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Tuesday, January 19, 2021

Improving Keyword Research Using Google Trends

Keyword research helps you to learn what types of words and phrases generate the most audience interest, internal clicks, and linger time to improve your site’s ranking. SEMrush contributor Connor Lahey has published an article on improving keyword research using Google Trends. He says, ” This article will go over key points on how to harness the power of Google Trends in the service of your company’s SEO ranking, marketing techniques, social media presence, and beyond: What Is Google Trends? How Do I Use Google Trends? Get More Insights Into Your Website Keywords Google Trends Related... [...]

Keyword Research: The Complete Beginner’s Guide

Blogging Wizard’s  David Hartshorne has published a new guide called ‘Keyword Research: The Complete Beginner’s Guide’. This comprehensive guide covers the following: What are keywords? What are search queries? Short tail vs long tail keywords The keyword research process. Hartshorne says, “As a blogger, I’m sure you’ve come across the term ‘keyword research’. But perhaps you’re not quite sure what it entails? In short, keyword research involves finding the keywords (or search queries) that represent your site and your blog. And once your research is done,... [...]

How to Deal with Keyword Research During Pandemic

Effective keyword research helps you to find and focus right keywords for better search engine marketing. The SEO has changed in the wake of COVID-19 pandemic. To keep your search engine performance steady during these tough times, you need to cope with  the search engine algorithm changes. Kozai’s Gary Hainsworth has published an article highlighting some useful tips on updating your  keyword research during the Coronovirus. Hainsworth says, “SEO is constantly evolving and what is right one month may not be right the next. We’ve known this for a while, but with the increased reliance... [...]

Your Guide to Keyword Research for SEO

Ahrefs contributor Tim Soulo has published a comprehensive guide entitled ‘Keyword Research for SEO’ to help you improve search engine optimization with effective keyword research. Soulo says, “Keywords are the foundation of SEO. If nobody is searching for what you’re writing about, you won’t get traffic from Google—no matter how hard you try. Given how important keyword research is, it’s hardly surprising that we’ve written a lot about it already. But reading through tons of posts and trying to piece everything together yourself is hard work, especially if you’re... [...]

Five Tips to Improving SEO with Keywords

Right keyword selection can help you to improve your search engine marketing performance. In-depth keyword research can help you to explore and select the most appropriate keywords for your business. Ahrefs’ Joshua Hardwick has shared five tips to help you understand the importance of importance of keywords and use them for SEO. Hardwick says, “Showing up at the top of Google for a relevant keyword might send lots of traffic your way, but how do you do that? There are two ways. PPC (Pay Per Click) advertising SEO (Search Engine Optimization) Pay-per-click (PPC) PPC is where you... [...]

Your Guide to Improving Keyword Research

Keyword research is the process of looking into what users type into search engines to find what they’re looking for. Effective keyword research helps you to identify right keywords for improving your search engine rankings and grow website traffic. To help you strengthen your keyword research, Rank Ranger’s Carolyn Lyden has shared some useful metrics. Lyden says, “Understanding the numbers behind keywords helps to mitigate that issue and the time wasted investing in the wrong type of content. Search Volume Search volume tells us how many people are searching for a topic on a particular... [...]

Using Keyword Planner to Find New Keywords

Microsoft’s Keyword Planner is a great tool to perform keyword research. It helps you to find right keywords and reach out to the customers who are continuously searching for products and services you offer. Microsoft Advertising’s Kevin Salat has published an article on using Keyword Planner to grow your search engine presence. Salat says, “In a world that seems to be changing by the minute, your customers are continuously searching for products and services with new queries, so keyword management is of the utmost importance. But how do you choose the best keywords, and how... [...]

Vertical Leap Shares Five Ways To Do Keyword Research

Effective keyword can help you to rank well in search engines for specific topics to drive traffic to your site and promote your products and services by enhancing your marketing effectiveness. Vertical Leap contributor Dave Colgate has shared five clever ways to do keyword research. Colgate says, “Basic keyword research isn’t enough to get you ranking high and winning ad auctions anymore. So, in this article, we’ve got five smarter ways to go about keyword research that will help you find new opportunities and become more competitive in search. #1: Target keywords by intent, not volume The... [...]

Ways to Get More Customers Using Keywords

Keywords play major role in helping you to achieve higher search engine rankings and increase your website traffic. By choosing right keywords and integrating them into your content, you can improve your SEO performance. Business 2 Community contributor Daniel Hopper has shared some useful tips to get more traffic using keywords. Hopper says, “Choosing the right keywords to use in your marketing copy and search engine optimisation is key to more people finding your website amongst the millions of alternatives. Achieving a higher-ranking result means you will be higher on the Search Engine... [...]

‘Social Media Advertising That Works’ Webinar June 9 [Webinar]

Social media advertising offers a flexible way (in terms of budget) to promote your products and services. With well-designed ads, you can persuade the social media users to take desired action. Rival IQ is hosting a webinar ‘Social Media Advertising That Works’ featuring Nathan Okuley on Tuesday, June 9, 2020 at 1.00 pm ET. The Rival IQ team says, “Join us for a live interview with Nathan Okuley, marketing strategist with years of experience with big brands like Mission Coffee Co., Justice, Ologies, and more. With our host, Seth Bridges, Nathan will dive into the strategies behinds... [...]