B2B e-commerce, short for business-to-business electronic commerce, is the sale of goods or services between businesses via an online sales portal. In general, it is used to improve the efficiency and effectiveness of a company’s sales efforts. HubSpot contributor Olivia Deng has published an article featuring top 10 B2B e-commerce trends for 2023. She says, “To stay on top of the ever-evolving B2B ecommerce game, you need to pay attention to trends. In this post, we highlight the top 10 for 2023: 1. Mobile Optimization Will Be Vital The target audience for online retailers are using... [...]
Archive for the 'E-Commerce' Category
Search Engine Journal has published a comprehensive guide on how to create a WordPress e-commerce website and establish your online sales presence. Roger Montti says, “An e-commerce platform is the content management system used to build and manage an online store. There are generally two kinds of e-commerce platforms: Proprietary SaaS (Software as a Service) E-commerce Platforms. Open-source E-commerce Platforms (WordPress). A proprietary SaaS platform handles all of the technology, hosting, and to varying levels, the SEO of the e-commerce store. The benefit of a proprietary e-commerce... [...]
Copyblogger has published a new video ‘This Ecomm Site Breaks All The Rules And Still Wins Big’. The Copyblogger team says, “On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk about the incredible case study of Meh.com, an ecomm site that breaks all the rules and still finds massive success.” Copyblogger [...]
To grow your e-commerce business, you need a platform that offers strong mobile and social outreach. Digital Marketing Institute has published an article featuring five of the best e-commerce platforms. The DMI team says, “There are so many platforms available, but the five platforms listed here are ideal solutions for companies looking to boost digital marketing activities and sales. 1. Shopify Of all the eCommerce platforms available, Shopify might be the most popular and effective one out there, and you’re probably already familiar with it. Shopify is the most complete and feature-rich... [...]
Selling products on Pinterest is big business. With the right e-commerce strategy, you can get the best possible results from this platform. Search Engine Journal contributor Atul Jindal has published an article offering tips to use Pinterest for e-commerce. He says, “From investing in Pinterest ads to building a consistent posting schedule, in this article, you’ll find some best practices and tips on building successful Pinterest marketing campaigns. But before we get to that, let’s first talk about whether Pinterest is good for e-commerce. Is Pinterest Good For E-commerce? “Don’t... [...]
An e-commerce platform is the content management system used to build and manage an online store. Search Engine Journal contributor Roger Montti has published an in-depth article on creating a WordPress e-commerce website. He says, “Continue reading to learn how to create a WordPress e-commerce website and establish a successful online sales presence. There are generally two kinds of e-commerce platforms: Proprietary SaaS (Software as a Service) E-commerce Platforms. Open-source E-commerce Platforms (WordPress). A proprietary SaaS platform handles all of the technology, hosting, and to... [...]
Watch Copyblogger’s podcast episode ‘This Ecomm Site Breaks All The Rules And Still Wins Big’ featuring Tim Stoddart and Ethan Brooks. The Copyblogger team says, “On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk about the incredible case study of Meh.com, an ecomm site that breaks all the rules and still finds massive success.” Copyblogger [...]
E-commerce continues to rule all across the globe. With great offers and quality products, you can continue to grow your e-commerce business in the next year too. Search Engine Journal has published an article featuring 15 e-commerce SEO experts’ top insights for a successful 2023. The SEJ team says, “E-commerce experts in this article talk about search behaviors, hands-on clients, forecasting for aligning to current trends, and more. Let’s see what they have to say. Implement Multi-Touchpoint Customer Journeys As Search Behaviors Change James Finlayson, Head of SEO at the7stars:... [...]
seoClarity has published ‘State of the SERPs: An E-commerce Industry Report’ explaining strategies to grow an e-commerce business using SEO. Mitul Gandhi says, “Google wants to lure back consumers to the search engine and away from using marketplaces like Amazon, Walmart, and eBay. The research is clear: Google is putting up a fight against marketplaces and dedicating significant SERP real estate to its product search features. 1) Substantial Growth in Rankings for Google Shopping We can see in the rankings of the product SERP features how the visibility of the top 3 rank... [...]
An e-commerce niche is a smaller and more specific subsection of a larger market. To start a successful e-commerce business, you need to choose the right niche. It is a crucial step in any business. HubSpot contributor Jimmy Rodriguez has shared eight profitable e-commerce niches you can consider in 2022. He says, “While the concept of niching down might seem counterintuitive, targeting a smaller market can often lead to big upsides. See benefits below. 1. You’ll lower your marketing costs. Whatever your strategy, marketing products to a niche audience will cost significantly less than... [...]