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YouTube marketing is a strategy that uses videos and ads to promote a business’s products or services. It’s a powerful tool for businesses to reach new audiences, engage with customers, and drive growth. YouTube is the second most visited site in the world, after Google. Neil Patel has published a new video ‘Here’s What The... [Read more]

To achieve content marketing success, you need a platform that offers reach to a wide audience. Search Engine Journal contributor Annabelle Nyst has published an article featuring 17 ad networks for content creators in 2024. She says, “Ad networks serve as a bridge to help advertisers find ad placements on websites that align with their target... [Read more]

Premium content is digital content that is usually of higher quality or more desirable than free content. It often comes as a subscription service. Adweek has published a new guide ‘The Buyer’s Guide to Premium Video’. The Adweek team says, “Our new guide, “The Buyer’s Guide to Premium Video,” created with Effectv, demystifies... [Read more]

Every December, there’s a new NAMS December Deals promotion, featuring a new sale on one of the MyNAMS products each day. The sale changes every day (except weekends). This year they are going all out since this is David’s last year. He is retiring and his daughter Jenn is taking over the business. (Actually, he has been semi-retired for... [Read more]

Webinars have become one of our most successful channels because it’s where great content meets audience engagement. But with the power of AI, we can now personalize and scale our webinar programs, and content, in uniquely human ways. MarketingProfs is hosting a webinar ‘How to Use AI to Optimize, Personalize, and Scale Your Webinars and Events’... [Read more]

MarketingProfs has published a new episode of the Marketing Smarts podcast ‘Unraveling SEO Secrets for B2B Marketers’ featuring Kyle Roof. George B. Thomas says, “In Episode 573 of Marketing Smarts, Kyle Roof acknowledges the power of the Google algorithm and how it can seem intimidating. “A lot of people are like, ‘It’s... [Read more]

Synthetic content is computer-generated data that mimics real-world data. It’s used for testing, training, and developing applications, artificial intelligence (AI) models, and software solutions. Media Daily News has reported that YouTube will require creators to disclose when they create synthetic content. Laurie Sullivan says, “Earlier... [Read more]

This is a reminder for the DMI webinar to be held on Monday, December 4, 2023.  Digital marketing is the use of online technologies to promote products and services. It includes social media marketing, SEO, PPC marketing, email marketing affiliate marketing, etc. Digital Marketing Institute is hosting a webinar ‘2024 Trends in Digital Marketing’... [Read more]

AI-powered personalization uses machine learning and other technologies to analyze customer data and create personalized content. MarketingProfs is hosting a webinar ‘AI-Powered Personalization: Crafting the Customer-Centric Future’ on Thursday, December 7, 2023, at 2:00 pm ET. The MarketingProfs team says, ” Join Drift’s Ottavio... [Read more]

Content Marketing Institute is hosting a webinar ‘Content and Marketing Trends for 2024’ on December 6-7, 2023, at 1.00 pm ET. The CMI team says, “It’s that time of year. Planning season. With 2024 just weeks away, are you ready to tackle your content marketing strategy for the new year? Join us on December 6 and 7 for our FREE digital... [Read more]

The content marketing market is expected to grow by $584.02 billion from 2022 to 2027. The growth is driven by the increase in social media users. Content Marketing Institute contributor Lisa Murton Beets has published an article featuring 39+ content marketing statistics to help you succeed in 2024. She says, “Our second annual  Content Marketing... [Read more]

Content marketing is a marketing strategy that involves creating and sharing relevant content to attract and engage an audience. The goal is to increase brand awareness, sales, engagement, and loyalty. Ahrefs contributor Si Quan Ong has shared 17 actionable content marketing tips. He says, “Struggling with your content marketing? Don’t worry.... [Read more]