’s becoming increasingly possible to use the mobile app as a one-stop destination for producing short-form video. Let’s take a look at the new Reels editing tools and walk through creating and scheduling a reel. #1: Pick a Starting Point When... [...]
LinkedIn SEO means crafting your profile in a way that improves its ranking in search results. The higher your profile ranking in search results, the more people will discover and see it. Semrush has published an in-depth article explaining LinkedIn SEO and how you can optimize your profile for improved visibility. The Semrush team says, “In this article, you’ll learn how to leverage LinkedIn SEO to increase your visibility and reach more of the right people. What Is LinkedIn SEO and Why Is It Important? Search engine optimization (SEO) on LinkedIn means improving your profile (or your... [...]
By discovering the social media habits of your target audience, you can craft campaigns that appeal to them. Search Engine Journal contributor Chelsea Alves has published an article highlighting the social media usage pattern of the Gen Z. She says, “Born between 1997 and 2012, Generation Z (Gen Z) are the first generation to have grown up with the internet, social media, and smartphones as part of their everyday lives. When it comes to online versus in-person shopping, it’s more of a toss-up. Gen Z is accustomed to the convenience of online shopping, but they value real-life experiences,... [...]
Hashtags can boost impressions, improve your content’s searchability, and encourage more people to talk about your brand. Content Marketing Institute contributor Ashley Baker has published an article on mastering the use of hashtags on LinkedIn, Twitter, Facebook, and Instagram. She says, “Let’s break it down by platform so you can go from #TheyLoveMeNot to #TheyLoveMe hashtags in 2023. Twitter Hashtags on Twitter can be a powerful tool for boosting your brand’s visibility, encouraging engagement, and expanding your network with like-minded individuals. According to Twitter Business,... [...]
Content is the key when it comes to scoring high in terms of SEO. Your social media also plays a vital role in achieving higher SEO rankings. MOZ contributor Hannah Waye has published an article on how social media can supercharge your SEO. She says, “Social media involves owning accounts and having an active presence on social media channels like Twitter, Instagram, Facebook, LinkedIn, TikTok, and YouTube, with the goal of driving brand awareness and engagement, or increasing traffic and conversions. On the other hand, search engine optimization (SEO) is a set of practices designed to... [...]
Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘How to Downsize Your Marketing Agency: Clients, Teams, and Beyond’ featuring Jillian Vorce. The SME team says, “Need to restructure your agency? Wondering how to make changes to your client list or agency teams? To discover what you need to know to downsize and restructure your marketing agency successfully, Brooke interviews Jillian Vorce.” Social Media Examiner [...]