Loren Baker Founder, Search Engine Journal has announced the release of ‘How to Do Keyword Research for SEO: The Ultimate Guide’. Download this guide to learn how to find the right keywords that will help you rank higher in search and create a stable keyword research process you can use. The SEJ Team says, “Get guidance and answers on how to get it right with our latest ebook, How to Do Keyword Research for SEO: The Ultimate Guide. Covering best practices for performing keyword research today, this guide will answer questions like: What is keyword research, and why is it important? How... [...]

Local keyword research is the process of finding keywords that people search for when looking for local products and services. Ahrefs contributor Joshua Hardwick has shared a five-step process to help you perform local keyword research in 2021. He says, “In this guide, you’ll learn: Why local keyword research is important How to do local keyword research How to deal with multiple locations What to do with blog posts How to track local keyword rankings Why is local keyword research important? Local keyword research is important because you need to understand what people type into search... [...]

If you are looking for a fix to your site’s traffic problem, check out Traffic Goliath. “How can I get more traffic to my site?” It’s a question IM NewsWatch readers are always asking. Everyone needs more traffic to their site. You do; we do. The usual answer is better ranking in Google. There’s no more economical way to get more traffic. Better ranking naturally results in more traffic. But that’s easier said than done. Why? Because everyone in your niche is targeting the same keywords. Introduction to Traffic Goliath George Katsoudas and his team just released Traffic... [...]

Neil Patel has published a new video ‘The Best Keywords Aren’t Popular Keywords’ explaining a useful keyword research strategy. He says, “You look at my screen right here and what do you see? I Googled the term SEO. It’s a popular term, gets over 110,000 searches in the United States per month, and it even has a $9.49 Cost Per Click. And you see Google Ranking at the top, and Moz, and Search Engine Land, Wikipedia, of course. And wait, what do you see here? Neil Patel, that’s my own website. But you know what? Popular keywords aren’t the best keywords.... [...]

Ahrefs has published a new video ‘How to Find Low Competition Keywords for SEO’ featuring Sam Oh. In this tutorial, you’ll learn how to find low competition keywords. Ahrefs  [...]

Seer Interactive has published a new video Wasteful Wednesday Day#25 – Keyword of the Week ‘Scholar’ featuring Will Reynolds. He says, “This Wednesday I decided to look for clues and domains around Google Scholar. So I think that this video is going to be helpful for almost everyone, but it’s going to be most helpful for those folks that are in the healthcare industry. We decided to take a look at where Google Scholar is showing up in the top five or top ten results. Then use that information to say, “if Google is showing Google scholar in the top few, that means that... [...]

Negative keywords are phrases, terms or entire queries you specify, which you don’t want your ads to show for. Vertical Leap’s Mihai Serban has published an article on negative keywords and how to use them. He says, “Google defines negative keywords as “a type of keyword that prevents your ad from being triggered by a certain word or phrase. Your ads aren’t shown to anyone who is searching for that phrase”. For example, a web design agency will likely target “web design” as a top keyword but it’s only interested in paying for traffic from people and companies showing... [...]

To achieve content and SEO success in 2021, you need to create content that ranks at the top of the search engines and drives organic traffic. SEMrush contributor Erika Varagouli has shared a four-step guide to help you find related keywords and using them. She says, “In this guide, we’re going to walk you through several different ways to find related keywords and take a detailed look at using them effectively as part of your SEO strategy. Specifically, we’ll be taking a look at: What Are Related Keywords? 4 Ways To Find Related Keywords 1. Semrush Keyword Magic Tool 2. Semrush... [...]

Meta keywords are used to give search engines more information about your website page’s content. By using meta tags, you can attract more visitors from the search engines. Ahrefs contributor Joshua Hardwick has published an in-depth article on meta keywords. He says, “It’s important to remember that there’s more to SEO than Google, so there are a couple of reasons why you might still want to use the keywords meta tag. 1. It may still be used by Yandex Yandex is the Internet’s largest Russian search engine, with a market share roughly equal to that of Google’s in Russia. Their... [...]

Keyword research helps you to learn what types of words and phrases generate the most audience interest, internal clicks, and linger time to improve your site’s ranking. SEMrush contributor Connor Lahey has published an article on improving keyword research using Google Trends. He says, ” This article will go over key points on how to harness the power of Google Trends in the service of your company’s SEO ranking, marketing techniques, social media presence, and beyond: What Is Google Trends? How Do I Use Google Trends? Get More Insights Into Your Website Keywords Google Trends Related... [...]