An e-commerce platform is the content management system used to build and manage an online store.

Search Engine Journal contributor Roger Montti has published an in-depth article on creating a WordPress e-commerce website.

He says, “Continue reading to learn how to create a WordPress e-commerce website and establish a successful online sales presence.

There are generally two kinds of e-commerce platforms:

  • Proprietary SaaS (Software as a Service) E-commerce Platforms.
  • Open-source E-commerce Platforms (WordPress).

A proprietary SaaS platform handles all of the technology, hosting, and to varying levels, the SEO of the e-commerce store.

The benefit of a proprietary e-commerce platform is not having to think about the technology, which frees the merchant to focus on marketing and sales.”

How To Create A WordPress E-commerce Website

Search Engine Journal

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