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Friday, December 2, 2022

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Gartner Marketing Symposium/Xpo™ 2023, May 22-24

Gartner is hosting the  ‘Gartner Marketing Symposium/Xpo™ 2023’ conference on May 22-24, 2023. This year’s theme is ‘Marketing’s New Directive: Reprioritize, Rethink, Realign’. The Gartner team says, “Gartner Marketing Symposium/Xpo 2023 offers attendees the opportunity to advance their thinking as strategic... [Read more]

Expert SEO & Google Algorithm Predictions For 2023, December 14 [Webinar]

2022 has been a whirlwind of a year for the SEO industry, and there’s no sign of slowing down. This year alone, Google dropped eight confirmed and several unconfirmed updates – leaving many businesses scrambling to keep up. Search Engine Journal is hosting a webinar ‘Expert SEO & Google Algorithm Predictions For 2023’ on Wednesday,... [Read more]

“Rapid Profits” Sale: Best Black Friday I.M. Sale Ever (99% Discount) #ad

The Rapid Profits Black Friday Weekend Blowout we told you about yesterday is underway but will be ending Monday. John Thornhill and Omar Martin have created this Black Friday sale as a great opportunity for you to snap up a collection of their products that will build your I.M. business. In this sale, you are getting a huge 99% discount off the regular... [Read more]

SEJ Shares 10 Website Optimization Strategies

Website optimization is the process of using controlled experimentation to improve a website’s ability to drive business goals. In his latest article, Search Engine Journal contributor Chuck Price has shared 10 essential website optimization strategies. He says, “This post will delve into which factors carry the most weight and how to optimize... [Read more]

Six simple steps to start blogging

Blogging is a long journey. With consistent efforts and quality content, you can achieve your business goals through blogging. Copyblogger contributor Rebecca Matter has published an article featuring six steps for beginners to start blogging. She says, “To launch your blog quickly and start making money sooner rather than later, we can whittle... [Read more]

Content Series Guide: Turn One Idea Into a Fascinating 4-Part Story [Guide]

Copyblogger has published ‘Content Series Guide: Turn One Idea Into a Fascinating 4-Part Story’ on content series, which means a story that evolves over multiple blog posts. Stefanie Flexman says, “If you produce one piece of content a week, the installments below will give you four weeks of content, but they could also publish four... [Read more]

A Comprehensive Guide To Marketing Attribution Models [Guide]

Marketing attribution is the rule (or set of rules) that says how the credit for a conversion is distributed across a buyer’s journey. Search Engine Journal has published ‘A Comprehensive Guide To Marketing Attribution Models’ explaining different marketing attribution models. Kayle Larkin says, “There are six common attribution... [Read more]

Top Mobile Trends for 2023: The Marketer’s Guide to the New App Economy, December 6 [Webinar]

Recent disruptions in mobile app technology have changed how money is moving across mobile media. For example, Meta is no longer the single dominant force in social, as TikTok eclipses Facebook and Instagram. Adweek is hosting a webinar ‘Top Mobile Trends for 2023: The Marketer’s Guide to the New App Economy’ on Tuesday, December 6, 2022,... [Read more]

Securing a WordPress site

Website security is a sensitive process. WordPress is the most popular content management system (CMS), powering millions of websites. You need to know the ways to keep your WordPress websites secure. Marketing Land contributor John McAlpin has shared 15 ways to secure your WordPress site. He says, “WordPress’s large user base makes it a prime... [Read more]

DMI on How Twitter May Change

Digital Marketing Institute contributor Clark Boyd has published an article presenting three scenarios on how Twitter may change. He says, “We cannot predict what Mr Musk will do next and since Twitter is now a private company, his whims will dictate the course of events. With this in mind, it is sensible to plan for scenarios instead. Depending... [Read more]

Future of Marketing: Why Personalization Matters [Report]

ClickZ has published a new report ‘Future of Marketing: Why Personalization Matters’ explaining how personalization adds value to marketing. The ClickZ team says, “Consumers appreciate when companies recognise and prove they know their customers. With various ways to reach current and prospective customers, companies have numerous... [Read more]

Boost E-commerce Marketing with These Instagram Tools

Social media platforms can do magic. With the right tools and strategies, you can give an edge to our business. Practical Ecommerce contributor Sig Ueland has published an article featuring 28 Instagram tools for e-commerce marketing. He says, “Instagram is among the largest global social networks, with over 200 million commercial accounts and... [Read more]