Content creation is a challenging task that requires a blend of new ideas, creativity and authenticity. You can create content fro the existing one to meet your audience’s needs. Portent‘s Katie Spencer has shared three ways to generate new content by using already existing content. Spencer says, “Content ideation can seem complicated and time-consuming. It often feels as if everything that could be written about already is. And although this may be true, this should not deter you from creating. In this post, I’ll share ways your current content, user feedback, and competitors... [...]
Archive for the 'Content Marketing' Category
Empathy is your ability to share and understand the feelings of other people. Empathetic content marketing can help you to successfully promote your business. Content Marketing Institute‘s Daisy Quaker has shared five steps to help you create empathetic content. Quaker says, “Empathy is a muscle, one that can be strengthened through exercises and by listening to your audience. These five tips can help you come up with ideas for empathetic blog, email, or social content. Then see how four brands are doing it well. 1. Brainstorm topics in your content sweet spot While it might be tempting... [...]
The core purpose of creating content is to generate more traffic for your website. By optimizing your content for SEO, you can enhance your overall business growth. Content Marketing Institute contributor Kim Moutsos has shared 17 ways to get more traffic to your web content. Moutsos says, “Maybe your content promotion budget’s been slashed. Maybe you never had one. Maybe you just want to give every content piece – blog, article, e-book, or video – the best chance to perform before deciding which ones to invest any of your paid promotion budget in. Whatever the reason, use this resource... [...]
Your content needs to be authentic and useful. Your audience will share it only if they find it worth using. Visually appealing content can help you to catch your audience’s attention and reach your conversion goals. Content Marketing Institute’s Jodi Harris has shared nine ways to create visual content that your readers would love to share. Harris says, “Considering how rapidly visual trends come and go and how often new creative platforms and capabilities emerge, it’s always worth taking a fresh look at ways to let your brand’s photos, videos, and graphics do... [...]
The concept of ‘evergreen content’ refers to the content that is always popular among your readers and the one that does not get out of date. This kind of content can help you to continue getting search engine traffic to your website. Search Engine Journal‘s Julia McCoy has shared three useful strategies to create evergreen content. McCoy says, “No matter how the world changes, the human race will always want to gain an extra source of income, look fit and attractive, and avoid dangerous health issues. Evergreen Content On the other hand, evergreen content is content... [...]
Digital Marketing Depot has published a new report called ‘ Enterprise SEO Tools For Content Marketing, Search Intelligence, UX And More: A Marketer’s Guide’. Download this report to discover useful tools and technologies to improve your content marketing, search intelligence and user experience. The DMD team says, “This FREE 76-page report reviews the growing market for SEO platforms (including 20 vendor profiles!), plus the latest trends, opportunities and challenges. Uncover valuable insights into the latest SEO trends. Did you know… There are 810... [...]
Today’s new sale: How to Create a Realistic Content Marketing Plan. Content marketing can get overwhelming at times. Nevertheless, to keep your business growing, you have to create content that helps your audience. Otherwise, they will go elsewhere. And, just as important, if your audience consists of other business people, they have the same problem you do. That’s where How to Create a Realistic Content Marketing Plan. will help you and help them, too. Teaching people how to create a realistic, achievable content marketing plan, using this PLR course, can relieve a lot of their stress... [...]
Winning the favor of search engines is always a good thing. When people search for content in your niche, being found high in the results is always a benefit for your site. As much as you like return traffic from people who already know and love your site, attracting new visitors is necessary to replace those who inevitably lose interest. The other factor, of course, is creating content on your site that people find helpful and that search engines find to be worth sharing with their users. Such content goes a long way in winning those coveted high rankings in search engine results. So far, so good.... [...]
Quality content enables you to attract more people and grow your business. You need a clear strategy to regularly create content that keeps getting more readers who could be your prospective customers. Builtvisible contributor Emily Clayfield has shared six steps to help you create a successful content marketing strategy. Clayfield says, “A Content Strategy is a plan designed to help your brand achieve a long-term goal. To be successful, every strategy needs to do three things: Understand the nature of the challenge you faceEstablish how you can approach it bestBuild a specific... [...]
ARTI is brand new software that builds unique content for your website. It uses your niche definition to locate useful content around the web, content that you can modify, combine, add, subtract, sort and otherwise edit to use in social media, blogs, special reports and even products to build your reputation for expertise in your niche. Not only can you modify the data any way you want once it has been found, ARTI can do some of the work for you. It has a spinner built in that you can use to create new wording for your content so that it is no longer the same content that was originally found. On... [...]