Your Guide to Creating a WordPress E-commerce Website
Search Engine Journal has published a comprehensive guide on how to create a WordPress e-commerce website and establish your online sales presence.
Roger Montti says, “An e-commerce platform is the content management system used to build and manage an online store.
There are generally two kinds of e-commerce platforms:
- Proprietary SaaS (Software as a Service) E-commerce Platforms.
- Open-source E-commerce Platforms (WordPress).
A proprietary SaaS platform handles all of the technology, hosting, and to varying levels, the SEO of the e-commerce store.
The benefit of a proprietary e-commerce platform is not having to think about the technology, which frees the merchant to focus on marketing and sales.
The downside of closed platforms is less control over the SEO and website. A merchant may be unable to add unavailable features on the closed platform.”
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