Understanding Long-Tail Keywords
Long-tail keywords are highly specific search queries that tend to have relatively low search volumes.
Semrush contributor Kelly Lyons has published a comprehensive article on long-tail keywords explaining what they are and how to find them.
She says, ”
Let’s quickly take a look at examples of words that don’t qualify as long-tail keywords.
Here are examples of very broad “head terms” that aren’t long-tail keywords:
- coffee filters
- iced coffee
- marketing agency
- marketing expert
See how these terms are short and not very specific? Those are features that keywords that aren’t long-tail terms tend to have.
Here are some examples of targeted keywords that are long-tail keywords:
- homemade coffee filters
- make iced coffee at home
- content marketing for SaaS
- content marketing strategies for software
See how these keywords are long and highly specific? Those are telltale signs of long-tail keywords.”
Long-Tail Keywords: What They Are & How to Find Them
Everything You Need to Know about Long-Tail Keywords
Long-tail keywords are highly specific search queries that tend to have relatively low search volumes. Semrush contributor Kelly Lyons has published an article explaining long-tail keywords. She says, “Let’s quickly take a look at examples of words that don’t qualify as long-tail keywords. Here are examples of very broad “head terms” that aren’t long-tail keywords: coffee filters […]
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