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Wednesday, May 27, 2020

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The Ultimate Guide to Product Marketing in 2020 [Guide]

Product marketing refers to the process of launching a product in the market, promoting it and selling it to the customers. Effective product marketing requires in-depth understanding of the product that enables you to effectively inform your audience about it.HubSpot‘s Kristen Baker has published ‘The Ultimate Guide to Product Marketing... [Read more]

Create Effective Infographics with These Ideas

Infographic marketing helps you to establish your business authority. You can publish for SEO appeal and promoting your products and services across the web.Content Marketing Institute‘s Nadya Khoja has shared seven useful tips to create infographics that appeal your audience.Khoja says, “In this guide, I break down the ideation process... [Read more]

Profit-Tearz: Pandemic-proof online business (no selling) #ad

Recently, Jason Fulton and Mark Barrett launched Profit-Tearz. This is a simple method of earning a living online, they say. In fact, they say that it earns commissions almost on autopilot. Once you set it up, it takes just 20 minutes a day.Two steps are needed:STEP #1 Get Your “Profit Tearz” Link – This is not an affiliate link. They show... [Read more]

‘The Power of Personalization’ Webinar June 3 [Webinar]

Marketing personalization helps you to move closer to your audience and influence them. With personalized marketing campaigns, you can achieve desired goals.Content Marketing Institute is hosting a webinar ‘The Power of Personalization’ featuring Jason Smith, Deputy Lead Data Exchange, Experian and Nick Mason, CEO and Founder, Turtl on Wednesday,... [Read more]

Are You Making These Keyword Research Mistakes?

Effective keyword research enables you to find the right keywords that you should use in your content and on your website. You can improve your search engine ranking with right keyword selection.Yoast contributor Marieke van de Rakt has shared a list of seven mistakes that marketers make while doing keyword research.Marieke says, “Thinking... [Read more]

10 Ways to Generate Leads on TikTok

Looking at its popularity, TikTok has come out as a leading platform to promote your products and services and improve lead generation. HubSpot contributor Kevin Payne has shared an infographic featuring 10 ways to use TikTok for lead generation. Payne says, “There are a few good reasons TikTok can be a great platform to generate new leads: 1.... [Read more]

How to Automate SEO Tasks with Python

Automation is the key to enhancing productivity. You can boost your SEO performance by automating tasks such as intent mapping and analysis. Search Engine Journal contributor Winston Burton has shared six ways you can automate your SEO tasks with Python, an open-source, object-oriented programming language.Burton says, “It’s a list of... [Read more]

‘Copywriting: An Underestimated Conversion Influencer’ Webinar June 10 [Webinar]

Buyer behavior changes according to the prevailing situations. And the COVID-19 pandemic is a crisis that is influencing most of our decisions.VWO is hosting a webinar ‘Copywriting: An Underestimated Conversion Influencer’ featuring Rishi Rawat Founder, Frictionless Commerce, on Wednesday, June 10, 2020 at 10.00 am EST.VWO team says, “There... [Read more]

‘How Ecommerce Companies Can Do More with Less Shopping Ad Budget in 2020’ Webinar May 20 [Webinar]

If you are in the ecommerce business, you probably are on the lookout for ways to boost sales. Google AdWords ads can be a useful way to generating sales for your ecommerce business.Search Engine Journal is hosting a webinar ‘How Ecommerce Companies Can Do More with Less Shopping Ad Budget in 2020’ on Wednesday, May 20, 2020 at 2:00 pm ET.The... [Read more]

How to Perform Website Audit with Google Analytics

Regular website audit can help you to keep your website in search engine result pages.Orbit Media Studios‘s Andy Crestodina has shared a seven-step process to perform website audit using Google Analytics.Crestodina says, “Finding opportunities. That’s what Analytics is all about, right? Find what’s working and then double down on... [Read more]

Five Steps to Writing Convincing Sales Landing Pages

The primary goal of a landing page is to make the visitor to take desired action. The goal could be creating a purchase, a newsletter subscription, or a brochure download. AWeber contributor Kelly Frost has shared a five step process to write and create convincing sales landing pages.Frost says, “To help you write high-performing content for... [Read more]

The Critical Role of Audience Intelligence – Webinar Replay

Audience intelligence refers to the process of understanding your target customers, their needs and how you can reach them. With effective audience intelligence you can grow your business.Perficient Inc. has made available a replay of the webinar ‘The Critical Role of Audience Intelligence’ featuring Eric Enge and Rand Fishkin.The Perficient... [Read more]