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Shopify SEO is essential for improving product visibility and driving organic traffic to online stores in a competitive e-commerce landscape. Optimizing site structure, product pages, and technical SEO helps Shopify stores attract qualified customers and increase conversions.Semrush has published a new guide, ‘Shopify SEO: Optimization... [Read more]

The gold rush of the 21st century isn’t in crypto or real estate. It’s in AI Software.Look at the landscape right now. Companies like Canva, MidJourney, and Jasper are being valued at billions of dollars. Why? Because the demand for graphics and content is insatiable. Every business needs logos, social media posts, banners, and ads.But here... [Read more]

Using ChatGPT for SEO helps streamline keyword research, content optimization, and search intent analysis at scale. It enables faster creation of high-quality, search-aligned content while supporting data-driven SEO strategies.Search Engine Land has published a new video, ‘ChatGPT for SEO: 10 Proven Strategies to Boost Rankings... [Read more]

Search Engine Land has published a new guide, ‘Scalable local SEO practices’.Miriam Ellis says, “Break down scalable local SEO practices that hold up at scale — covering structure, templates, tooling, workflows, and performance tracking.Where can you find wins that scale in local SEO? AI is making the digital marketing industry... [Read more]

Neil Patel has published a new video, ‘The 8 Trends I’m Betting My Entire Marketing Strategy On in 2026’.In this video, you’ll learn: Why sending traffic off-platform is killing your reach—and how to fix it How “Search Everywhere Optimization” will replace Google-only... [Read more]

Learning about marketing and advertising trends is essential to stay competitive in a rapidly evolving digital landscape. It helps businesses adapt strategies, leverage new technologies, and connect more effectively with changing consumer behavior.Search Engine Journal has published a new guide, ‘Marketing & Advertising Trends... [Read more]

What do Joe Rogan, John Deere, and YouTube have in common? They are all favorites in the Manosphere, an informal cluster of mental constructs, attitudes, artifacts, and activities specifically targeted to appeal to men. And it includes those men (many of them young) whose lives are strongly influenced by these things.Marketers whose products are specifically targeted... [Read more]

Achieving higher conversions is essential for turning audience interest into measurable business outcomes and revenue growth. It ensures that marketing efforts deliver real value by optimizing user journeys, building trust, and encouraging timely action.HubSpot... [Read more]

This is a reminder for the CMI webinar on December 18, 2025.Content Marketing Institute is hosting a webinar, ‘What Your CMO Wishes You Knew’ on Thursday, December 18, 2025, at 1.00 pm EST.The CMI team says, “In this 60-minute roundtable, four B2B CMOs will speak openly about the state of marketing in... [Read more]

In 2026, improving content marketing is essential to stand out in an AI-saturated digital landscape where audiences expect relevance, authenticity, and value. A stronger content strategy helps brands build trust, drive meaningful engagement, and stay competitive across evolving search and social platforms.Content Marketing Institute contributor... [Read more]

In 2026, Answer Engine Optimization (AEO) focuses on structuring content to directly answer user queries across AI-driven search engines, voice assistants, and chat-based interfaces. It emphasizes clear intent mapping,... [Read more]

AI-powered agents help marketing teams automate research, content creation, campaign optimization, and customer interactions, enabling faster and more data-driven decisions. By acting as always-on assistants, these agents improve efficiency, personalization, and scalability across marketing workflows.MarTech has published... [Read more]